MHVillage – Endorsed by Manufactured Housing Institute (MHI), ‘Information Key at MHVillage’ Fact Check ‘Best Data and Info from Around Country’-Clayton, Cavco Insights- Plus MHVille Stocks Update


“Based in Grand Rapids, Michigan, MHVillage Inc. is the nation’s premier online marketplace for buying and selling manufactured homes with more than 25 million unique visitors annually. Last year, more than 80,000 homes were sold on MHVillage (MHV) with a combined transaction value exceeding $3 billion.” So says the MHVillage home page on 2.7.2023. Also on their home page on that date: “The #1 Place to Buy, Sell or Rent Mobile and Manufactured Homes.” “17,246 HOMES FOR SALE, 4,504 HOMES FOR RENT, 43,568 PARKS, 2,889 DEALERS.” The nature of a fact check logically ought to include a check of the claims made. Among their statements, “We are the only listing website recognized and endorsed by the Manufactured Housing Institute (MHI), the national manufactured housing trade association.” “Information is key at MHVillage. And we are proud to offer the best data and information from around the country.” “If you are a professional in the manufactured housing industry, we offer the MHInsider, a blog and print publication specifically designed for the trade.” Those varied statements from the MHI “endorsed” merit a good look to see how well they stand up to manufactured housing industry expert scrutiny.

So, among those claims was “The #1 Place to Buy, Sell or Rent Mobile and Manufactured Homes.” They specifically said they have on that date and time: “17,246 HOMES FOR SALE, 4,504 HOMES FOR RENT, 43,568 PARKS, 2,889 DEALERS.”

Zillow doesn’t provide an apparent tool that gives a national search for all mobile homes and manufactured homes offered on Zillow on this same date (2.7.2023). So, instead, here are the following totals of ‘mobile homes’ and ‘manufactured homes’ for sale shown.

  • WA – 1135
  • OR – 1119
  • FL – 6973
  • Part of CA shown below – 3535

Notice: the graphic below can be expanded to a larger size.
See instructions below graphic or click and follow the prompts.

ZillowMobileHomeManufacturedHomeSearchCaliforniaCAScreenshot 2023-02-07 034144-MHProNewsFactCheckAnalysis
In several states, it isn’t easy to get the total number of Zillow’s total listings of pre-HUD Code mobile homes and post-HUD Code manufactured housing. That said, with a little persistence, the screen capture shown revealed some 3535 results for the part of the state of California shown. Clearly, there are more there. Note: depending on your browser or device, many images in this report can be clicked to expand. or example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.

Does Zillow Dominate?

So, the first 3 state totals shown yielded 9,227 listings of ‘mobile homes’ and ‘manufactured homes’ on Zillow on 2.7.2023. A total result for all of CA is not easily obtained, but for part of the state of California shown in their Google map, another 3,535 mobile and manufactured home (MH) listings are revealed. Thus, on less than 4 states, Zillow had 12,762 total MH homes. Only California and Florida are among the top ten the states with the most manufactured homes (MH) sold, with FL at #2 and CA at #10, per MHARR’s report linked below.

Official HUD Manufactured Housing Production Facts for Dec 2022 plus 2022 Year End Totals Explored by Manufactured Housing Association for Regulatory Reform (MHARR)-“Millions” Needed – Analysis

Safe to say that in the other 46 states, there are apparently going to be significantly more total MHs than the 17,246 mobile and manufactured home listings on MHI endorsed MHVillage.

Restated, the evidence suggests that MHVillage is not #1 in total listings of pre-HUD Code mobile homes or post-HUD Code manufactured housing online, as the MHI “endorsed” MHVillage has obviously claimed.

Digging deeper, MHVillage, as well as Zillow for that matter, shows listings for new manufactured home as well as existing or ‘pre-owned’ homes.

On this date, SimilarWeb says that MHVillage’s traffic is on the decline.


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See instructions below graphic or click and follow the prompts.

MHVillageLOGOtrafficPerSimilarWebLOGOSearchScreenshot 2023-02-07 034641MHProNewsFactCheckAnalysis
MHVillage results per SimilarWeb November 2022, for Sept-Oct-Nov 2022. Note: depending on your browser or device, many images in this report can be clicked to expand. or example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.


Per the 3-month snapshot shown below, they have had 1.6M, 1.5M, and 1.3M visits for September, October, and November of 2022 respectively. Let’s be clear, that’s an impressive number of visits for the manufactured home industry that just reported some 112,882 total new manufactured home sales nationally for all of 2022. But that being so, shouldn’t that part of the point? Why so few sales when compared to so many millions of visits?

Those 3 months on MHVillage, per SimilarWeb, equal 4.4 million visits. Multiply those 4.4 million visits for 3 months times 4 (for an approximated full year’s total results) produces about 17.6 million total visits on MHV. While seemingly a large and impressive number, that 17.6 million estimate per SimilarWeb data, casts doubt on MHVillage’s claim of having had 25 million visits in a year.

But even if those 25 million claimed visits by MHI endorsed MHV are accurate, that means that only 0.00451528 visitors actually converted from viewing mobile or manufactured home information and then purchasing a new HUD Code manufactured home. Let’s not call that a terrible result, but it is whatever it is. At best, it is an unimpressive conversion ratio. A hypothetical below provides an example.

If every one of the estimated 44 million renters in America visited MHV and only 0.00451528 visitors that viewed their site actually bought a home, how many new manufactured homes would that be? Here’s the math, shown below.

44,000,000 x 0.00451528 = 198672.32. While greater than the 112,882 actually sold in 2022, that’s still lower than the 250,336 total new manufactured homes produced in 2000.


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See instructions below graphic or click and follow the prompts.

