Terminology 101-Understand Key Words: Palter-Posture-Projecting. Optics. Regulatory Capture-Iron Triangle. Nonprofit-Capture. Illusory Truth. How Throttling Production=Consolidation. ‘Moat’
Manufactured Housing Institute Email-CEO Lesli Gooch via LinkedIn: Teresa Payne Joined MHI; Tip-‘Payne’s Policies Favored Largest Manufacturers for Years-Now She Joined MHI’ Conflict Concerns-FEA
‘MHARR Aligns Manufactured Home Industry-Pres Trump-HUD Secretary Turner Affordable Homeownership Vision’ Sec Turner-MHARR Leaders Talk Manufactured Housing Improvement Act-Enhanced Preemption
MHARR v MHI Engagement and Communications re: Incoming Trump 2.0+HUD Secretary E. Scott Turner – Authentic or Symbolic? Genuine or Posturing? Revealing Evidence-MHVille Facts-Evidence-Analysis
The Full Speech Transcript – President of the United States (POTUS) Donald J. Trump’s 1.20.2025 Inaugural Address – ‘The Golden Age of America Begins Right Now’ ‘No More Taking Advantage of U.S.’ Videos
Company Announces ‘Tiny Tiny Houses’ ‘Mini-Mobile Homes on Bike’ to Benefit Homeless ‘Unhoused’ Working Poor; Implications-Importance to Inherently Affordable Mainstream Manufactured Housing
Top and U.S. Housing Markets for 2025 Interactive Graphic on Buying Power Based on Tax Foundation Studied Data by U.S. Bureau of Economic Analysis–Manufactured Housing Opportunities-MHVille FEA
Donald Trump’s Election Victory Speech–Full Transcript plus CNN-Kamala Harris and Kevin Roberts-Transition Insights with Vichy USA Commentary and Analysis
Yardi-Linked Multi-Housing News Manufactured Housing Institute CEO Lesli Gooch Interview vs Mark Weiss Interview Responses Compared on Key Manufactured Home Industry Issues with Revelations
HUD Admits Decades of Delay as Election Approach-Manufactured Housing Association for Regulatory Reform (MHARR) say HUD Took 10YRs to OK Multi-Family Manufactured Homes After They Raised Issue
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Practical Politics: Pickup the Phone!

Practical Politics: Pickup the Phone!

Last week, Don Westphal sent us an Industry Voices Guest Blog post on the topic of HR 5019. The bill past the House and is now headed on to the Senate for action.

I personally picked up the phone and my watch. It took me a total of 3 minutes to call the Capitol Switchboard’s number at (202) 224-3121, get the phone number to my representative here in IL, then call his office’s number and ask for my congressman to vote for HR 5019. They took my name and address. Painless! No apathy! No fear!

Amazingly Allen, The IMHA and the Chairman’s Reception

Amazingly Allen, The IMHA and the Chairman’s Reception

It is my hope this upcoming weekend to carve out enough time to do justice to Bob Thieman and all who made Lobby day at the IMHA annual meeting such a fine function. It is also my intent to share some aspects of the Chairman’s Reception at the IMHA last night – or at least those parts of it that event which can be publicly shared…

…for example, I could tell you that I must vow to never, ever again to be without my ‘good camera’ close at hand. There were too many Kodak moments – okay, my current preferred camera of choice is a Sony – where words alone will not do justice, and where my cell phone’s camera won’t produce the quality or clarity that was needed!

For example, it was quite impressive to see a room full of adults be dazzled as George Allen performed feats of legerdemain before our very eyes

The Golden Egg

The Golden Egg

Marketing is all about:

* Standing out from the crowd,
* Setting yourself apart from the rest,
* Attracting positive attention and
* Bringing a stream of good prospects to your sales professional(s).

Positive No Cost Public Relations

Positive No Cost Public Relations…

…People in our business often complain about media bias against the HUD Code manufactured housing industry in particular. While there is no doubt a common negative perception, there is a sure way to change that and that is through one on one direct efforts. You don’t need to win everyone over, just enough people to keep you busy and profitable. Newspaper editors are often willing to share a different perspective. If you approach them professionally and often enough (don’t bug them to death, don’t be a total stranger either – some place in between) so they think of you when a need comes up for them. Magazines are interested in topical stories that fit their publication’s theme.

We all need Help some Time

We all need Help some Time

It goes without saying that the best and brightest of us all need help at some time. The truth is, if you are an owner or manager, you likely need help every day. That is why you have staff! But there are times when we need help and we just don’t reach out for it. What brings this top of mind for me is an all too personal incident where I was the one guilty of not reaching out for the help that was readily available. Come along for the brief ride, and see if this lesson might be useful to others too…

My Mistake

My Mistake

I erred. Fumbled the ball. I made a mistake. Wish I hadn’t, but there it is and all that is to be done is to admit the glitch, try to make amends and hope that all will be understood and forgiven. Please let me explain…

Virtual Louisville Housing Show

Virtual Louisville Housing Show

The name practically says it all. Take the best of the past. Unite that with today’s technology and marketing. Offer every segment of manufactured housing a well deserved boost towards a brighter future! Announcing the Virtual Louisville Housing Show ©!

You are not Alone

You are not Alone. The facts on the largest and still fastest growing Manufactured Housing Industry trade journal and what it means for you and your factory built housing organization.

Victory is won not in miles but in inches…

“Victory is won not in miles but in inches. Win a little now, hold your ground, and later, win a little more.” ~ Louis L’Amour

“An optimist sees an opportunity in every calamity; a pessimist sees a calamity in every opportunity.” ~ Winston Churchill

As INdividuals and as an INdustry, we face many very real challenges. We also face unprecedented opportunities. Here at Manufactured Home Marketing Sales Management, we seek to make Innovation – Information – Inspiration for Industry Professionals more than a tag line, we work to make it a reality. It is by working together, by sharing SOLUTIONS and PROVEN ideas that we can being the turn around process for one and all. Please resolve TODAY to reach out to at least one industry pro with a positive message: one of your own team members, someone you know down the road or across the country by email. Reach out to at least one public or elected official a day. Reach out to your local media and people of influence at least every other week. If you do this, it won’t take long for you and the industry to see the difference.

Fear

Fear

“…put your family’s financial future behind operating a retail location in today’s economic climate. You will find that fear will quickly become your constant companion if not a driving force.”…

…See how to turn fear into positive ACTION!