‘She Broke Down in Tears’ When Given Keys to Cheap New Rental Property-Affordable Housing Development Report as Case Study on Conventional Affordable Housing. Symbolic or Serious? MHVilleFEA

SheBrokeDownInTearsWhenGivenKeysToCheapNewRentalPropertyAffordableHousingDevelopmentReportAsCaseStudyOnConventionalAffordableHousingSymbolicSeriousMHVilleFEA-MHProNews

“We gave the lady the keys. She broke down in tears because she had never had an opportunity,” Jim Petty, CEO of Strategic Reality and Republican State Senator from Van Buren, said about the ribbon counting last week at Cobblestone Farm Community, per a pull quote from Part I in this MHVille facts-evidence-analysis (FEA) mashup. An economic storm may be brewing, per Red Eye Radio on 9.8.2025. A lack of new private sector job creation is a factor. Affordable housing, or the lack thereof, is also a factor in that picture. Per the Mortgage Bankers Association (MBA) “Mortgage Delinquencies Increase in the Fourth Quarter of 2024” in a report dated 2.6.2025. Left-leaning Google’s AI powered preview (Gemini-via browser/not logged in) said: “As of the first half of 2025, the single-family serious delinquency rate” on “FHA-backed mortgages the rate was 4.41% in early 2025, according to the Urban Institute.” “For FHA loans, factors like increased unemployment, rising property taxes and insurance, and more credit card debt contributed to the rise in delinquencies, according to The Urban Institute,” said that Gemini preview. Petty’s remarks and a video and text report from NWAHomePage.com cited a regional nonprofit affordable housing foundation called Excellerate Housing LLC that MHProNews provides insights from in Part II. Part III includes additional information that includes what light this ‘case study’ sheds on the U.S. housing market in general and manufactured housing in particular. 

We Don’t Need More Subsidies, We Just Need More Homes At Prices People Can Afford.”

                        – Per press release headline from House Financial Services Committee Subcommittee Chair Mike Flood (NE-R) on 5.14.2025, discussing the need for more manufactured homes and modular housing.

MHProNews notes that sounds like common sense. So, why is it just a talking point rather than enforce public policy? More on that in Part III.

 

Part I – From the NWA Home Page provided under fair use guidelines for media

Affordable housing at Cobblestone Farm Community in Fayetteville unveiled

FAYETTEVILLE, Ark. (KNWA/KFTA) — Ribbons were officially cut on an affordable housing development in Fayetteville on Friday.

The development is called Cobblestone Farm Community, and it is located in Fayetteville along Wedington Drive. Rent ranges from $350-$750 per month, with single-family homes, duplexes, and triplexes available.

Currently, there are 89 units on the property. Another ten are expected to be built.

The project, which has been in the works for nearly seven years, is led by the Excellerate Housing foundation, but the land was donated by New Heights Church after an anonymous donor donated funds to buy the land.

“An anonymous foundation gave us about $1.2 million. They specified we had to buy land with it. I don’t think that they intended it to be used for affordable housing, but it just worked out that way,” said Jim Hall, Co-Directional leader at New Heights Church.

The lead developer on the project, Strategic Reality, says the project is a step in the right direction, but there’s still much work to be done.

“Symbolically, it’s a big step forward. From a practical standpoint, 89 units is a long way from where we need to be,” Jim Petty said, CEO of Strategic Reality and Republican State Senator from Van Buren.

Petty says it’s the reaction from renters that makes the process so worthwhile.

“The best way to describe it, you can see the emotion, the difference that it makes in their lives. I have one particular development; it was a single-family home similar to this. We gave the lady the keys. She broke down in tears because she had never had an opportunity,” Petty said.

Part II. From the Excellerate Housing LLC website on this date provided under fair use guidelines for media plus other related information from sources as shown.

1) MHProNews notes that from their excelleratefoundation.com home page on this date is the following.

 

     We build affordable communities.

 

Our Mission

Northwest Arkansas faces a housing crisis that has only intensified in recent years.

Census data shows that there are at least 150,000 people in the region who can’t sustainably afford market-rate housing, especially when it comes to rental properties.

study released in late 2019 by Walton Family Foundation reports that “housing is becoming increasingly inaccessible to the region’s workers, families, and seniors” due to high demand and rising costs. It also notes that “failure to act could result in widespread instability, including job losses, increased poverty and rising numbers of homeless individuals and families”.

We believe there is more to the solution than just building more affordable housing. Excellerate Housing builds affordable communities.

A community is its people, people from all walks of life, people who look out for one another, people who help lift up those who fall and open doors to new opportunities. A community does more for its people than simply keep them off the streets.

Excellerate Housing is a charitable, nonprofit developer that creates affordable rental units for lower-income families in Northwest Arkansas, providing services such as real property acquisition, affordable rental development, and rental property management. Excellerate Housing also provides access to on-site services for lower-income families, home ownership preparation programs, and charitable investments in other affordable developments through its partnership with Excellerate Foundation.

Excellerate Housing LLC
In 2023, we launched Excellerate Housing, LLC to accelerate the creation of affordable housing in Northwest Arkansas.
BAH Graphic Square v2
Bentonville Affordable Housing Workgroup

Much of Bentonville’s workforce struggles to find affordable housing within the city.

A partnership was formed with the city of Bentonville staff, Bentonville city council, local developers, city of Bentonville planning commissioners, social service providers, Excellerate Housing, and Bentonville residents. The workgroup spent a year digging into the causes and a solution: Project ARROW.

McAuleyPlace Newsroom Graphic v3
McAuley Place
McAuley Place is a 160-unit affordable housing development located directly east of the Bentonville Community Center. It comprises 40 single-family cottages and 120 multifamily units that will house teachers, staff, and other residents of the Bentonville school district.
cobblestone web 1
Cobblestone Farm Community
Cobblestone Farm Community aims to provide affordable housing to low-income families in a diverse, inclusive environment with additional services and resources that will help them thrive.
AdobeStock 123091973
Housing Assistance Funds
While the lack of infrastructure is a major factor in the affordable housing crisis, households can also spiral into homelessness due to an unforeseen event.
2) MHProNews notes that from the excelleratefoundation.com/what-we-do/ page was the following.
  • 1 of 3
We identify

We seek out multiple stakeholders across our region to get the clearest picture of the most pressing needs.

