Terminology 101-Understand Key Words: Palter-Posture-Projecting. Optics. Regulatory Capture-Iron Triangle. Nonprofit-Capture. Illusory Truth. How Throttling Production=Consolidation. ‘Moat’
Terminology 101-Understand Key Words: Palter-Posture-Projecting. Optics. Regulatory Capture-Iron Triangle. Nonprofit-Capture. Illusory Truth. How Throttling Production=Consolidation. ‘Moat’
Manufactured Housing Institute Email-CEO Lesli Gooch via LinkedIn: Teresa Payne Joined MHI; Tip-‘Payne’s Policies Favored Largest Manufacturers for Years-Now She Joined MHI’ Conflict Concerns-FEA
Manufactured Housing Institute Email-CEO Lesli Gooch via LinkedIn: Teresa Payne Joined MHI; Tip-‘Payne’s Policies Favored Largest Manufacturers for Years-Now She Joined MHI’ Conflict Concerns-FEA
‘MHARR Aligns Manufactured Home Industry-Pres Trump-HUD Secretary Turner Affordable Homeownership Vision’ Sec Turner-MHARR Leaders Talk Manufactured Housing Improvement Act-Enhanced Preemption
‘MHARR Aligns Manufactured Home Industry-Pres Trump-HUD Secretary Turner Affordable Homeownership Vision’ Sec Turner-MHARR Leaders Talk Manufactured Housing Improvement Act-Enhanced Preemption
MHARR v MHI Engagement and Communications re: Incoming Trump 2.0+HUD Secretary E. Scott Turner – Authentic or Symbolic? Genuine or Posturing? Revealing Evidence-MHVille Facts-Evidence-Analysis
MHARR v MHI Engagement and Communications re: Incoming Trump 2.0+HUD Secretary E. Scott Turner – Authentic or Symbolic? Genuine or Posturing? Revealing Evidence-MHVille Facts-Evidence-Analysis
The Full Speech Transcript – President of the United States (POTUS) Donald J. Trump’s 1.20.2025 Inaugural Address – ‘The Golden Age of America Begins Right Now’ ‘No More Taking Advantage of U.S.’ Videos
The Full Speech Transcript – President of the United States (POTUS) Donald J. Trump’s 1.20.2025 Inaugural Address – ‘The Golden Age of America Begins Right Now’ ‘No More Taking Advantage of U.S.’ Videos
Company Announces ‘Tiny Tiny Houses’ ‘Mini-Mobile Homes on Bike’ to Benefit Homeless ‘Unhoused’ Working Poor; Implications-Importance to Inherently Affordable Mainstream Manufactured Housing
Company Announces ‘Tiny Tiny Houses’ ‘Mini-Mobile Homes on Bike’ to Benefit Homeless ‘Unhoused’ Working Poor; Implications-Importance to Inherently Affordable Mainstream Manufactured Housing
Top and U.S. Housing Markets for 2025 Interactive Graphic on Buying Power Based on Tax Foundation Studied Data by U.S. Bureau of Economic Analysis–Manufactured Housing Opportunities-MHVille FEA
Top and U.S. Housing Markets for 2025 Interactive Graphic on Buying Power Based on Tax Foundation Studied Data by U.S. Bureau of Economic Analysis–Manufactured Housing Opportunities-MHVille FEA
Donald Trump’s Election Victory Speech–Full Transcript plus CNN-Kamala Harris and Kevin Roberts-Transition Insights with Vichy USA Commentary and Analysis
Donald Trump’s Election Victory Speech–Full Transcript plus CNN-Kamala Harris and Kevin Roberts-Transition Insights with Vichy USA Commentary and Analysis
Yardi-Linked Multi-Housing News Manufactured Housing Institute CEO Lesli Gooch Interview vs Mark Weiss Interview Responses Compared on Key Manufactured Home Industry Issues with Revelations
Yardi-Linked Multi-Housing News Manufactured Housing Institute CEO Lesli Gooch Interview vs Mark Weiss Interview Responses Compared on Key Manufactured Home Industry Issues with Revelations
HUD Admits Decades of Delay as Election Approach-Manufactured Housing Association for Regulatory Reform (MHARR) say HUD Took 10YRs to OK Multi-Family Manufactured Homes After They Raised Issue
HUD Admits Decades of Delay as Election Approach-Manufactured Housing Association for Regulatory Reform (MHARR) say HUD Took 10YRs to OK Multi-Family Manufactured Homes After They Raised Issue
