There are so many things that make this a fascinating industry and a routine joy to be involved in. There are also tales of heart ache and heart break. Let's preview and surf some current manufactured housing topics. First, the post Louisville Show feedback continues to come in and we have some guest columns for …
Distressed Signal, Heart Break and Bouncing on Floors Read More »
Let's start with two words, “Leave early!” It is way before dawn on Tuesday, January 21st when this blog post was started. The airport's Crown Plaza was already humming last night as Manufactured Housing professionals from across America were streaming in. Speaking of buzz, the saws were humming, hammers beating out their sharp rhythm inside …
"It is better to die on your feet than live on your knees." – Zapata “As the industry winds down, cornfields which became MHCs, will revert to cornfields. I predicted that years ago. How hard is it to understand that if one goes from 350,000 shipments to 50,000 annual shipments, rampant vacancy will be the …
We promised midweek here on the Masthead to give you something more upbeat this weekend. Let's race through a few items that should liftyourspirits and move you to end 2013 on a high note, then prep your start of 2014 with more spring in your step! For three years running, attendees of the Louisville Show …
The recently concluded National Communities Council (NCC) of the Manufactured Housing Institute (MHI) Fall Leadership Forum took a serious stride in living up to its billing, Building a Vision for the Future. Accolades from attendees directed to Jenny Hodge, MHI Vice President and NCC executive director were quickly shared by her with the entire MHI …
First Looks at the NCC Fall Leadership Forum, I’m Home and more Read More »
We will do two topics today, the first one defense (protecting your business and profits), the second one about scoring more points (sales). Protecting our financing options is smart defense. It is also a great way to make sure you can score more points (sales). Ladies, please take your bows. Mary Gaiski – who was …
DJ Pendleton is an award-winning state exec and attorney who is deeply committed to advancing the cause of his members and manufactured housing in general. DJ has the notion that we all have a duty beyond ourselves and our own immediate, personal or professional interests. Texas has a lot going for it, has for years …
DJ Pendleton, Mark Bowersox, plus more Manufactured Housing News, Tips and Views Read More »
Scaring professionals is never the point in our news stories or OpEds. In fact, my gripe about some writers or speakers is that all too often their commentary pointed out problems without proposing sound – or any – solutions. Problems exist, but they are often opportunities in disguise once solved. News is news, but in …
It seems like some days the 'off the radar' potential topics are far more numerous than the on the radar ones. This is one of those days. Might we see something interesting in the way of internal politics take place soon? Wait and see. But one (or more?) of the normal drum beat(s) was strangely …
We will start another 'smorgasbord' of topics in this column, beginning with using Fear in marketing, and moving on to other industry impacting topics. Let's briefly define the principle of Occam's Razor: that the simplest explanation is often the correct one. In marketing and sales, we want to have a compelling message. Most professionals will …