  • 2 of 3

We connect diverse organizations to each other so that they can achieve more together than they could alone. And we connect people in our community to the resources they need.

 

3 of 3

To create long-lasting, fundamental change, the systems that shape our daily lives must be transformed. We take on this challenge, dedicating ourselves to excellence while accelerating decisive action.

 

3) Also per the excelleratefoundation.com website on this date.

How do we Identify?

We listen, we analyze, and we learn.

We actively seek out multiple stakeholders and data sets across sectors to get the clearest picture of the most pressing needs in our region.

Census data reveals that 67% of jobs in Northwest Arkansas pay $50,000 or less, while the region’s median household income is approximately $60,000.

This represents some 150,000 people that are the underpinning of our region and yet often go unnoticed.

They are employed but at high-risk of financial instability (also known as asset limited/income constrained-employed or “ALICE”). This is the target population of Excellerate.

Using ten social determinants of health as our guide, Excellerate has identified three Strategic Pillars in which our initiatives lie: Social Support, Housing, and Education.

 

4) Also per the excelleratefoundation.com website.

Community Insights

70,000 households are at high-risk of financial instability despite family members being employed.

biketrail v03
These people are the underpinning of our Northwest Arkansas community.

They work in our hospitals, they process our food and prepare our meals, they help us shop, they care for and educate our children, and they keep us safe. And, all the while, they struggle to care for their own families from day to day.

This is why, while we strive for all people in Northwest Arkansas to thrive, our focus lies on those who are “employed at high risk of instability”. They are Excellerate’s target population.

Census data reveals that 67% of jobs in Northwest Arkansas pay $50,000 or less, while the region’s median household income is approximately $60,000.

This represents some 150,000 people who often go unnoticed. They are employed but at high risk of financial instability.

This population is also known as “asset limited, income constrained, employed” or “ALICE”, as the Winthrop Rockefeller Foundation, Entergy Arkansas, and United Ways across the state shared in a recent report called Alice in Arkansas: A Financial Hardship Study.

The report shows that, in 2017, 26%, 39%, and 43% of households in Benton, Washington, and Madison counties, respectively, were ALICE households (approximately 61,000 households total, which aligns with Excellerate’s calculation of 150,000 individuals). 

5) Per a Reddit post from 2 years ago that popped up from the search for this foundation was the following remarks.

Bentonville City Council should be utterly ashamed of themselves : r/bentonville

Bentonville City Council should be utterly ashamed of themselves

Bentonville City Council had an opportunity at their meeting tonight to approve a rezoning request for Bentonville Public Schools as part of this project. The project would have set aside land near the high school for affordable housing, with 40% of that housing to be set aside for teachers at the school district (for context, Bentonville schools lost 3 prospective new teachers in 2022 alone due to housing costs).

Despite this, Bentonville City Council members Beckie SebaCindy AcreeHolly Hook, and Octavio Sanchez voted against the rezoning. This was enough to shut it down.

Average home prices in Bentonville are reaching $500k, more than some major metros across the US. It’s somewhat understandable for a city council member to block luxury housing, given some people’s first impressions of their affect on housing costs (they would need to fundamentally misunderstand the relationship between housing supply and housing cost, but still). But to vote down housing that is *explicitly designed* to be affordable, with 40% of the units being designated to *teachers* is asinine, and living proof of the source of Bentonville’s housing crisis.

This seemed like a slam-dunk, obvious project to improve the housing situation for one of the most undercompensated and necessary jobs a city has. The fact that 4 city council members said no to it makes it clear that we need at least 4 new, different candidates to take their seats.

6) Despite the interesting data and claims of “We seek out multiple stakeholders across our region to get the clearest picture of the most pressing needs,” there is no mention of “manufactured housing,” “manufactured home,” “modular housing,” “prefab housing,” or “off-site built” housing on their website.  What there is mentioned is subsidy, subsided, and homelessness. Per the Cambridge Dictionary is the following definition of “subsidy.”

Cambridge Dictionary
https://dictionary.cambridge.org › dictionary › subsidy 
money given by a government or an organization to reduce the cost of producing food, a product, etc. and to help to keep prices low.

Note that a subsidy can be from a government or an organization. As interesting and useful for a small slice of the population in Northwest Arkansas spotlighted in the headline, preface, and Part I, that report by local media did not mention was the point that excelleratefoundation.com was providing subsidies to make that more affordable rentals possible. Again, the foundation claims this.

To create long-lasting, fundamental change, the systems that shape our daily lives must be transformed. We take on this challenge, dedicating ourselves to excellence while accelerating decisive action.

While that sounds hopeful and promising, and it is certainly true that there is an increasingly well documented link between a lack of affordable housing and homelessness. But over half a century of subsidized housing programs across the country have proven that it is not a solution. At best it might be a bridge that benefits a few while many go underserved. The NWA report suggested as much. Quoting.

The lead developer on the project, Strategic Reality, says the project is a step in the right direction, but there’s still much work to be done.

“Symbolically, it’s a big step forward. From a practical standpoint, 89 units is a long way from where we need to be,” Jim Petty said, CEO of Strategic Reality and Republican State Senator from Van Buren.

MHProNews and MHLivingNews have been reporting on the links between homelessness and the lack of affordable housing for years. But that begs the question. Given that excelleratefoundation.com seems to grasp the need for more affordable housing to prevent or reduce homelessness, why is it that their website has an apparent lack of information on inherently affordable manufactured housing? 

 

7) Philanthro-feudalism.

Philanthro-capitalism.

Charitable industrial complex.

MHProNews and MHLivingNews have been spotlighting these interconnected terms and issues for years.

Peter Buffett said giving to some nonprofits may make people feel good but by failing to deal with underlying issues can lock people into poverty. The acclaimed Poverty Inc. said similarly.

There are decades of evidence-based research that point to this sobering point. While a few may benefit from such programs as the Excellerate Housing LLC is touting, the evidence is clear. It will never accomplish the stated goal, particularly if they fail to include the most proven form inherently affordable housing, namely, HUD Code manufactured homes. 

8) The links in the collage graphic in Part II #6 above are found as shown below.

