New RV Campaign Launches on Major Networks

From RV Business, MHProNews.com learns about a new campaign for the RV industry. According to the article, custom-produced RV travel and camping vignettes will be a key element of Go RVing’s all-new “AWAY” campaign launching this month. A dozen vignettes will air on networks including SPEED, Great American Country, the Cooking Channel, the Outdoor Channel, National Geographic, Nat Geo Wild, the NFL Network and CBS Sports. The vignettes feature country music artist Chuck Wicks and angler Mark Zona, host of “Zona’s Awesome Fishing Show,” among others. The efforts highlight and could guide a campaign for the manufactured housing industry, for which there seems to be growing interest. See related article

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