Zig Ziglar famously observed: "You can get everything out of life that you want, if you help enough other people get out of life what they want." Giving is a way of Getting. We could express this in Mother Theresa terms or in purely secular terms of utilitarian self interest. That the Mother Theresa method …
One of the real pleasures and benefits available to pros in our industry is going to meetings and events. Dating back to the 1980s, I've been going to state association meetings – like the upcoming one I'll attend in Iowa or others found in our calendar of events – or at trade shows. Back in …
If you had a chance to 'vote' for the healthy return of our industry, would you do it? For 13 years after our industry's most recent peak in 1998, we have suffered a long down turn. We are now in month 13 of our MHIndustry upturn or recovery. We clearly have a long way to …
One of the most successful leaders in our industry expressed grave concern Tuesday in San Antonio for our country if Barack Obama retains the White House. Closely paraphrasing, 'Today, 47% are getting a government check, in 4 more years will it be 54%? When that happens, we will be a one party country?' I spoke …
How do you build? Back in the days before factory-built HUDs and MODs, wasn't one way brick by brick? Well that is the way that the RV/MH Hall of Fame is still building. Brick by Brick. Dynamic Darryl Searer has earned this monicker! He has done wonders for the Hall of Fame in the short …
This month, regular readers already know that MHProNews.com is celebrating the start of Year 4 of our industry leading online trade journal for manufactured and modular housing. Vol 4, Issue 1 will great veteran visitors and newcomers alike with the strongest cross section of industry news, tips and views available anywhere focused on factory built …
October will be a busy month for most of us. Fall meetings – such as the upcoming MHI annual meeting – all the business pros want to book in advance of winter and budgeting are among the items which keep us busy. With national, state and local elections upon us, many are busier still. Let’s …
As I'm writing this, it is the Jewish feast of Yom Kippur. In 2012, Yom Kippur began on the evening of Tuesday, September 25 and ends in the evening of Wednesday, September 26. Wikipedia says: "Yom Kippur (Hebrew: יוֹם כִּפּוּר, IPA: [ˈjom kiˈpuʁ], or יום הכיפורים), also known as Day of Atonement, is the holiest day …
Financing is the life blood of any big ticket item industry. Ours is no exception. We hear about the fiscal cliff that faces our nation early next year. But how much are we hearing about the "fiscal cliff" – the impact on financing – that could also hit our industry by late January 2013? When …
Wikipedia defines microtargeting as follows: "Microtargeting is the use by political parties and election campaigns of direct marketing data mining techniques that involve predictive market segmentation (aka cluster analysis). It is used by United States Republican and Democratic political parties and candidates to track individual voters and identify potential supporters. They then use various means …