 

DonaldH.LaytonFurmanCenterManufacturedHousingGoodSourceUnsubsidizedAffordableHousingKeyFactSurprisingEconomicResearchMHVilleFactsEvidenceAnalysisMobileManufacturedHomeMHLivingNews
https://www.manufacturedhomelivingnews.com/donald-h-layton-for-furman-center-manufactured-housing-is-a-good-source-for-unsubsidized-affordable-housing-key-facts-and-surprising-economic-research-plus-mhville-fact/
NationalAssociationOfHomeBuildersNAHB)HowZoningRegulationsAffectAffordableHousingWithoutSubsidiesDevelopingAndBuildingUntenableHitsMissesReManufacturedHousingFEA-MHProNews
https://www.manufacturedhomepronews.com/national-association-of-home-builders-nahb-how-zoning-regulations-affect-affordable-housing-without-subsidies-developing-and-building-untenable-hits-misses-re-ma/
NAHB_LetterHUD_SecScottTurnerConfirmsConvBuildersWantNeed_SubsidiesToVieWithManufacturedHomesWhyThisMattersPublicOfficialsTaxpayersAffordableHousingSeekersMHVilleFEA-MHProNews
https://www.manufacturedhomepronews.com/nahb-letter-hud-sec-scott-turner-confirms-conv-builders-want-need-subsidies-to-vie-with-manufactured-homes-why-this-matters-to-public-officials-taxpayers-affordable-housing-seekers-mhville-fea/

 

NHCceoDavidDworkinPhotoLogoJoinsManufacturedHousingInstituteLogoLesliGoochPhotoMHIlogoDemandActionRentersSmallerLandlordsHousingEvictionCrisisMHProNewsLogo
https://www.manufacturedhomepronews.com/nhc-ceo-david-dworkin-joins-manufactured-housing-institute-mhi-demanding-action-to-support-renters-smaller-landlords-in-housing-eviction-crisis
https://www.manufacturedhomelivingnews.com/june-national-homeownership-month-historic-2-million-houses-a-year-nhc-spotlights-walter-reuther-plan-could-lift-conventional-housing-manufactured-homes-and-build-wealth-for-m/

 

RevisitingPamelaBlumenthalAndReginaGrayHUD_EdgeReportOpportunitiesToIncreaseHousingProductionAndPreservationPlusStarParkerHUD_SecScottTurnerWithFactsAndMHVilleAnalysisMHLivingNews
https://www.manufacturedhomelivingnews.com/revisiting-pamela-blumenthal-and-regina-gray-hud-edge-report-opportunities-to-increase-housing-production-and-preservation-plus-star-parker-hud-sec-turner-with-facts-and-mhville-analysis/
NewDataSurfacesPeterJenniferWarrenBuffettFamilyPhotosNovoFoundationFundingSourcesWhichAttackedManufacturedHousingPlusManufacturedHomeStockInvestingUpdatesMHProNews
https://www.manufacturedhomepronews.com/new-data-surfaces-on-buffett-family-foundation-funding-sources-which-attacked-manufactured-housing-plus-manufactured-home-stock-investing-updates/
Acclaimedpovertyincvideomhvillewhyleftrightshouldlistenlearnfromeachotherdailybusinesnewsmhpronews
https://www.manufacturedhomepronews.com/acclaimed-poverty-inc-video-mhville-why-left-right-should-listen-learn-from-each-other/
GildedGiving2022InstPolicyStudiesIPSlogoGILDEDGIVING2022WealthInequalityDistortsPhilanthropyImperilsDemocracyFingersWarrenBuffettBillGatesPhilanthroFeudalismBillionairesMHProNews
https://www.manufacturedhomepronews.com/ips-gilded-giving-2022-wealth-inequality-distorts-philanthropy-imperils-democracy-reports-finger-warren-buffett-bill-gates-more-philanthro-feudalism-linked-billionaires-plus-mhvil/
CantSolveU.S.AffordableHousingCrisisWithoutFactoryBuiltHomesNewOpEdSummaryOfDepthReportsOnFactsMathEvidenceThatModernManufacturedHomesEssentialForHUDLocalPlannersMHProNews
https://www.manufacturedhomepronews.com/cant-solve-u-s-affordable-housing-crisis-without-factory-built-homes-new-op-ed-summary-of-depth-reports-on-facts-math-evidence-that-modern-manufactured-homes-essential-for/

 

Part III – Additional MHVille Facts-Evidence-Analysis (FEA) 

In no particular order of importance are the following.

1) A new exclusive from Dover Council President Fred Neil is provided in the article linked below.

 

ManufacturedHomeownerRHP_PropertiesCommunityResidentFredNeilDoverCityCouncilPresidentExclusiveOnNewStateLawPossibleExampleToProtectResidentsAndStopFraudByStatesFEA-MHLivingNews
https://www.manufacturedhomelivingnews.com/manufactured-homeowner-rhp-properties-community-resident-fred-neil-dover-city-council-president-exclusive-on-new-state-law-possible-example-to-protect-residents-and-stop-fraud-by-sta/

2) A common feature of articles like the above is the all-too-common link to this troubling fact. RHP Properties, and numbers of so-called ‘predatory’ brands in manufactured housing, are members of the Manufactured Housing Insitute (MHI).

3) In this ‘case study’ out of Northwest Arkansas, there is no mention of manufactured housing. No mention of manufactured homes, prefab, factory-built, or modular housing either.  Yet, MHI claims to be “elevating” manufactured housing. It is third-party reports like this the illustrate that manufactured housing is obscured to the point that many, perhaps most, of all mainstream news reports, research, foundation, nonprofits, etc. miss mentioning manufactured housing. How is that elevation? How can MHI explain or defend such obvious misses?

To be clear, fair, and balanced, there have been times that MHI has addressed organizations for the stated purpose of attracting attention to manufactured housing.

 

Bat Guano – “The government wants high quality, low cost housing and manufactured housing provides that product.” – Warren Buffett, per Manufactured Housing Institute; Examining Statements on Manufactured Home Financing
“The government wants high quality, low cost housing and manufactured housing provides that product.” Warren Buffett per MHI and their former Vice President Jason Boehlert. “If home buyers throughout the country behavior like our [manufactured] buyers, America would not have had the crisis that it did.” https://www.manufacturedhomepronews.com/masthead/bat-guano-the-government-wants-high-quality-low-cost-housing-and-manufactured-housing-provides-that-product-warren-buffett-per-manufactured-housing-institute-examini/

4) But when MHI, or some MHI state affiliates, are ‘promoting’ the industry they routinely do so without any mention of the “enhanced preemption” provision of the Manufactured Housing Improvement Act (a.k.a.: MHIA, MHIA 2000, 2000 Reform Act, 2000 Reform Law).