Dated and at times inaccurate or misleading information is available on the Manufactured Housing Institute (MHI) website, which may explain why MHProNews and MHLivingNews has robust traffic and high levels of engagement when new visitors arrive. That is per third-party metrics. Note: depending on your browser or device, many images in this report can be clicked to expand. Click the image and follow the prompts. To return to this page, use your back key, escape or follow the prompts.

But there is more to know.

Did MHVillage actually generate 80,000 sales in a year? Or is it more likely that homes listed on both Zillow and MHVillage had sales, even if numbers of visitors on Zillow NEVER visited MHVillage.

Based on the examples above, the MHV claim of 80,000 homes sold on their site is doubtful at best, or perhaps deceptive. Why? As suggested, because numbers of homes listed on Zillow are also listed on MHVillage.

  • Per SimilarWeb, in November of 2022, Zillow experienced the following engagement results.

Total Visits


Bounce Rate


Pages per Visit


Avg Visit Duration



  • Per SimilarWeb, MHVillage had the following engagement results for November 2022.

Total Visits


Bounce Rate


Pages per Visit


Avg Visit Duration


Per SimilarWeb, visitors of Zillow view almost 4x the number of pages and are spending close to double the time on SimilarWeb than MHVillage. Oops.


So, that evidence suggests that the odds are 195.92 to 1 that a home listed on both Zillow and MHVillage was viewed on Zillow and NOT on MHVillage. Here’s the math: 254.7M (Zillow)/1.3M (MHVillage) = 195.923077.

So, at best, MHVillage’s claims appear to be questionable. The MHV data may be knowingly inaccurate, as their management or team members can run the numbers as well as MHProNews does and just did. While this is a new and fresh take at MHVillage’s claims, this is hardly the first time that their claims have been unpacked. See the prior examples below. Which is to say, even if they never thought to check before those prior past checks, surely, they would do so in their wake.

An informed source at Statistical Surveys (SS) stated the following about those red boxed items: “That looks incorrect…” They were NOT the source of that error. MHVillage leadership was asked prior to the inquiry to SS, which replied promptly. The error appears to be on MH Village’s end.

But perhaps as troubling as the disconnect between their ‘MHI endorsed’ claims and outcomes is this point. Using MHVillage’s own claim of over 80,000 MH sales generated in a year, which they said produced over $3 billion dollars in sales. Here’s what the MHV claim means when analyzed mathematically. 3,000,000,000 (3 billion dollars)/80,000 (total sales of MH) = $37,500 average selling price.

So, per MHV’s own claims, their average sales price of a mobile or manufactured home is $37,500. That’s a problem. Here is why.

According to the U.S. Census Bureau’s most recent information, the average new HUD Code manufactured home in the U.S. sold for $125,700 (August 2022 data, the most recent available on 2.6.2023).  That $125,700 x 112,886 HUD Code manufactured homes = $14.1897702 billion dollars.

Mathematically and logically, those facts, claims, and formulas strongly suggest that what sales MHV does produce, would primarily be sales of low-cost pre-HUD Code mobile homes or older and lower cost pre-owned manufactured homes found on the market. Why?

While it is possible that MHVillage generated a limited number of new home sales, given the average sales price cited above as reported by the U.S. Census Bureau, plus the fact that pre-owned HUD Code manufactured homes are documented to be rising in value per a range of sources in recent years, the MHVillage ‘average’ selling price of some $37500 is troubling.

Put simply, even if their own data is taken at face value, when examined in this fashion, calls into question the accuracy of their claims. There are reasons to think they are being deliberately deceptive, as the above and what follows will illustrate. That raises ethical as well as legal questions.


Behind the Curtain of MHI “Endorsed” MHVillage (MHV) and MHInsider

The Zillow comparisons call into question many of their claims, and more disconnects will be shown further below. But based on what has already been revealed, one should ask. Where are MHVillage’s team members getting their numbers from?

Also, does anyone at MHI, which “endorsed” MHVillage care about the numerous disconnects between their data, “information” and claims when compared to other sources?

Hold those thoughts, then let’s pivot to additional information.

As detail minded and longer-term readers of MHProNews may recall, MHVillage’s “professional” trade publication – MHInsider – also has ties to MHI. Further recall that MHInsider used to show the number of ‘views’ per article. After some fact checks on MHProNews, using available evidence and applied common sense (as this fact check, analysis, and expert commentary is providing), exposed their stunningly low readership vs. their bold claims of being the biggest and the best, MHInsider dropped the feature on their website that revealed their professional viewers/readers. These screen captures of prior fact checks should have signaled MHI’s and MHVillage’s leadership that more such evidence-based exposés would be coming.

MHInsiderLogoMastheadVol3Issue1JanFeb2020MHVillageLogoManufacturedHomeProNewsFactCheck - Copy
Samuel Strommen is among those who pointed to the obvious connections between the writers for MHInsider – which un-subtly begins with the first three letters MHI – and various MHI staff and key members. MHInsider, upon examination, is a little more than a house organ, trumpeting claims while ignoring any evidence that undermine their cheerleading arguably vacuous.
In this example, after about 5 days online, this post had only 16 views, per MHVillage’s MHInsider view counter. After some fact check exposes like this one, MHV and MHInsider deactivated that view feature. Why? If they had thousands of readers/views, as MHProNews has on scores of articles every month, then why wouldn’t they leave that function active?


More Comparisons –

The runaway largest manufactured home producer in the manufactured housing industry is Clayton Homes. Per SimilarWeb, the Clayton Homes website in November 2022 had the following engagement levels.

Total Visits


Bounce Rate


Pages per Visit


Avg Visit Duration



As a useful insight for newcomers and as a reminder for longer-term MHProNews readers, let’s note the following. SimilarWeb data doesn’t at all align with what Webalizer 2.23 reports for traffic on MHProNews. Given that Webalizer generates metrics from the server, that ought to be the most accurate information. Keep that in mind when viewing the shocking numbers, per SimilarWeb for Cavco Industries.

