manufactured housing

Print and Online Publisher Ad/Marketing Impact Study & Manufactured Housing

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When we market for MH clients, besides just a website or social media, we often use print and digital publications. So when The Daily Journal  told MHProNews the following facts about the results from online and print media, we naturally wanted to look closely at this graphic below and share it with our readers. Note …

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Boston Globe Editorial on Manufactured and Modular Homes Solving Affordable Housing Crisis, Revisited

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In a Boston Globe  Editorial dated June 1, 2014, one of the nation’s largest newspapers’ digital edition carried the following article, which advocated for manufactured and modular housing to be used in their city. We’ll share the entire column, under fair use guidelines, and then comment at the end. Their headline and article (from their …

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The Mouse that Roared – Media, Marketing, Financing, CFPB and Manufactured Housing Sales

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Pop quiz time. Does financing influence the levels of manufactured housing sales? Of course it does. An objective thinker need not look farther than what happened in the site-built housing market in 2008 for evidence. Choke off lending, and conventional real estate crashed in value. The slow, painful climb back up for housing has in …

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