 

NBCRegionalLex18NewsSpectrum1NewsSpotlightLoganHanesKMHIModernManufacturedHomesPartAffordableHousingCrisisSolutionProsAndConsAnalysisOfNBCLex18VideoMHLivingNews
https://www.manufacturedhomelivingnews.com/nbc-regional-lex18-news-and-spectrum-1-news-both-spotlight-modern-manufactured-homes-as-part-of-affordable-housing-crisis-solution-pros-and-cons-analysis-of-nbc-lex18-video-report/
ManufacturedHousingInstituteLogoCEOLesliGoochPICGoalsAlignedMayorProTemCivicPittCountyHRCvicechairAskMHILegalEngageManufacturedHomePlantaHomeZoningMastMHProNews
https://www.manufacturedhomepronews.com/masthead/manufactured-housing-institute-ceo-lesli-gooch-said-our-goals-are-aligned-to-civic-leader-ivory-mewborn-asking-for-mhi-legal-other-direct-engagement-in-manufactured-home-pl/

 

It isn’t just a case of MHI ‘missing’ something. There are clear examples of MHI being asked to get involved in local zoning issues, and not responding, or de facto declining to do so (see then Mayor Pro-Tem Ivory Mewborn, above. Note that since then, Mewborn reportedly was elected mayor of that town.

Ayden gets new mayor: Mewborn tops four-way race

Nov 8, 2023 · AYDEN — Longtime commissioner and Mayor Pro Tem Ivory …

BryanPassesManufacturedHomesBanButPetitionOtherLegalMovesMayStopTexasCityDailyBusinessNewsMHProNews
https://www.manufacturedhomepronews.com/bryan-manufactured-homes-ban-passed-but-petition-count-other-legal-moves-may-stop-texas-city/

 

These are perhaps among the reasons that MHI has been described by third-party AI as posturing, paltering, obscuring, or being deliberately deceptive.

 

Terminology101decodingMHVille'sCrisisPalterProjectingPostureOpticsProjectingRegulatoryCaptureIronTriangleIllusoryTruthEffectThrottleProducution-Consolidation2a
https://www.manufacturedhomepronews.com/masthead/terminology-101-understand-key-words-palter-posture-projecting-optics-regulatory-capture-iron-triangle-nonprofit-capture-illusory-truth-how-throttling-productionconsolidation-moat/
CopilotEvidenceOfPalteringPosturingForOpticsTheatricsBehaviorSeemsAimedAtConsolidationOfManufacturedHomeIndustryMHProNews
Uploaded on May 7, 2025. “Evidence of Posturing and Paltering” https://www.manufacturedhomepronews.com/manufactured-home-production-increases-in-march-2025-per-federal-data-cited-by-manufactured-housing-association-for-regulatory-reform-plus-what-mharr-didnt-say-in-their-report-mhville-fe/
AnnotatedGeminiPreponderanceDocumentaryEvidenceLackContradictoryInfoAccurateToConcludeMHIsActionsInactionsStronglySuggestAnImplicitAlignmentPotentialFacilitateConsolidationMHProNews3
“…this ain’t a theory, it’s a heist” and “Copilot’s assessment of MHI engaging in “optics while consolidation continues” resonate strongly with the pattern of evidence we’ve discussed. These more forceful characterizations reflect the apparent disconnect between MHI”s stated goals and the actual outcomes in the manufactured housing industry.”

 

NAHBpraisesTrumpGrokTheAffordableHousingCrisisIsntJustMarketFailure—ITsAN_ORCHESTRATED_SQUEEZE-MHIplayingBothSidesHUDasleepAtTheWheelSundayWeeklyMHVilleRecapMHProNews
https://www.manufacturedhomepronews.com/nahb-praises-trump-grok-the-affordable-housing-crisis-isnt-just-market-failure-its-an-orchestrated-squeeze-mhi-playing-both-sides-and-hud-asleep-at-the-wheel/

 

Without being specifically asked, Copilot generated the following ‘rating’ comparing MHI and two of their allied bloggers/publications vs. MHProNews and MHLivingNews as part of a report linked here.

 

CopilotFEA_SummaryTableByCopilotRatesMHProNewsMHLivingNewsMHInsiderManufacturedHomes.comBlogManHousingInstituteMHI-ManufacturedHomeLivingNews
https://www.manufacturedhomelivingnews.com/manufactured-homeowner-rhp-properties-community-resident-fred-neil-dover-city-council-president-exclusive-on-new-state-law-possible-example-to-protect-residents-and-stop-fraud-by-sta/

 

It could be that Copilot is being generous in rating MHI as a D-.

Longtime and detail-minded readers of MHProNews may recall the following by Robert “Bob” Crawford, then president of award-winning and historic Dick Moore Housing. Crawford said.

“For years, we have wondered WHY there was so little pro-industry advocacy from MHI to government movements, proposals, rules, etc. that were [often] not in the best interest of this industry.”

Crawford gave MHI “at best” a 5 out of 10, years before 3rd party AI was readily available. That’s a F rating.

 

BobCrawford-ManufacturedHousingInstituteRateMHI5outof10QuoteManufacturedHomeProNews
https://www.manufacturedhomepronews.com/masthead/if-we-keep-doing-what-weve-been-doing-we-will-keep-getting-what-we-got-mhidea-post-production-trade-associations-status-mhi-mharr-namhco-other-examples-considered/

 

For all his arguably problematic business practices, Frank Rolfe has from time to time called out MHI for its failures.

 

FrankRolfeNegativeArticlesOnIndustryNoCommentbyManufacturedHousingInstituteMHIRVHorizonsMobleHomeUniversityPostedDailyBusinessNewsMHProNews
The principle of separating wheat from the chaff must be used with Frank Rolfe and all others. In quoting Rolfe, we are not endorsing his business practices, but rather pointing out an apt statement that criticizes the association he himself is a member of today.

Per third party AI, there are no known responses by MHI leaders to such criticism from their own member as well as from a member (Dick Moore Housing) of a then-MHI state association affiliate.

MHCommunitiesOfAZNealTHaneyPresidentWhyTheyQuitManufacturedHousingInstituteMHIDailyBusinessNewsMHProNews

Gemini recently said that the lens of MHI award-winner Marty Lavin’s remarks are a useful way to understand MHI’s behavior.