That noted, if SimilarWeb is gathering some information from sources other than a given site’s server, that means that some of their data may be more accurate than others. That said, for the purpose of this analysis, let’s presume that SimilarWeb is accurate on the Zillow, MHVillage, and data.

Per SimilarWeb, Clayton Homes had 657.5K visits in September of 2022. There were 580K visits in October, and 601.8K in November 2022. That’s a total of some 1,839,300 visits in 3 months. Multiplied by 4 that would yield about 7,357,200 total annual visits to their corporate website.

Clayton Homes produces about half of all of the HUD Code manufactured home production. So, based on 112,886 new HUD Code homes sold for all of 2022, that would mean that roughly 56,443 total manufactured housing units (single sections, and multi-sectionals).

Doing the math, it looks like this: 112,886/7,357,200 = 0.01534360898. That result is far better than what MHVillage yielded, per the computations shown above. For reader convenience, it was if MHV’s 25 million visits are accurate, that means that only 0.00451528 of visitors bought a mobile or manufactured home on MHVillage. The conversion rate on MHV is 0.00451528 vs. a conversion ratio of 0.01534360898 visitors on Clayton Homes.

To some extent, these comparisons may be challenged by MHVillage, MHI, or Clayton Homes as ‘apples and oranges’ – but the facts remain. The only way to get more accurate information is if each source dropped their pants (proverbially speaking) and they revealed ALL of their data. Thus far, none have apparently willing to do so. That noted, the examples shown are sufficient and accurate enough to raise several ethical and perhaps legal questions.

MHVillage’s business model doesn’t appear to have to rely on actual MH sales in order to generate revenue. Their traffic leads to clicks on other ads. Some people that list, pay a few bucks per listing. MHVillage as a company might generate pretty good revenue, even if they are not producing impressive results. Per an advertiser that used MHVillage, MHReview, and MHProNews and which said that they carefully tracked their results, the first two sources produced zero for them. By contrast, MHProNews produced multiple results.

That anecdotal evidence obviously has implications for their claim, cited above, that “Information is key at MHVillage. And we are proud to offer the best data and information from around the country.” “If you are a professional in the manufactured housing industry, we offer the MHInsider, a blog and print publication specifically designed for the trade.” If MHInsider had the traffic and quality information, wouldn’t they have better results?

Hold that thought.

Before pressing on, let’s note that SimilarWeb’s data on Cavco Industries engagement is not impressive. If this information happens to be accurate, someone’s head(s) in their marketing department should roll.

Two Different Websites for Cavco Results per SimilarWeb

CavcoIndustriesLOGOCavcoLOGO-SimilarWebScreenshot 2023-02-07 131449FactCheckMHProNews
Cavco results per SimilarWeb on 2.7.2023 showing their December 2022, data, plus their results for Oct-Nov-Dec 2022. Note: depending on your browser or device, many images in this report can be clicked to expand. or example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.


For a range of reasons, perhaps somewhat akin to the note above regarding MHProNews engagement data per Webalizer the Cavco stat per whatever sources SimilarWeb is drawing upon must be seriously questioned. If Clayton’s data is accurate, and they may be, then Cavco’s data is likely quite incorrect.

Put differently, it is fair to say that SimilarWeb’s data on Cavco’s traffic is inaccurate. For reasons why, consider the following.

Cavco Industries (CVCO) is the likely #3 producer of HUD Code manufactured homes in 2022. But with new acquisitions and a new production center for Cavco completed, it will be interesting to see how Cavco and the prior #2 producer, Skyline Champion (SKY) will compare in 2022 and 2023.

While several other research insights could be drawn upon, let’s use just one for now. Per Freddie Mac in 2022, ‘most’ housing shoppers ‘would consider’ a HUD Code manufactured home. See the report linked below for the details.



Then, consider the millions of renters who want to buy in the next twelve months.




Last, but not least for now, is another research study by Freddie Mac. It revealed that millions of renters are ‘mortgage ready’ and are living in “MH friendly zones.” Put differently, savvy manufactured housing professionals with ample resources have no excuse for such relatively poor results for 2022 or the prior years of underperformance.




But what does this series of computations, fact checks, and data points reveal? Several possibilities should be considered.

In no particular order of importance, the following takeaways could reasonably be made, based on known evidence.

  • Manufactured housing industry corporate leadership is generally not held very accountable by other trade publications serving the manufactured home industry. While trade media can legitimately play the role of a ‘cheerleader,’ cheer leading is only as credible as the balance of their information is accurate. For cheerleading to be reasonable, accountability of ‘the powers that be’ in a profession should be part of the historic job of all legitimate news media.
  • Just as MHI apparently fails to apply their so-called code of ethical conduct to their members who are credibly accused of “predatory” behavior by various corporate customers and residents, one must wonder why MHI ‘endorsed’ MHVillage.



Compare the above report to the ‘no result’ for that search on MHI endorsed MHV’s MHInsider.

Note: depending on your browser or device, many images in this report can be clicked to expand. or example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.


  • Among the top issues in the industry are zoning and placement barriers. Certainly, there are articles on MHV’s MHInsider that mention zoning issues. This search below revealed dozens of articles that mention at some point the zoning topic.
MHInsiderLOGOManufacturedHousingInstituteLogoScreenshot 2023-02-07 102634-MHProNews
Note: depending on your browser or device, many images in this report can be clicked to expand. or example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.


  • That noted, why is it that MHInsider doesn’t mention the “enhanced preemption” solution that could be deployed? Longtime and detail minded MHProNews readers know that “enhanced preemption” is a provision that both MHI and MHARR have said could be used to overcome zoning and placement barriers.

