Sales

Builder Confidence Drops, Post Midterms, Affordability Concerns Rise

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  “Growing affordability concerns resulted in builder confidence in the market for newly-built single-family homes falling eight points to a level of 60 in November on the National Association of Home Builders/Wells Fargo Housing Market Index (HMI),” writes Robert Dietz  In a release to the Daily Business News on MHProNews. …

Builder Confidence Drops, Post Midterms, Affordability Concerns Rise Read More

Fall Manufactured Housing Show Features Free Education, Fun, Special Financing, & More

A big manufactured housing show is set for October 15-17, 2018 in Fort Worth, TX.    It makes several simple, yet profit-generating, promises.  Free Education, A variety of off-hours fun and entertainment, Special Financing that helps you stock and sell more homes, Marketing and Sales Tips from Pros, To learn …

Fall Manufactured Housing Show Features Free Education, Fun, Special Financing, & More Read More

Code of Conduct – Good or Bad News, and Home Selling – Monday Morning Manufactured Housing Sales, Marketing Meeting

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To do a good job of marketing and selling, one must first have a sense of the broader, and local market elements. We’ll share some examples today that are essential for a marketing or sales professional in manufactured housing to understand in order to be effective with qualified prospects. We note …

Code of Conduct – Good or Bad News, and Home Selling – Monday Morning Manufactured Housing Sales, Marketing Meeting Read More

Is it Better to Be Candid, or a Kiss-Up? Monday Morning Manufactured Housing Sales, Marketing Meeting

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Sales professionals and leasing agents in manufactured housing get faced with a daily choice.   It could be phrased like this. Is it better to be a ‘Kiss Up,’ or ‘Candid? ‘ To be sure, someone can be both honest and polite. But to allow someone to believe something that …

Is it Better to Be Candid, or a Kiss-Up? Monday Morning Manufactured Housing Sales, Marketing Meeting Read More

‘You Are Either Clayton Homes, or You’re Not’ – Monday Morning MH Sales Meeting

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You may know the axiom, “If you keep doing the same things, the same way, expect the same results.”   What does that mean for anyone selling in the manufactured home (MH) industry today?  Several things. The independents in the MH industry, sources say, lacks enough strategists. For example, not …

‘You Are Either Clayton Homes, or You’re Not’ – Monday Morning MH Sales Meeting Read More

Atmosphere, and Super-Charging Results – Monday Morning Sales Meeting

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Have you ever walked into an office or store and ‘felt’ the atmosphere? For example, it might feel: ·        upbeat, or ·        …oppressive. Shoppers and visitors to your location can often detect or ‘pick up’ on the atmosphere of your business. If you are a retailer, does your office ‘feel’ …

Atmosphere, and Super-Charging Results – Monday Morning Sales Meeting Read More

Latest Manufactured Home Shipment Data, for October 2017 Released

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Washington, D.C. – In a release to the Daily Business News, the Manufactured Housing Association for Regulatory Reform (MHARR) reports that “according to official statistics compiled on behalf of the U.S. Department of Housing and Urban Development (HUD), year-over-year manufactured housing industry production grew once again during October 2017.” “Just-released …

Latest Manufactured Home Shipment Data, for October 2017 Released Read More

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