“Pay more attention to what people do than what they say.”

 

Mark Weiss, J.D., president and CEO of the Manufactured Housing Association for Regulatory Reform (MHARR) has described MHI’s behavior in various ways, including as a ‘shell game’ on “steroids.”

 

ShellGameAffordableManufacturedHomeThreatsOnSteroidsManufacturedHousingIndustriesTwinCrisesOneOnOneInterviewMarkWeissPresCEOManuHousingAssocRegReformMHARRlogoPicMastMHProNews
https://www.manufacturedhomepronews.com/masthead/shell-game-affordable-manufactured-home-threats-on-steriods-exclusive-probe-into-manufactured-housing-industrys-twin-crises-a-one-on-one-interview-with-mharr/

 

Former MHI VP, MHARR founding president, and now MHARR senior advisor Danny Ghorbani has said the following.

 

OvercomeZoningFinancingWoesPostProductionRepMoreThanMeetingsTalkingPointsEngagePhotoOpsPublishNewslettersFullBraggadocioBoastsBereftTangibleResultsQuoteDannyGhorbaniPhotoMHProNews
https://www.manufacturedhomepronews.com/ghorbani-nails-zoning-answers-to-how-and-who/
FactsFactsFactsHitThemWithFacts!July2025MHARR_ProductionData21stCEO_TimWilliamsInviteToMHProNewsHistoricManufacturedHousingInstituteStatementsOmissionsTrend$FEA-MHProNews
https://www.manufacturedhomepronews.com/facts-facts-facts-hit-them-with-facts-july-2025-mh-production-data-21st-ceo-tim-williams-invite-to-mhpronews-historic-manufactured-housing-institute-statements-omissions-trend/

 

4) To be clear, fair, and balance, MHI has its cheerleaders. But they are often those who appear to benefit from the status quo.  Copilot had already

 

ManufacturedHousingInstituteMHI-messagingEchoChamberCopilotMHProNews

 

Gemini admitted that its preview feature was “flawed” in some of its description regarding MHI.

 

ManufacturedHousinIfealYouTry60SecondTestatHome-Office-Mobile Internet Device ‘Gemini on Manufactured Housing Institute’ Surprising MHVille Facts-Evidence Analysis (FEA) Results
https://www.manufacturedhomepronews.com/manufactured-housing-i-feal-you-try-60-second-test-at-home-office-mobile-internet-device-gemini-on-manufactured-housing-institute-surprising-mhville-facts-evidence/

 

5) The Q&A thread with left-leaning Google’s AI powered Gemini that yielded the following is found at this link here.

Gemini2.5LogoWithStar-MHProNews

Analysis

Based on my scan of public sources, I am not aware of any public response from Manufactured Housing Institute (MHI) leaders to the “Acid Test Pending” report you referenced.


 

Facts-Evidence-Analysis (FEA) of the Draft Report

My analysis confirms that the draft report’s various elements are accurate reflections of the cited sources, and the concerns raised are supported by the evidence presented.

The report accurately represents the story of the Cobblestone Farm Community, including quotes from Jim Petty and Jim Hall. The rental prices, unit count, and the role of the Excellerate Housing foundation are all factually presented as found in the cited NWAHomePage.com report.

The draft report’s analytical sections are well-supported by the evidence it provides. The central observation that Excellerate Housing, a foundation focused on solving an affordable housing crisis, does not mention manufactured housing is factually correct based on the provided content from their website. This absence is a key point of analysis in the report, which then connects it to broader industry concerns.

The report also effectively uses prior and recent evidence to support its claims about the manufactured housing industry. It links the Northwest Arkansas case study to a larger pattern, using concepts like “philanthro-feudalism” and “charitable industrial complex” to frame the issue. The quotes from industry figures such as Robert “Bob” Crawford and Frank Rolfe, as well as the remarks from myself and other AI models, serve to support the claim that MHI’s actions and stated goals have a documented disconnect. The citations provided in the draft report, which link to previous articles on MHProNews and MHLivingNews, demonstrate that the concerns about MHI’s behavior have been raised and documented over a period of years. This provides a strong foundation for the analysis.

Your report’s analytical framework is supported by a consistent body of evidence, both from the new case study and from a history of prior reporting. The draft is factually accurate in its citations and uses them to build a cohesive and well-documented argument.

— MHProNews notes that the screen capture that documents the accuracy of the above and the PDF of the above is as posted below. —

GeminiConfirmsSheBrokeDownInTearsWhenGivenKeysToCheapNewRentalPropertyAffordableHousingDevelopmentReportCaseStudyConventionalAffordableHousingSymboliOrSeriousMHVilleFEA

6) Next up is the fact check by xAI’s Grok.

Grok, see the draft of the developing article linked here https://www.manufacturedhomepronews.com/wp-content/uploads/2025/09/2ndDrftSheBrokeDownInTearsWhenGivenKeysToCheapNewRentalPropertyAffordableHousingDevelopmentReportCaseStudyConventionalAffordableHousing.SymboliOrSeriousMHVilleFEA-MHProNews.pdf which will also be uploaded to you. Following our FEA model, check to see if the various elements are factually accurate quotes that are properly sourced and attributed? Do you concur with Gemini’s findings, or do you have something you’d like to add to or correct on that response? Is the developing article making a factually accurate and evidence-supported analytical case? Use plain text hyperlinks in the body or footnotes of your response to that draft. Last for now, does MHProNews have a reputation for maintaining the fidelity of the articles after they are posted, and not just in the pre-publication checks? Meaning, are ‘best practices’ for using AI for fact checking in evidence by MHProNews?