MHV MHI Preemption

MHI leaders often say the right things in their letters. But the fact that they have not sued to get the industry’s rights under federal law enforced is a strong indicator that they have been posturing instead of doing the obvious if they meant what they said.
Comparing MHI to MHARR, MHARR has been consistent both publicly and privately on the preemption question. MHARR remarks on federal preemption may pre-date, and routinely outnumber those by MHI. More revealing, MHARR’s remarks are posted on their website. But as the screen capture further below reflects, MHI does not have preemption shown on their site. Nor does MHInsider. If they are serious about overcoming zoning hurdles, why don’t MHI or MHInsider have this mentioned on their respective websites? Note that lawmakers involved in enacting enhanced preemption mentioned it several times in a letter to a prior HUD Secretary.


  • Next, note that while MHI has mentioned the enhanced preemption solution issue in certain formal regulatory or other comments letters, they fail to do so on their own website.
Note 1: As evidence that MHI pays attention to what MHProNews publishes, after this fact check and report that date error (2017 vs. 2022) on the MHI website was corrected. Note 2: depending on your browser or device, many images in this report can be clicked to expand. Click the image and follow the prompts. To return to this page, use your back key, escape or follow the prompts.


  • By contrast, MHARR has pages of posts that mention enhanced preemption.
Since the screen capture above was performed, MHARR has done more articles that mention or are focused on the federal preemption given to HUD Code manufactured homes under the Manufactured Housing Improvement Act of 2000.
  • What about MHInsider? Do they have any content that uses that key terminology? Short answer? No.


  • The evidence suggests that MHInsider follows the MHI pattern on information not only “enhanced preemption,” but also on other personalities and issues. Compare and contrast these screen captures from the MHI website and the corresponding searches on MHInsider.
Both Lisa Tyler and Scholastica “Gay” Cororaton have published useful and largely positive third-party research about manufactured housing. Yet, neither of these two ladies’ information are found on MHI’s website. Why not?


  • On Sunday 2.6.2023, MHProNews produced an exclusive Q&A with former MHI vice president and MHARR founding president and CEO, Danny Ghorbani.


Danny Ghorbani – Manufactured Housing’s ‘Elephant in the Room,’ per Prior Manufactured Housing Institute Chair, Exclusive Q&A on Key MHIndustry Issues, plus Sunday Weekly MHVille Headlines Recap

  • In the above, among his points, Ghorbani asserted that MHI postures a lot in what he called ‘public relations’ style posturing. He also asserted that state associations are helping MHI to create an echo chamber of MHI’s messaging. That said, it is now apparent in this fact check and analysis that it is not only state associations that are part of the MHI echo chamber. It is MHInsider and other bloggers who may posture some almost meaningless critique of MHI on some often benign point, but who routinely fail to hold MHI and their leadership accountable on other issues.

But there are still more takeaways possible.

Sun Communities made the point to their investors that there is no national resource for reliable manufactured home community information. Sun and MHVillage are both “proud” MHI members. At the time his remark was made, MHVillage reported far fewer communities than they do today. It is not that more communities have been built. Rather, it is because MHVillage and MHI were both previously exposed as understating the numbers of communities.


Estimates of community count opening and closing are based upon sources that ironically are all MHI members. This is one of several critical issues in our industry. For instance, fewer communities means that someone that may want to move from one community to another for whatever reason may be unable to do so. That and other factors are pressing site fees higher, harming land-lease affordability for hundreds of thousands of manufactured home residents.


Furthermore, MHInsider fails to show critics of their association on their website, much like MHI fails to show critics on their website. If MHI – or MHInsider – had a reasonable defense of their critics, why not do a post that debunks their claims? But neither, apparently, have done so.

Indeed, it isn’t just about critics. Some pro-manufactured housing researchers have not been named either on the MHI website nor on MHInsider’s.


Note: depending on your browser or device, many images in this report and others on MHProNews can be clicked to expand. Click the image and follow the prompts. For example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, X out (close) the window, or depending on the device, you may need to use your back key, escape key (Esc), or follow the prompts.

MartyLavinLisaTylerScholasticaGayCororatonMHinsiderLOGO-ManufacturedHousingInstituteLOGO-MHIlogoScreenshot 2023-02-07 084412ManufacturedHomeProNewsMHProNewsFactCheck


MHProNews has repeatedly asked MHI staff and corporate leaders, and their outside attorneys, to respond to critiques like those shown.

As Democrats Push National Rent Control, Biden White House Rolls Out Federal ‘Renter Protection Actions’ – MHEC Executive Sounds Alarm; plus MHVille REITs, Stocks, Markets Update

Over $1 Million! Manufactured Housing Institute Doc Drop! Top MHI Staff Pay Revealed. Additionally, Unpacking Evidence of Perjury, Fraud, Other Possible Federal Crimes; plus MHVille Stocks Update

Call for Congressional Oversight Hearings of Manufactured Home Industry Regulators Highlighted by Manufactured Housing Association for Regulatory Reform (MHARR); plus MHVille Markets Update


Their response? They may acknowledge the emailed inquiry, but they do not provide a formal and direct response. That was not the case some years ago, when at least for a time Richard “Dick” Jennison attempted to defend the association he led (MHI) while this publication was still an MHI member.



Recall that Jennison told MHProNews on camera that the industry should ‘grow slowly.’



When pressed by MHProNews, Jennison later admitted on stage and on camera with dozens of manufactured home professionals listening that manufactured housing could achieve 500,000 new HUD Code manufactured home shipments a year.


Still and quote are from the video posted on this page.


MHProNews and our MHLivingNews sister site has said for years that hundreds of thousands, if not a million plus manufactured homes could be produced annually.  Now, there are numbers of surveys and research results that point to MILLIONS of possible HUD Code manufactured home sales.




Put differently, the industry is underperforming during a well-documented affordable housing crisis. Bloomberg and the Washington Post said the industry could be a key part of the solution. So, why is it that such studies are routinely ignored by MHI and MHI endorsed MHV’s MHInsider?

