The fury of election year politics is almost behind us and the focus in this issue is the knowledge and opportunities for growing your business. Speaking of opportunities, it would be great to see many of you at live, business building opportunity events such as Iowa, Louisville and Tunica. It is always a pleasure to …
How do you build? Back in the days before factory-built HUDs and MODs, wasn't one way brick by brick? Well that is the way that the RV/MH Hall of Fame is still building. Brick by Brick. Dynamic Darryl Searer has earned this monicker! He has done wonders for the Hall of Fame in the short …
Wikipedia defines microtargeting as follows: "Microtargeting is the use by political parties and election campaigns of direct marketing data mining techniques that involve predictive market segmentation (aka cluster analysis). It is used by United States Republican and Democratic political parties and candidates to track individual voters and identify potential supporters. They then use various means …
The first time a lady listens to a man's 'sales pitch' at a bar, she may be beguiled. But after four years of hearing that same pitch from the same person, she ought to know if it rings true or if it rings hollow. My wife and I love our five and a half year …
Some eight centuries ago, a keen thinker observed to his associates that hoarded seed rots. That was a pithy way of saying, get to work, spread your seed, nurture it so it may yield its crop. Is the hoarded seed of our manufactured housing industry rotting? If so, what are we doing about it? When …
I understand the theory behind the book entitled, It Takes a Village (to raise a child). Without parsing or endorsing the volume or its author, let me segue to the idea that in times like these, It takes an Industry for individual businesses or organizations to be successful. Some will take issue with that idea. …
Will you raise you pen to paper, fax or send off a quick email to improve access to manufactured housing personal property (home only/chattel) financing? Federal Housing Finance Agency (FHFA) rulemaking is asking for comments under their proposed Affordable Housing Goals (AHG) for 2012-2014. I've sent my comments in as follows below. You can write …
The business end of a pen is the point, which when pressed against paper or another surface, releases the ink. The business end of a gun is its barrel pointed at an object or person. The business end of government is it's ability to force, entice or compel behaviors through taxes, regulations, incentives …
July jumps with sales for many. Some go on vacations. Pros get busy, but we are still growing in readers. Why does readership matter? Because all professionals need up to date, independent information. You need ideas to consider and discuss with peers. You need a place to join a nationwide Industry conversation. Readership matters for …
Why an Online Ezine is best to Promote an MHIndustry recovery plan Read More »
When you get a lot of e-comments and calls on an article, it makes a writer think he has hit an important theme. There is no easy way to capture all of the comments on our last column: Can MHI and MHARR Join Hands on Dodd-Frank for Manufactured Housing’s Future? But let’s provide a representative …
Leaders’ and Readers’ comments on MHARR and MHI joining hands on Dodd-Frank reform Read More »