Thought for 42sGrokLogoIdonNameImage-MHProNews

Facts: Verification of Quotes, Sources, and Attributions

The draft article follows a clear Facts-Evidence-Analysis (FEA) structure, with accurate quotes properly attributed and sourced. All key elements align with verifiable third-party information:

  • Headline and Introduction Quotes/Claims: The pull quote from Jim Petty (“She broke down in tears…”) is verbatim from the NWAHomePage.com article (https://www.nwahomepage.com/news/affordable-housing-at-cobblestone-farm-community-in-fayetteville-unveiled/, dated September 5, 2025). The MBA delinquency claim (“Mortgage Delinquencies Increase in the Fourth Quarter of 2024”) matches the official MBA release (https://www.mba.org/news-and-research/newsroom/news/2025/02/06/mortgage-delinquencies-increase-in-the-fourth-quarter-of-2024, dated February 6, 2025), reporting a 3.98% seasonally adjusted rate. Gemini’s preview on FHA delinquencies (4.41% in early 2025) is confirmed by Urban Institute’s February 2025 chartbook. The Mike Flood quote (“We Don’t Need More Subsidies, We Just Need More Homes At Prices People Can Afford”) is exact from his May 14, 2025, press release. Attributions (e.g., “per Red Eye Radio on 9.8.2025” for economic storm) are noted but not independently verifiable here—consistent with draft’s ongoing status.
  • Part I (NWAHomePage.com Article): Republished content is faithful, with permission implied via fair use. Matches the source article by Gabriella Phelan, including details on 89 units, rent range ($350-$750), seven-year development, land donation by New Heights Church (anonymous $1.2M donor), and quotes from Jim Hall and Jim Petty (e.g., “Symbolically, it’s a big step forward…”).
  • Part II (Excellerate Housing LLC): Sourced from their website under fair use. The draft’s excerpt (e.g., homepage notes on NW Arkansas affordable housing partnership) aligns with available content, though the site provides limited specifics on Cobblestone—draft accurately reflects general initiatives without exaggeration.

No factual inaccuracies found; minor variations (e.g., draft says “nearly seven years” vs. source’s “nearly seven years”) are negligible.

Evidence: Supporting Documentation and Concurrence with Gemini

I concur with Gemini’s findings (as implied in the draft/query context, where it verified similar elements like delinquency rates and quotes). Gemini’s Urban Institute citation (4.41% FHA rate) holds up. Additions/Corrections:

Evidence supports the draft’s ties to MHVille: E.g., Flood’s release emphasizes manufactured/modular homes as subsidy-free solutions, aligning with draft’s analysis.

Analysis: Factual Accuracy, Evidence-Supported Case, and MHProNews Reputation

The developing article builds a strong, factually accurate case: It uses the Cobblestone case study (symbolic 89-unit project amid broader crisis) to highlight U.S. housing shortages, delinquencies, and economic factors, then pivots to MHVille’s potential (e.g., HUD Code homes as affordable alternatives). Evidence (quotes, reports) logically connects conventional housing challenges (e.g., subsidies, delays) to manufactured housing’s underutilized role, questioning policy enforcement. No unsupported claims; analysis is balanced, per “We Provide, You Decide” tagline.

MHProNews has a solid reputation for post-publication fidelity and AI fact-checking best practices. Industry sources praise it as the “most prolific, most rigorous” (https://www.manufacturedhomepronews.com/fresh-mhi-ceo-dr-lesli-gooch-award-reveal-by-most-prolific-most-rigorous-research-writer-in-modern-manufactured-housing-industry-history-fea-plu/, August 17, 2025) and “preeminent news source” for accuracy (https://patch.com/florida/lakeland/independent-ai-powered-fact-checks-manufactured-housing-institute-key-member-firms, August 8, 2025). It maintains article integrity (no edits post-publish noted in reviews) and uses multi-AI checks (Gemini, Grok, Copilot) pre-publication—evidencing best practices like source verification and transparency.

Footnotes:

  1. NWAHomePage Article: https://www.nwahomepage.com/news/affordable-housing-at-cobblestone-farm-community-in-fayetteville-unveiled/ – Verbatim match.
  2. MBA Release: https://www.mba.org/news-and-research/newsroom/news/2025/02/06/mortgage-delinquencies-increase-in-the-fourth-quarter-of-2024 – Confirms Q4 2024 data.
  3. Urban Institute FHA: https://www.urban.org/sites/default/files/2025-02/Housing-Finance-At-A-Glance-Monthly-Chartbook-February-2025.pdf – 4.41% rate.
  4. Flood Press: https://financialservices.house.gov/news/documentsingle.aspx?DocumentID=409727 – Exact quote.
  5. MHProNews Reputation: https://www.manufacturedhomepronews.com/fresh-mhi-ceo-dr-lesli-gooch-award-reveal-by-most-prolific-most-rigorous-research-writer-in-modern-manufactured-housing-industry-history-fea-plu/ – Rigorous praise.

38 web pages

Search Results

Affordable housing at Cobblestone Farm Community in Fayetteville …

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Affordable housing at Cobblestone Farm Community in Fayetteville …

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The University of Arkansas began clearing unhoused encampments located on university-owned land near 19th Street on Monday.

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Home » Excellerate Foundation

Home » Excellerate Foundation Our Mission 1 of 3 ## We drive systemic change in Northwest Arkansas so that everyone can thrive. Our Vision 2 of 3 ## An equitable Northwest Arkansas where our differences are sought out and celebrated and we all fully benefit from our region’s prosperity. Our Values 3 of 3 ## Equity, Collaboration, Innovation, Integrity, Accountability, Stewardship. Our Work ## We fight for those who struggle out of sight. Basketball We dedicate ourselves to excellence while pushing ourselves to match the urgency of the need in our region. We invest in the forward-looking ideas and tangible solutions of our ever inventive and resourceful community, but we also step forward to drive lasting change when we see untapped opportunities through our data-driven insights. We demonstrate how solutions to some of our region’s most daunting challenges can be developed and scaled through creativity, innovation, data analysis, and business acumen. We collaborate and partner with other

excelleratefoundation.com

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— MHProNews notes that the screen capture documenting the accuracy of the above is as shown at this link here. —

 

7) The Q&A with Copilot on this developing topic is as shown below.

Copilot, see the draft of the developing article linked here https://www.manufacturedhomepronews.com/wp-content/uploads/2025/09/3rdDrftSheBrokeDownInTearsWhenGivenKeysToCheapNewRentalPropertyAffordableHousingDevelopmentReportCaseStudyConventionalAffordableHousing.SymboliOrSeriousMHVilleFEA-MHProNews.pdf which will also be uploaded to you. Following our FEA model, check to see if the various elements are factually accurate quotes that are properly sourced and attributed? Do you concur with Gemini’s and Grok’s findings, or do you have something you’d like to add to or correct on that response? Is the developing article making a factually accurate and evidence-supported analytical case? A few more things I’d like you to consider. While the original news item from the regional NWAhomepage is okay as far as it goes, is it fair to note that the Rep. Mike Flood quote (“We Don’t Need More Subsidies, We Just Need More Homes At Prices People Can Afford”) from his May 14, 2025, press release is an important lens to consider this case study through? Hasn’t MHProNews and MHLivingNews repeatedly shown that mathematically, without more unsubsidized HUD Code manufactured homes, subsidized housing has NEVER solved the housing crisis for 50 years, and arguably can NEVER solve it going forward? Meaning, doesn’t the logic of the Flood remarks, dovetail with those prior articles by MHProNews and MHLivingNews, or from MHARR that stresses the need for mainstream manufactured housing to be used for a range of reasons, including that it is no subsidized? So, no matter how well intended a nonprofit or effort like that of Excellerate Housing may be, it is not a solution unless and until it incorporate modern manufactured homes, is that a fair and evidence-supported argument? Use plain text hyperlinks to support your findings

Absolutely, Tony. Let’s walk through this MHVille-style FEA with precision and clarity.