There appears to be a pattern afoot.

  • Particularly good opportunities to advance manufactured housing is not mentioned by MHI nor on MHInsider.
  • Critiques or embarrassing research that fails to mirror the MHI ‘narrative’ are routinely not found on MHI nor on MHI endorsed MHV’s MHInsider.

Note that MHI once touted Eric Belsky’s remarks on manufactured housing, precisely because it pointed to the industry’s potential. But today, and for some years, Belsky’s name has apparently been scrubbed from MHI’s website. Nor is it found on MHInsider. It is almost as if MHI doesn’t want the industry’s members and outsiders looking in to think that manufactured housing could be far bigger than it currently is.

What would explain this pattern of informational hits and misses? The common theme seems to be connected to manufactured housing industry consolidation. If manufactured housing were growing robustly, industry consolidation would not be as simple, and arguably, nor would it be as low a cost.

While they approach the topic differently, James A. “Jim” Schmitz Jr. of the Minneapolis Federal Reserve and Samuel “Sam” Strommen of Knudson Law have shed light on ‘sabotaging monopoly’ and other “felony” monopoly topics.

There is no known public pushback by MHI’s staff or corporate leaders against the research report by James Schmitz Jr. and his colleagues.



No surprise that those names don’t appear on MHI’s website (see above) nor on MHInsider’s as of the date and times shown. Yet, they have been featured on MHProNews and MHLivingNews for years. Why? Because they are pro-manufactured housing, and have dared to say publicly what are some of the causes of manufactured housing industry underperformance. Is it any surprise that neither MHI nor MHInsider mention them?




Summary and Conclusions

There is a lot of evidence above. There are several ways that evidence could be summarized. For now, let’s sum up as follows.

  • MHI endorses MHVillage, and thus MHInsider, apparently because it is a loyal MHI member.
  • MHI fails to post on their website information that if published could cause significant growth.
  • Critics of MHI are ignored, even when those critics may be a former MHI award winner or a former MHI vice president.

Investigators and researchers are routinely told to “follow the money” and ignore what people say and pay attention to what people do instead.



Following that advice, the obvious evidence points to MHV and MHInsider being problematic source for information as well as for robust marketing.

Following the money, the terrible results that MHI is accused – with evidence – of producing for “all segments” of manufactured housing is more aptly a resource for those who are consolidation focused.


MarkWeiss_DannyGhorbaniMHInsiderLOGO-MHILogoScreenshot 2023-02-07 044847MHProNewsFactCheckAnalysis


This platform some years ago was an MHI member and supporter. But as evidence of oddities kept creeping up, we did what authentic trade media should do. We asked questions. For a time, MHI leaders attempted to provide answers. But as those answers fell apart, MHI leaders shifted their strategy. Instead of replying, the ejected us because we are trade media and they claimed they didn’t have a membership category for that, even though MHProNews’ parent company provides services beyond trade publishing.

But the hypocrisy of MHI’s reason for ending our roughly 7 years of membership in MHI is this. MHI not only allows MHInsider the ‘benefits’ of membership, they also get the ‘benefit’ of being “endorsed” by MHI. The publication and their MHVillage parent company are almost totally in lockstep with MHI, as this article illustrates.

Put differently, MHI and MHInsider are attempting to manipulate information about manufactured housing. MHInsider is part of MHI’s ‘echo chamber.’

The only things available within the dominating MHI corporate environment are useful for consolidators. They are not useful for those who want to see the manufactured housing industry grow.

This begs the question. Are these tools involved in an illegal scheme to manipulate the manufactured home market? And if so, then shouldn’t they be subjected to state and federal level investigations?

Over $1 Million! Manufactured Housing Institute Doc Drop! Top MHI Staff Pay Revealed. Additionally, Unpacking Evidence of Perjury, Fraud, Other Possible Federal Crimes; plus MHVille Stocks Update



MHProNews has attempted several times to get MHI or their surrogates to debate these concerns. The only debate that occurred was from a pro-MHI member, Andy Gedo. After making several admissions that fit the thesis here, but undermined MHI’s and some of their dominating members’ talking points, Gedo tossed in the towel.




If public officials don’t step up, then private attorneys may do so.

In conclusion, it is no surprise that MHI would ‘endorse’ MHVillage and their MHInsider platform. They are the proverbial peas in a pod. Each supports the other.



Has the Manufactured Housing Industry Become a Target-Rich Environment for Plaintiffs’ Attorneys? Facts, News & Views; plus, Sunday Weekly Manufactured Home Industry (MHVille) Headlines Recap


To learn more about these issues, see the related and linked reports. MHI and their corporate leaders are hereby invited to supply a written reply to any or all of these concerns. MHProNews would be pleased to publish their remarks verbatim, but obviously with a fact check of each of their claims. Do you think they will do so? Based on years of recent history, it is best not to hold one’s breath waiting for MHI, or their attorneys, to make a statement.


MHI has been ducking accountability for years, as these documented examples reflect.


BlackRock Document Exposes Central Banks like Federal Reserve on Recession; Manufactured Home Producer Cavco Industries 2022 Year End Results (CVCOQ3.23) Facts+Analysis; plus MHVille Stocks Update



Part III. Daily Business News on MHProNews Markets Segment

The modifications of our prior Daily Business News on MHProNews format of the recap of yesterday evening’s market report are provided below. It still includes our signature left (CNN Business) and right (Newsmax) ‘market moving’ headlines. The macro market moves graphics will provide context and comparisons for those invested in or tracking manufactured housing connected equities.

In minutes a day readers can get a good sense of significant or major events while keeping up with the trends that are impacting manufactured housing connected investing.

