“Pretty Cool” 3D Printed Housing – Why it Spells Doom to Clayton Homes Backed Manufactured Housing Institute CrossMods Scheme – New Video, Facts, Evidence, and Assessment


On July 20, 2021 WTXL ABC 27 in Tallahassee, Florida showcased “something pretty cool happening on Clay Street” in Griffin Heights. Their videos states that one of reportedly three 3D printed houses currently being produced in the U.S. at this time is being installed there.

Printed Farms’ Fredrik Wannius said that this may be the future of much of residential and even commercial construction. “Each week, each month new improvements are coming,” said Wannius. The 3D printing machine is reportedly between ½ to ¾ of a million dollars. The 3D printer reportedly lays down about 2 feet of wall daily.



Others have reported such 3D printed housing equipment that can make the walls of a more modest size 3D printed homes in a day.  The printed structures  can then be completed with interior or exterior fixtures in fairly short order. These structures are normally built with poured concrete. They are thus very durable.

That noted, back in Tallahassee, “It is certified affordable housing, so we will be reaching out with our non profits in the area that help families locate those homes,” said Kyndra Light.

Light operates Precision Building and Renovating LLC with her husband. She said that Light that their goal is to be about twenty five percent (25%) cheaper than conventional on-site construction.  She thinks that goal is about 12 to 24 months out.

MHProNews and our MHLivingNews sister site have been monitoring and reporting on developments in alternative lower-cost production methods for building for years. At this time, 3D printed housing is poised to be potentially the least expensive option out there.



What makes this “pretty cool” 3D printing mythology a pending death blow to the Clayton Homes backed and Manufactured Housing Institute (MHI) branded CrossModTM homes scheme?




That’s a fair and timely question. That inquiry was ironically, albeit obliquely, answered in the Tierra Grande report Dr. Harold Hunt, Ph.D. at the Texas A&M Real Estate Center. Hunt’s Q&A with Dustin Arp and other pro-CrossModTM housing manufactured home professionals is presented in the report and analysis linked above. For thinkers and those in it for the long haul, it is worth the read. The short version for those in a rush? Arp thinks that they can come in at about 8 to 10 percent under conventional housing with CrossMods.

If Light and other 3D printed housing builders do come in at 20 to 25 percent under conventional housing at retail, and CrossMods are only 8 to 10 percent savings over conventional housing, then who will pay more for to buy a CrossModTM?




Notice. This stunning factual disparity and its implications does not mean that ‘mainstream’ HUD Code manufactured homes are doomed.  It does mean that the handwriting is already on the wall for CrossMods.

The vexing reality is that CrossMods were doomed to crash and burn since before its sorry and apparently failed inception.

Sorry? Failed? The ironies and the arguably treacherous and/or stupid – take your pick – rationale for CrossModTM homes has not existed from its announced start. Again, the evidence is found in the Tierra Grande report with MHProNews analysis linked here and above.

But it is not just 3D printing of housing that doomed CrossMods.  There have been years of reports by MHProNews/MHLivingNews that have laid out the evidence of various challengers to manufactured homes that appear to be affordable housing. Palletized homes – see the report linked below – is just one of those HUD Code manufactured home rivals. Other tiny houses, such as container, ADUs, or other units fall into that bucket of HUD Code home challengers.


Larger and more elaborate pallet homes could be built. These units are designed for emergency shelter. https://www.manufacturedhomepronews.com/5000-tiny-houses-yes-says-wa-pallet-producer-shipping-affordable-shelter-to-states-including-texas-ca-and-hawaii/


The reason there has been an apparent press for decades for an alternative to proven manufactured housing is evidently and arguably because the industry’s self-proclaimed umbrella and post-production trade group, the Manufactured Housing Institute (MHI) has failed to properly promote the virtues and value of modern manufactured homes. As but one more twist of ironic fate, MHI’s own so-called research for CrossMods demonstrated just how poor a job they have done in promoting manufactured homes.


What MHBA’s Executive Director Tom Hardiman may not have known at that time is that the sales of CrossModTM homes was a market flop. That is per the reporting by the GSEs in the November 2019 listening session. Other GSE data since then further underscores that only a few dozen of such homes have been sold via their financing nationally since their much ballyhooed ‘new class of manufactured home’ madness first launched. Further follow ups by MHProNews to industry sources have confirmed that there is still “no traction” to the CrossMod homes project. That blows the balance of MHI’s claims out of the water about this project. Which begs the question. Why do they continue to push a failed project? Why are they giving their home page first featured image to CrossMods on this date (7.25.2021), even after years of evidence clearly argues against it? The rationale for it is dark, not bright. Here it is. By promoting a product that arguably undermines all other manufactured homes, as Hardiman’s logic aptly noted? Restated, MHBA’s Hardiman was proven correct, as have other CrossModTM critics.


For instance. Instead of MHI aggressively debunking each and every negative attacks on manufactured housing – as Tim Williams himself said – by apparently intelligent, but nevertheless misinformed if not misguided or agenda driven souls, the hiding in plain sight failures of MHI and its dominating brands comes into sharper focus.