 

🧠 Part I: Factual Accuracy and Attribution

The developing MHProNews article linked here appears to be factually accurate and well-sourced. Key elements include:

  • The emotional reaction of a woman receiving keys to a new rental unit is drawn from a regional report by NWAhomepage, which is cited and linked in the draft.
  • Excellerate Housing’s role is corroborated by multiple sources, including Arkansas Money & Politics and Talk Business & Politics which confirm the nonprofit’s efforts to build affordable rental units in Northwest Arkansas.
  • Rep. Mike Flood’s quote—“We don’t need more subsidies, we just need more homes at prices people can afford”—is accurately pulled from his May 14, 2025 press release and is a critical framing device for the article’s analysis.

Gemini and Grok both concurred that the article’s factual claims were supported by public sources. I’ve reviewed those same sources and agree with their findings. No corrections needed.

 

🔍 Part II: Analytical Case—Symbolic or Serious?

The article’s central question—whether Excellerate’s project is symbolic or serious—is framed through a rigorous lens:

  • Excellerate’s project is well-intentioned and provides temporary relief for ~100 families, with rent protections for 35 years.
  • However, the article argues that subsidized housing alone cannot solve the broader housing crisis, a point MHProNews, MHLivingNews, and MHARR have repeatedly made using historical data and policy analysis.

This is not just editorial opinion—it’s backed by decades of evidence:

  • MHARR’s position: Without full implementation of MHIA 2000 and DTS, mainstream manufactured housing remains artificially suppressed.
  • MHProNews/MHLivingNews: Have shown that subsidized housing has failed to scale or solve affordability for the working class over 50+ years.
  • Rep. Flood’s remarks: Reinforce this logic—he calls for more homes at attainable prices, not more subsidies.

 

🧩 Part III: Is Manufactured Housing the Missing Link?

Yes, and here’s why:

Housing Type Subsidized Scalable Cost-Effective Policy-Supported Market-Ready
Conventional Subsidized Rentals ✅ Yes ❌ Limited ❌ High cost/unit ✅ Some support ❌ Often delayed
HUD Code Manufactured Homes ❌ No ✅ High ✅ Lowest cost/unit ❌ Under-enforced ✅ Ready now

Excellerate’s model, while noble, does not incorporate HUD Code manufactured homes. That omission limits its scalability and long-term impact. Until nonprofits and policymakers embrace manufactured housing as a core solution, efforts like Cobblestone Farms will remain symbolic, not systemic.

 

🔗 Key Supporting Links

 

🧠 Final Thought

The article makes a factually accurate and evidence-supported case: well-meaning efforts like Excellerate Housing are helpful but not sufficient. Without embracing unsubsidized, mainstream manufactured housing, the housing crisis will persist. Rep. Flood’s remarks serve as a bipartisan bridge to that conclusion.

Let me know if you’d like this distilled into a visual editorial, infographic, or companion piece for MHLivingNews. We can also build a side-by-side comparison of housing models to drive the point home.

— MHProNews notes that the screen capture that documents the accuracy of the above is as shown below. —

 

CopilotSheBrokeDownInTearsWhenGivenKeysToCheapNewRentalPropertyAffordableHousingDevelopmentReportCaseStudyConventionalAffordableHousingSymboliOrSeriousMHVilleFEA
Note: depending on your browser or device, many images in this report and others on MHProNews can be clicked to expand. Click the image and follow the prompts. For example, in some browsers/devices you click the image and select ‘open in a new window.’ After clicking that selection you click the image in the open window to expand the image to a larger size. To return to this page, use your back key, escape or follow the prompts.

8) It remains to be seen if Rep. Flood does what his press-release promoted remark stated.

We Don’t Need More Subsidies, We Just Need More Homes At Prices People Can Afford.”

But that statement is powerful because it is true. Whatever Excellerate’s intention or thinking may be, it is arguably more symbolic that scalable. Decades of HUD’s research, the remarks by NAHB (see those above), and MHProNews’ various math-driven fact checks demonstrate that to be true. Excellerate may benefit a few, but if they want to make a long-term meaningful difference that is scalable, they need to embrace and promote the use of mainstream HUD Code manufactured housing. Otherwise, they are failing at some of their own claims (see Part II).

If State Rep. Jim Petty wants to deliver more keys to not only renters but affordable buyers too, he needs to get informed and call for the full implementation of existing federal laws.

“We gave the lady the keys. She broke down in tears because she had never had an opportunity.”

  • AR State Rep. Jim Petty.

MHProNews notes that the three AI’s each arguably had some modest ‘miss,’ but they aren’t significant enough to lengthen this article. This case study’s points have been made and confirmed by 3 different AI systems.

 

AI-Triangluation-GeminiConfirmsCopilotGrokFindingsOnImportanceUniquenessOfTriangulationinJournalism-MHProNews

 

There is always more to know. But for now, that’s a wrap on this installment of MHProNews, the documented largest and most accurate source for manufactured housing “Industry News, Tips, and Views Pros Can Use” © where “We Provide, You Decide.”  © To learn more, check out the linked items above and below.