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Headlines from left-of-center CNN Business – from the evening of 2.6.2023 

  • Clawing back assets
  • FTX is telling politicians to return donations — or else they might sue
  • FAA proposes fining United $1 million for skipping safety steps
  • Google unveils its ChatGPT rival
  • AMC Theaters is changing its ticket-pricing
  • The CEO of America’s second-largest bank is preparing for possible US debt default
  • Britain’s NHS was once idolized. Now its worst-ever crisis is fueling a boom in private health care
  • Diesel prices fall in Europe despite ban on Russian fuel
  • Europe’s ban on Russian diesel could send pump prices even higher
  • Dell to lay off more than 6,500 employees
  • Janet Yellen: You don’t have a recession when you have the lowest unemployment rate in 50 years
  • National Enquirer has finally been sold after seeking a buyer for years
  • The bear market could make a comeback
  • Adani scrambles to reassure creditors as crisis enters third week
  • Disney won’t show ‘Simpsons’ episode in Hong Kong that mentions ‘forced labor’
  • Gold giant Newmont’s $16.9 billion bid for Australia’s Newcrest clouded by deal doubts
  • Inflation may be falling — but not the cost of your car insurance
  • Foxconn January sales hit record high after production restored at world’s biggest iPhone factory
  • Gautam Adani lost half his wealth in a flash. Here’s what happened
  • The world is creating more single-use plastic waste than ever, report finds
  • Super Bowl LVI was crypto’s coming out party. This year, the party’s over
  • Larry Summers: More likely the Fed can pull off a soft landing, but don’t get hopes up
  • This Valentines’ Day, propose at Cracker Barrel and you might just win free food for a year
  • Did investors learn nothing from last year’s market meltdown?
  • Investigators probing a possible near-collision between two aircraft on an airport runway in Austin, Texas

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In the business world, the rear-view mirror is always clearer than the windshield.” – Warren Buffett. That begs a key question. Why don’t more people LOOK at the rearview mirror more so they can learn more about the patterns that influence what’s ahead? Note: depending on your browser or device, many images in this report can be clicked to expand. or example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection, you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.

