Perhaps it's our marketing side of the brain, but we love slogans and tag lines! Arby's slogan from some years back – "Different is Good" – comes to mind on issues touching manufactured housing. We'll do a rapid-fire look at a number of MHIndustry examples of how diffERent iS gOOd. ROC vs. ROC vs. Investor …
There are a number of expressions we get from others, use and enjoy. One of my favorites in our Industry is the phrase, "Living the dream!" It is used in reply to, "how are you doing?" It's a pleasure to hear when well said. One that we coined is a question used to open a …
Life, Liberty and the Pursuit of Manufactured Happiness Read More »
The two year uptick in manufactured home shipments shows signs of continuing. The Louisville Show, January manufactured housing shipments and more recently the Tunica Show's reported results have all been positive. Some have called my commentary and MHProNews.com as "industry cheer leadering." For some, it is meant well, but others mean it as less than …
"Quality questions create a quality life. Successful people ask better questions, and as a result, they get better answers.” – Tony Robbins Okay, taking our lead from success coach Tony Robbins, we'll start today with a question in the headline and ask a few more below, then tie it all into our MH Industry. In …
The beauty of affordable quality home living in a business sense comes in good measure from that first descriptor. Affordable! Because manufactured homes are affordable – plus offers quality living – we have a potential advantage any time we are willing to put it to work. There will always be a segment of the population …
We will cover what's up and coming below, but let's start with the notion that everything takes time. How long does it take to make a decision? Just a moment. But we know from experience that some consider – or procrastinate – for days, weeks, months or years on a decision. Why can some decide …
Let's briefly review some facts: Shipments in manufactured housing have been rising for about half a year now. Month over year prior month increases have been at double digit growth rates in recent months. This new pattern counters prior declines, so that 2011 finished up about 3% over 2010 shipment levels. Thanks to efforts …
Those who follow this blog and our www.MHMSM.com trade journal know that we are pro-Industry, solution oriented and believe in the present and future potential of our business. There are those who are profitable and are making money. That means others can be profitable, too. We also believe in facing realities squarely. Neither holding one’s …
Dodd-Frank Reality Check: What is its true impact on Manufactured Housing? Read More »
We are Listening
We are Listening. We are also responding. First, let’s say what we are hearing.
1) INdustry Pros want solutions to the financing issue.
2) INdustry Pros want solutions to Industry image issues.
3) INdustry Pros know that sell more new homes for us to continue as a viable industry. We’ve had 12 years of declines: as an industry can’t have declining shipments for years 13, 14 and 15.