Additionally, it should be obvious that MHI is either massively inept at doing what they claim, OR the various claims and evidence that they are corruptly working to consolidate the industry into a few insider hands are true. See the deeper dive into that topic linked below.




There is a special report on MHProNews planned for Monday, 7.26.2021 that will be linked here.

Then, there is an upcoming special Cutting Edge that will be linked here. We modestly suggest that the wise should not miss either of them.


Clayton has the deep pockets to play around with concept houses that may never get traction. Indeed, the first two examples above reflect precisely that. The third example illustrates Clayton is quite aware of 3D Printing. Yet they have not pursued it…yet. Kevin Clayton  and Warren Buffett have both said that there is plenty of money, even money to be lost, so long as their moat is getting deeper and wider. Someone cannot possibly understand the full truth about the underperformance of manufactured housing unless they know its history objectively. That includes the pernicious castle and moat methods of Warren Buffett as claimed, re-affirmed, and implemented by Kevin Clayton.   Several of the illustrations shown in this report can be opened in many browsers to reveal a larger size. To open this picture, click the image once. When the window opens, click it again to reveal the larger size photo. Use your browsers back key to return to the article.


There are always the possibility of genuine miracles. That said, it seems unlikely that the Almighty is going to swoop in and save CrossMods.

This was first posted in April 20, 2020. That same source with MHI has confirmed it since.

So, the bottom line is this. For months, the data and the sources have said there is no traction to CrossMods. Now, the CrossMods killer – 3D Printed Housing is looming.

The manufactured home industry’s pros need to realize that MHI’s claims have been illusory, malicious, or some combination of factors that routinely appear to magically benefits consolidators that are MHI members. Meanwhile, those same ‘efforts’ by MHI equally mysteriously seem to work to the disadvantage of manufactured housing independents.

The truth is hiding in plain sight. If MHI and its big boy backers could disprove that claim, they would have embarrassed MHProNews relentlessly and/or sued us out of existence. But instead, what has MHI’s so-called leader done? They have ducked and run – sometimes literally – for cover, time after time. The documentation – including photos – for that claim is found below.




Once the Masthead and MHProNews grasped the troubling reality that MHI has become a tool for consolidators, we have not had any reason to deviate from the evidence for that claim.

Speaking without forked tongue has made and kept us the documented, runaway number one largest and most read in our profession. We aim to stay that way.  MHProNews plans to do so by doing what media is supposed to do. Namely, continue to hold the powerful and manipulative to account. To do so by telling it like the facts and evidence makes clear that it is. That is why our tag line remains as important now as when we rolled it out. Manufactured home “Industry News, Tips, and Views Pros Can Use.” © Our ongoing thanks to our sponsors and sources that make this ongoing pro-industry, pro-consumer effort possible. ##




Notice to MHI members. Follow up emails to several MHI linked attorneys – not one disputed the claim by the law firm cited in the report below. MHI has demonstrably created an ‘amen corner,’ an echo chamber that parrots their talking points. MHI and those involved have not denied that evidence-based allegation.

But as, or perhaps more important, is this below.  For those MHI members who are aware of what is occurring, but who fail to stand up or speak up in some form or fashion, legal experts cited below say that it could make those members vulnerable to legal action, just as MHI is. To learn more, see the related report linked below.



We recommend that news tips NOT use company, nonprofit, or organizational emails or cell phones. To report a news tip, click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP or COMMENTS in the subject line.

“Tangled Web” “Deception and Misdirection” – Havenpark Capital-Havenpark Communities, Fannie Mae, Manufactured Housing Institute “Displaced Inc” – MHAction, Warren Buffett, Embarrassing MHIndustry Blogger Fact Check



The evidence routinely points one way. No wonder why MHI, their major brands, and even their outside attorneys all went silent when it comes to engaging with MHProNews on these troubling trends and growing evidence. 



Stay tuned for more of what is ‘behind the curtains’ as well as what is obvious and in your face reports. It is all here, at the runaway largest and most-read source for authentic manufactured home “News through the lens of manufactured homes and factory-built housing” © where “We Provide, You Decide.” © ## (Affordable housing, manufactured homes, reports, fact-checks, analysis, and commentary. Third-party images or content are provided under fair use guidelines for media.) (See Related Reports, further below. Text/image boxes often are hot-linked to other reports that can be access by clicking on them.)

All on Capitol Hill were welcoming and interested with the discussion of manufactured housing related issues on our 12.3.2019 meetings. But Texas Congressman Al Green’s office was tremendous in their hospitality. Our son’s hand is on a package that included the Constitution of the United States and other goodies. MHProNews has worked with people and politicos across the left-right divide.

By L.A. “Tony” Kovach – for MHProNews.com.

Tony earned a journalism scholarship and earned numerous awards in history and in manufactured housing.

For example, he earned the prestigious Lottinville Award in history from the University of Oklahoma, where he studied history and business management. He’s a managing member and co-founder of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

This article reflects the LLC’s and/or the writer’s position, and may or may not reflect the views of sponsors or supporters.


Connect on LinkedIn: http://www.linkedin.com/in/latonykovach


Related References:

The text/image boxes below are linked to other reports, which can be accessed by clicking on them.








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