Headlines from right-of-center Newsmax 2.6.2023

  • General: US Failed to Detect Previous Chinese Spy Balloons
  • A senior U.S. general responsible for bringing down a Chinese spy balloon said on Monday the military had not detected previous spy balloons before the one that appeared on Jan. 28 over the United States and called it an “awareness gap.” [Full Story]
  • Related Stories
  • White House: Improved Surveillance Caught Chinese Balloon
  • Ricketts to Newsmax: Biden Showed ‘Weakness’ In Spy Balloon ‘Fail’
  • Pompeo: Biden Balloon Response Latest National Security Failure
  • Trump Officials: We Were Never Informed of Such Balloons
  • DirecTV Censors Newsmax
  • Comer: DirecTV Might Answer to Congress | video
  • Ricketts to Newsmax: Big Tech Putting Thumb on Conservative Messages | video
  • Biggs: Censorship Threatens US ‘Way of Life’ | video
  • Rosendale: DirecTV Dropping Newsmax a Bid to ‘Silence’ Conservatives | video
  • John Schneider: DirecTV Decision Exposes ‘Hypocrisy’ | video
  • Cory Mills: DirectTV ‘Absolutely’ Censored Newsmax | video
  • Russell Fry: DirecTV’s ‘Incredible Disservice’ | video
  • Ken Buck: Shocking ‘Viewpoint Discrimination’ | video
  • Greg Murphy: Action on DirecTV ‘Very, Very Soon’ | video
  • More Stories on AT&T DirecTV Censorship
  • Newsmax TV
  • Dick Morris: ‘Sycophants’ Fueling Biden’s 2nd-Term Ambitions | video
  • Speaker: Using Liberal Tactic to Halt Sexual Assignment Surgeries | video
  • Ricketts: Biden Showed ‘Weakness’ In Balloon ‘Fail’ | video
  • D. Lawmaker: Fetal Development Video ‘Almost Divine’ | video
  • Blaine Holt: What Was Onboard Chinese Balloon? | video
  • Gordon Chang: Biden Has Reason to Dismiss Austin, Milley | video
  • Rosendale: WH Handling of Chinese Spy Balloon | video
  • Fred Fleitz: Biden’s ‘Unserious Foreign Policy’ Ballooning | video
  • Matthew Whitaker: AG Merrick Garland ‘Is a Disaster’ | video
  • Blaine Holt: Didn’t Fight Only to See Censorship Like AT&T’s | video
  • Newsfront
  • Opens Session on DeSantis Priorities: Disney District, Migrant Flights
  • Florida lawmakers met Monday to begin a state takeover of Walt Disney World’s self-governing district and expand a migrant relocation program, key conservative priorities of Republican Gov. Ron DeSantis ahead of his expected White House run.Republican leaders of the…… [Full Story]
  • General: US Failed to Detect Past Chinese Spy Balloons
  • General: US Failed to Detect Past Chinese Spy Balloons
  • A senior U.S. general responsible for bringing down a Chinese spy [Full Story]
  • Related
  • Pompeo: Biden Balloon Response Latest National Security Failure
  • GOP to Announce Balloon Probe On Same Day as State of the Union
  • ‘Fake’ News: Trump Denies Spy Balloons Flying Over US During His Presidency
  • Experts Call for FDA Safety Review of New Alzheimer’s Drug
  • Doctors and scientists are urging the Food and Drug Administration to [Full Story]
  • US Has 11 of 50 Most Dangerous Cities, All Run by Democrats
  • A trio of American cities – Baltimore, Memphis, and Detroit – rank [Full Story] | Platinum Article
  • FBI Foils ‘Racially Motivated’ Baltimore Power Grid Attack
  • Two people, including aneo-Nazi group leader,were arrested last week [Full Story]
  • Ukraine’s Defense Ministry in Turmoil at Key Point in War
  • Ukraine sent mixed messages over the fate of its defense minister on [Full Story]
  • Related
  • Gallup: US Public’s Support for Ukraine Holds Steady
  • Ukraine’s Main Catholic Church Moves Christmas to Dec. 25 in Pivot to West
  • Official: Ukraine to Replace Defense Minister in Wartime Reshuffle
  • Norway Looks to Donate $7.3 Billion in Aid to Ukraine
  • Russian Forces Keep up Pressure as Ukraine Anniversary Nears
  • Ukraine Ready to Provide Help to Turkey in Quake Aftermath: Zelenskyy
  • Gingrich: Biden’s SOTU Speech Will Be ‘Boring,’ Reflect Dems’ ‘Decline’
  • Former House Speaker Newt Gingrichalready has begun [Full Story]
  • Are Banks Trying to Get Around Gun Registration Bans?Are Banks Trying to Get Around Gun Registration Bans?
  • Banks and credit card processing centers appear to be assisting the [Full Story] | Platinum Article
  • Video Report: Grim Death Toll Predicted in Turkey-Syria Earthquake
  • The death toll continues to rise in Turkey and Syria after Monday’s [Full Story] | video
  • Report: Trump Plans to Run as Anti-War Dove Among Hawks
  • Withhis third run for the White House underway, former President [Full Story]
  • New York City Ends Vaccine Mandate for City Workers
  • New York City municipal workers no longer will be required to be [Full Story]
  • Migrants Leaving New York City for Canada
  • Migrants in New York City are heading north, traveling upstate to [Full Story]
  • New Report Casts Doubt on the Effectiveness of Wearing Masks
  • A group of researchers set out to examine how effective hand hygiene [Full Story]
  • Powerful Quake Rocks Turkey and Syria, Kills Over 2,300
  • A powerful 7.8 magnitude earthquake rocked wide swaths of Turkey and [Full Story]
  • UN Chief Warns Ukraine-Russia Conflict May Push World Into ‘Wider War’
  • UN chief Antonio Guterres warned nations Monday that he fears the [Full Story]
  • Finally Legal “The Best Pain Reliever” Now Available In Florida
  • Rick Scott Pressures McConnell on Debt Limit Deal
  • Rick Scott, R-Fla., “tired of caving” on the debit limit, [Full Story]
  • Teacher Sent Emails About Student’s Behavior Before Shooting
  • The Virginia first-grade teacher allegedly shot by a 6-year-old [Full Story]
  • Poll: Just 37% of Dems Want Biden to Run in 2024
  • A majority of Democrats now think one term is plenty for President [Full Story]
  • Biden Silent as Turkey Places a Bounty on US Citizen, Former NBA Star
  • President Joe Biden has been silent on the bounty that Turkey has [Full Story]
  • Cruz Denounces Controversial Grammy Performance: This Is Evil
  • Ted Cruz, R-Texas, has denounced the Grammys as “evil” following [Full Story]
  • Retailers Try to Curb Theft While Not Angering Shoppers
  • When the pandemic threat eased, Maureen Holohan was eager to scale [Full Story]
  • Pope, Anglican, Presbyterian Leaders Denounce Anti-gay Laws
  • Pope Francis was backed by the ceremonial head of the Anglican [Full Story]
  • Slow Start for New Alzheimer’s Drug Shown to Curb Cognitive Decline
  • The first drug to show that it slows Alzheimer’s is on sale, but [Full Story]
  • Beyoncé Is Now Most-decorated Grammy Artist
  • Beyonc stands alone on her Grammy throne: With her fourth win Sunday [Full Story]
  • Schwarzenegger Collides With Cyclist
  • Actor and former California Gov. Arnold Schwarzenegger was involved [Full Story]
  • Trump Officials: We Were Never Informed of Such Balloons
  • Chinese spy balloons soared above the United States while former [Full Story]
  • House Intel Chair: White House Had No Urgency About Balloon
  • The Chinese surveillance balloon that traveled across the United [Full Story]
  • Schumer: Senators to Be Briefed on Chinese Balloon
  • After some lawmakers insisted that the Biden administration provide [Full Story]
  • Rand Paul: US in a ‘World of Hurt’ After Balloon Fiasco
  • Rand Paul, R-Ky., appeared on Fox News’ “Sunday Morning Futures [Full Story]
  • ABC Poll: Dems More Opposed to Biden Than GOP to Trump for ’24
  • A Washington Post-ABC News poll found Democrats are more opposed to [Full Story]
  • US V-22 Ospreys Grounded Over Defective Clutch Parts
  • An unspecified number of V-22 Ospreys will be grounded to address a [Full Story]
  • Biden Takes Bold Action to Cover Full Cost of Installing Solar in Florida
  • Smart Solar Install
  • More Newsfront
  • Finance
  • AMC to Charge More for Good Seats in Movie Theaters
  • Middle seats at many U.S. movie theaters just got more expensive.AMC Theaters, the nation’s largest movie theater chain, on Monday unveiled a new pricing scheme in which seat location determines how much your movie ticket costs. Seats in the middle of the auditorium will…… [Full Story]
  • Google Debuts Bard AI Chatbot
  • Stocks May Tumble Further: SF Fed
  • George Mentz: The New Economics of Artificial Intelligence
  • Ricketts to Newsmax: Big Tech Putting Thumb on Conservative Messages
  • More Finance
  • Health
  • This Nutrient Boost Energy and Heart, Skin, Brain Health
  • Coenzyme Q10, also known as CoQ10, is one of the most important compounds in our bodies. It helps generate energy in our cells and low levels of this essential compound have been associated with heart disease, brain disorders, diabetes, and cancer. CoQ10 production…… [Full Story]
  • Study: Key Factors to Whether Bunion Surgery Will Work for You
  • MRI Effectively Detects Cancer in Women With Dense Breasts
  • Living Near Busy Traffic May Increase Risk for Tinnitus
  • California Not Requiring COVID-19 Vaccines for Schoolchildren

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In instances such as Apollo, Berkshire Hathaway, Blackstone or others, manufactured housing may only be part of their corporate interests. Note: depending on your browser or device, many images in this report and others on MHProNews can be clicked to expand. Click the image and follow the prompts. For example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.