Housing Affordability Ranks High Among Voters-‘Forever Renters,’ Rising Homelessness, Out of Reach Housing Costs, and Most Proven Solution to Affordable Housing Crisis; Facts-Analysis
Housing Affordability Ranks High Among Voters-‘Forever Renters,’ Rising Homelessness, Out of Reach Housing Costs, and Most Proven Solution to Affordable Housing Crisis; Facts-Analysis
Patrick Waite – Equity LifeStyle Properties EVP COO and Manufactured Housing Institute (MHI) Executive Committee Member – Dumps over $1.4 Million in Shares of ELS; William Lutz on Doublespeak
Patrick Waite – Equity LifeStyle Properties EVP COO and Manufactured Housing Institute (MHI) Executive Committee Member – Dumps over $1.4 Million in Shares of ELS; William Lutz on Doublespeak
Loper Bright’s Light on FHFA-Fannie Mae-Freddie Mac-Duty to Serve Manufactured Housing and ‘a Pimple on an Elephant’s Ass’ – Eye-Opening Warren Buffett-DTS for Manufactured Homes with Analysis
Loper Bright’s Light on FHFA-Fannie Mae-Freddie Mac-Duty to Serve Manufactured Housing and ‘a Pimple on an Elephant’s Ass’ – Eye-Opening Warren Buffett-DTS for Manufactured Homes with Analysis
Rebeka Zeljko – ‘Wall Street Worried Trump Election Victory Will Benefit Citizens by Increasing Earnings for Americans thus Cutting Corporate Profits’ U.S. plus MHVille Facts with Analysis
Rebeka Zeljko – ‘Wall Street Worried Trump Election Victory Will Benefit Citizens by Increasing Earnings for Americans thus Cutting Corporate Profits’ U.S. plus MHVille Facts with Analysis
SECO-Linked Community Operator David Roden Questions Manufactured Housing Institute Leaders ‘Where is National Manufactured Home Marketing Program Like GoRVing or Got Milk?’ Emails-Facts-Analysis
SECO-Linked Community Operator David Roden Questions Manufactured Housing Institute Leaders ‘Where is National Manufactured Home Marketing Program Like GoRVing or Got Milk?’ Emails-Facts-Analysis
Cat’s Out-Manufactured Housing Institute-Housing Coalition Letter to Congress Fact Check-Analysis Reveals What MHI, NAR, NAHB, MBA, Others Did-Didn’t Request-AI Affordable Housing Surprises Await
Cat’s Out-Manufactured Housing Institute-Housing Coalition Letter to Congress Fact Check-Analysis Reveals What MHI, NAR, NAHB, MBA, Others Did-Didn’t Request-AI Affordable Housing Surprises Await
‘With NPR’s Left-Wing Bias Again Exposed Its Taxpayer Subsidies Draw Renewed Scrutiny’ – Polemics About NPR CEO Katherine Maher-Uri Berliner – Why it Matters to MHVille – Facts and Analysis
‘With NPR’s Left-Wing Bias Again Exposed Its Taxpayer Subsidies Draw Renewed Scrutiny’ – Polemics About NPR CEO Katherine Maher-Uri Berliner – Why it Matters to MHVille – Facts and Analysis
‘Which Came First the Chicken or the Egg?’ Unveiled – Science-Reason-Faith-Business-Ethical Behavior Challenges Reveal Keen Insights on Charlie Munger, Sam Zell, Warren Buffett and Many Others
‘Which Came First the Chicken or the Egg?’ Unveiled – Science-Reason-Faith-Business-Ethical Behavior Challenges Reveal Keen Insights on Charlie Munger, Sam Zell, Warren Buffett and Many Others
Affordable Housing Crisis Solution Made Easy – 9 Minutes of Facts with Applied Common Sense
Affordable Housing Crisis Solution Made Easy – 9 Minutes of Facts with Applied Common Sense
‘Grand Canyon Sized Gap’ Between the Elites and Most of Us – Research Reveals What the 1 Percent Think of the 99 Percent – Survey Results, Facts, with Population Manipulation MHVille Analysis
‘Grand Canyon Sized Gap’ Between the Elites and Most of Us – Research Reveals What the 1 Percent Think of the 99 Percent – Survey Results, Facts, with Population Manipulation MHVille Analysis