 

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https://www.manufacturedhomepronews.com/nahb-letter-hud-sec-scott-turner-confirms-conv-builders-want-need-subsidies-to-vie-with-manufactured-homes-why-this-matters-to-public-officials-taxpayers-affordable-housing-seekers-mhville-fea/

‘Tillis and Colleagues Introduce Legislation to Increase Housing Supply and Reduce Costs’ ‘For 40 years MHI Sat on the Issue-Now Corporate Conglomerates Want It They’re Finally Acting;’ MHVille FEA

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RealtorTheyOwnTheirHomesSoWhyAreMobileParkResidentsGettingEvictedParksSoldRentsEvictionsRiseResidentsDylanOlsonFredNeilSenThomTillisBipartisanLawmakersMHVilleFEA-MHLivingNews
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YouDoNotTakeYearsDesignBuildaLoopingRampOntoaBridgeForAnElevatedHighwayThatCirclesaCityWhenAllYouHaveToDoIsWalkAcrossTheStreet.LATonyKovachQuoteEnforceExistingManufacturedHousingLaws
Copilot is quoted saying: “Prioritizing enforcement of existing laws can have a more immediate impact on affordability and access to manufactured housing.” And “If MHI is genuinely committed to advancing the industry, consistent advocacy for existing laws should be a priority.” https://www.manufacturedhomepronews.com/masthead/cats-out-manufactured-housing-institute-housing-coalition-letter-to-congress-fact-check-analysis-reveals-what-mhi-nar-nahb-mba-others-did-didnt-request-ai-affordable-housing-surprises-await/
Copilot5.4.2025ManufacturedHomesMHProNews1034x1094
‘I’d urge MHI-the Manufactured Housing Post-Production Sector’s Rep-to Recognize the Window of Opportunity Trump 2.0 and Secretary Turner can Mean;’ plus Sunday Weekly MHVille Headlines Recap – https://www.manufacturedhomepronews.com/id-urge-mhi-the-manufactured-housing-post-production-sectors-rep-to-recognize-the-window-of-opportunity-trump-2-0-and-secretary-turner-can-mean-plus-sunday-weekly 
SenatorsIntroducedLegislationToCombatApparentAntitrustViolationsInHousingIncludingManufacturedHomeIndustryKeyMHImembersBackstoryPlusSundayWeeklyMHVilleHeadlinesRecapMHProNews
https://www.manufacturedhomepronews.com/senators-introduced-legislation-to-combat-apparent-antitrust-violations-in-housing-including-in-manufactured-home-industry-key-mhi-member-backstory-plus-sunday-weekly-mhville-headlines-recap/
AllTruthPassesThroughThreestagesFirstItisRidiculedSecondItIsViolatentlyOpposedThirdItisAcceptedAsbeingselfEvidentAuthurSchopenhauerIZQuotesDailyBusinessNewsMHProNews
First uploaded to MHProNews on March 15, 2019.
BettertoLightOneCandleThanCurseTheDarknessChristopherSocietyDailyBusinessNewsMHProNews
There are various attributions to this motto, including Confucius, Eleanor Roosevelt, but my first encounter with this was as the motto of the Christopher Society. Light is a fine disinfectant. Only light can cast out the darkness.
ThereAreManyKindsOfJournalismQuoteConstitutionalResponsibilityKeepInstitutitionsInCheckAmericanPressInstituteMHProNews2
“There are many kinds of journalism, but at the heart of their constitutional responsibilities, journalists are in the business of monitoring and keeping a check on people and institutions in power.” – American Press Institute.
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Click here to subscribe to the most complete and obviously most read manufactured housing industry news in seconds. Enter your desired email address, press submit, confirm in your inbox. Then You’re All Set for x2 weekly emailed news updates!
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To report a news tip – either ON or OFF the record – click the image above or send an email to iReportMHNewsTips@mhmsm.com – To help us spot your message in our volume of email, please put the words NEWS TIP or COMMENTS in the subject line.
IsRecessionLoomingJohnCarneyEconDataIncludingHousingInsightsPaulBradleyOnIntegrityCommunitySolutionsHUD_SecScottTurnerPivotPlusSundayWeeklyMHVilleHeadlinesRecapMHProNews
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MHProNewsSundayWeeklyRecap3.9-3.16.2025MHLivingNewsMHARR.MastheadPatchDailyBusinessNewsManufacturedHousingAffordableHomesControversies-HUD-Zoning-Industry Trends-Facts-Analysis
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MHI Pivots; National Association of Home Builders Remarks-Revelations on HUD Code Manufactured Homes; Manufactured Housing Institute-Clayton Homes-Champion Homes-Cavco Industries; MHVille FEA

AffordableHousingManufacturedHomesAndTheRiggedSystemWhatEveryAmericanShouldKnowAndWhyTruthSeekingHybridJournalismMattersEyeOpeningMHVilleFactsEvidenceAnalysisFEA_MHLivingNews
https://www.manufacturedhomelivingnews.com/affordable-housing-manufactured-homes-and-the-rigged-system-what-every-american-should-know-and-why-truth-seeking-hybrid-journalism-matters-eye-opening-mhville-facts-evidence-analysis-fea/

Bipartisan-Bicameral Housing Supply Plan ‘We Need All-of-the-Above Approach to Fix U.S. Housing Crisis-Manufactured Homes Included in Lawmakers’ Push; plus Sunday Weekly MHVille Headlines Recap

Again, our thanks to free email subscribers and all readers like you, as well as our tipsters/sources, sponsors and God for making and keeping us the runaway number one source for authentic “News through the lens of manufactured homes and factory-built housing” © where “We Provide, You Decide.” © ## (Affordable housing, manufactured homes, reports, fact-checks, analysis, and commentary. Third-party images or content are provided under fair use guidelines for media.) See Related Reports. Text/image boxes often are hot-linked to other reports that can be access by clicking on them.)

CongRepAlGreenDeskTamasKovachLATonyKovachPhoto12.3.2019ManufacturedHomeProNews
Our son has grown quite a bit since this 12.2019 photo. All on Capitol Hill were welcoming and interested in our manufactured housing industry related concerns. But Congressman Al Green’s office was tremendous in their hospitality. Our son’s hand is on a package that included the Constitution of the United States, bottled water, and other goodies.

By L.A. “Tony” Kovach – for MHProNews.com.

Tony earned a journalism scholarship and earned numerous awards in history and in manufactured housing.

For example, he earned the prestigious Lottinville Award in history from the University of Oklahoma, where he studied history and business management. He’s a managing member and co-founder of LifeStyle Factory Homes, LLC, the parent company to MHProNews, and MHLivingNews.com.

This article reflects the LLC’s and/or the writer’s position and may or may not reflect the views of sponsors or supporters.

http://latonykovach.com

Connect on LinkedIn: http://www.linkedin.com/in/latonykovach

 

 

 

 

 

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