‘Stomach Churning Year’ CNN-Wall Street ‘Forget 2022’ Down Year – Major Equities Data Compared to Manufactured Housing Stocks, Manufactured Home Community REITs, Performance for Year by Company




      • NOTE 1: The 3rd chart above of manufactured housing connected equities includes the Canadian stock, ECN, which purchased Triad Financial Services, a manufactured home industry finance lender.
      • NOTE 2: Drew changed its name and trading symbol at the end of 2016 to Lippert (LCII).
      • NOTE 3: Deer Valley was largely taken private, say company insiders in a message to MHProNews on 12.15.2020, but there are still some outstanding shares of the stock from the days when it was a publicly traded firm.  Thus, there is still periodic activity on DVLY.
      • Note 4: some recent or related reports to the REITs, stocks, and other equities named above follow in the reports linked below.

‘Manufactured Housing in the News,’ Unpacking UMH CEO Sam Landy Op-Ed’ It’s Time for Bi-Partisanship on Affordable Manufactured Housing Homeownership’ in HousingWire; plus MHMarkets Updates

Warren Buffett’s Pledge to Kevin Clayton – ‘You Can Access Plenty of Capital’ for Projects – Quotes, Facts, Video, Transcript, and Implications for Manufactured Housing Industry

Manufactured Housing Properties-Results for Three and Nine Months Ending September 30.2022–Exploring ‘Mobile Home Park’ Manufactured Home Community Investing; plus MHVille REITs, Stocks Update

‘Changes Will Benefit Customers,’ Boost Sales-Legacy Homes CEO Duncan Bates – LEGH ‘Delivered 22.5% Return on Equity in 1 Yr’ – Corp Q3 2022 Insights, Analysis; plus MHVille REITs, Stocks Update  

‘No Assurance Inflation Will Not Affect Our Future Profitability Financial Position’=Cavco Industries 10-Q, Solitaire Deal, More CVCO Data; Supreme Court Ruled-SEC Regs on False-Omitted Remarks

Skyline Champion Provides Quarterly Results, Adding Retail Centers, Improved Delivery Times-CEO Mark Yost Says ‘Can Outperform Conventional Housing’ Explored; Plus MHVille REITs, Stocks Update

Triad Financial Services Q2-2022 FINANCIAL RESULTS, per ECN Capital – Several Bright Spots in Manufactured Home Market Highlighted, Including Communities, Retail, Land-Home, Floor; MHStocks Update


Manufactured Home Communities (a.k.a. ‘Mobile Home Parks’ – SIC) – Exploring UMH Properties; Fellow Manufactured Housing Institute Member Yes! Communities Suits and Settlements; plus MH Markets Updates


2023 Berkshire Hathaway is the parent company to Clayton Homes, 21st Mortgage, Vanderbilt Mortgage and other factory-built housing industry suppliers.
· LCI Industries, Patrick, UFPI, and LP each are suppliers to the manufactured housing industry, among others.
· AMG, CG, and TAVFX have investments in manufactured housing related businesses. For insights from third-parties and clients about our publisher, click here.

Disclosure. MHProNews holds no positions in the stocks in this report.

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That’s a wrap on this installment of “News Through the Lens of Manufactured Homes and Factory-Built Housing” © where “We Provide, You Decide.” © (Affordable housing, manufactured homes, stock, investing, data, metrics, reports, fact-checks, analysis, and commentary. Third-party images or content are provided under fair use guidelines for media.) (See Related Reports, further below. Text/image boxes often are hot-linked to other reports that can be access by clicking on them.)

All on Capitol Hill were welcoming and interested in manufactured housing related issues. But Congressman Al Green’s office was tremendous in their hospitality. Our son’s hand is on a package that included a copy of the Constitution of the United States and other goodies. Tamas has grown considerably since this photo was taken. 

By L.A. “Tony” Kovach – for MHProNews.
Tony earned a journalism scholarship along with numerous awards in history. There have been several awards and honors and also recognition in manufactured housing. For example, he earned the prestigious Lottinville Award in history from the University of Oklahoma, where he studied history and business management. He’s a managing member and co-founder of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and This article reflects the LLC’s and/or the writer’s position and may or may not reflect the views of sponsors or supporters.









Facts You Didn’t Know – Martin Luther King Jr – Videos, Insightful Quotes, Surprising Revelations, Videos, Reports, and Illustrations in Champion for Human Rights Including Affordable Housing

HUD Code Manufactured Home Building Down Nov 2022–Higher for Year per Manufactured Housing Association for Regulatory Reform Data, Facts-Insights Others Lack; plus MHVille Stocks-REITs Update

‘Manufactured Housing Closes Year on Cool Note, But Optimism Grows for 2023’ Says TRERC, But TMHA VP Rob Ripperda Lets Cat Out of Proverbial Bag, Exposing MHI; plus MHVille Market, Stocks Update

U.S. Housing Data Reveals Gaps-Underscores Vast Manufactured Housing Industry Potential, But Raises Corp, Trade Group Performance Concerns, Apparent Shareholder Effects; plus MHVille Stocks Update


After Admitted Failure, Manufactured Housing Institute Doubles Down on CrossMods® in AP Terminology Doc Acquired by MHProNews–Are MHI Leaders Sabotaging MHVille Independents? Plus MHStocks Update

Concessions by Speaker Kevin McCarthy in House Speaker’s Battle Called ‘Most Significant Win for Conservatives in a Decade’ By Federalist’s Emily Jashinsky Report; plus MHVille Stocks Updates


mas kovach mhpronews shopping with soheyla .jp

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