PREV
NEXT
Terminology 101-Understand Key Words: Palter-Posture-Projecting. Optics. Regulatory Capture-Iron Triangle. Nonprofit-Capture. Illusory Truth. How Throttling Production=Consolidation. ‘Moat’
Terminology 101-Understand Key Words: Palter-Posture-Projecting. Optics. Regulatory Capture-Iron Triangle. Nonprofit-Capture. Illusory Truth. How Throttling Production=Consolidation. ‘Moat’
Manufactured Housing Institute Email-CEO Lesli Gooch via LinkedIn: Teresa Payne Joined MHI; Tip-‘Payne’s Policies Favored Largest Manufacturers for Years-Now She Joined MHI’ Conflict Concerns-FEA
Manufactured Housing Institute Email-CEO Lesli Gooch via LinkedIn: Teresa Payne Joined MHI; Tip-‘Payne’s Policies Favored Largest Manufacturers for Years-Now She Joined MHI’ Conflict Concerns-FEA
‘MHARR Aligns Manufactured Home Industry-Pres Trump-HUD Secretary Turner Affordable Homeownership Vision’ Sec Turner-MHARR Leaders Talk Manufactured Housing Improvement Act-Enhanced Preemption
‘MHARR Aligns Manufactured Home Industry-Pres Trump-HUD Secretary Turner Affordable Homeownership Vision’ Sec Turner-MHARR Leaders Talk Manufactured Housing Improvement Act-Enhanced Preemption
MHARR v MHI Engagement and Communications re: Incoming Trump 2.0+HUD Secretary E. Scott Turner – Authentic or Symbolic? Genuine or Posturing? Revealing Evidence-MHVille Facts-Evidence-Analysis
MHARR v MHI Engagement and Communications re: Incoming Trump 2.0+HUD Secretary E. Scott Turner – Authentic or Symbolic? Genuine or Posturing? Revealing Evidence-MHVille Facts-Evidence-Analysis
The Full Speech Transcript – President of the United States (POTUS) Donald J. Trump’s 1.20.2025 Inaugural Address – ‘The Golden Age of America Begins Right Now’ ‘No More Taking Advantage of U.S.’ Videos
The Full Speech Transcript – President of the United States (POTUS) Donald J. Trump’s 1.20.2025 Inaugural Address – ‘The Golden Age of America Begins Right Now’ ‘No More Taking Advantage of U.S.’ Videos
Company Announces ‘Tiny Tiny Houses’ ‘Mini-Mobile Homes on Bike’ to Benefit Homeless ‘Unhoused’ Working Poor; Implications-Importance to Inherently Affordable Mainstream Manufactured Housing
Company Announces ‘Tiny Tiny Houses’ ‘Mini-Mobile Homes on Bike’ to Benefit Homeless ‘Unhoused’ Working Poor; Implications-Importance to Inherently Affordable Mainstream Manufactured Housing
Top and U.S. Housing Markets for 2025 Interactive Graphic on Buying Power Based on Tax Foundation Studied Data by U.S. Bureau of Economic Analysis–Manufactured Housing Opportunities-MHVille FEA
Top and U.S. Housing Markets for 2025 Interactive Graphic on Buying Power Based on Tax Foundation Studied Data by U.S. Bureau of Economic Analysis–Manufactured Housing Opportunities-MHVille FEA
Donald Trump’s Election Victory Speech–Full Transcript plus CNN-Kamala Harris and Kevin Roberts-Transition Insights with Vichy USA Commentary and Analysis
Donald Trump’s Election Victory Speech–Full Transcript plus CNN-Kamala Harris and Kevin Roberts-Transition Insights with Vichy USA Commentary and Analysis
Yardi-Linked Multi-Housing News Manufactured Housing Institute CEO Lesli Gooch Interview vs Mark Weiss Interview Responses Compared on Key Manufactured Home Industry Issues with Revelations
Yardi-Linked Multi-Housing News Manufactured Housing Institute CEO Lesli Gooch Interview vs Mark Weiss Interview Responses Compared on Key Manufactured Home Industry Issues with Revelations
HUD Admits Decades of Delay as Election Approach-Manufactured Housing Association for Regulatory Reform (MHARR) say HUD Took 10YRs to OK Multi-Family Manufactured Homes After They Raised Issue
HUD Admits Decades of Delay as Election Approach-Manufactured Housing Association for Regulatory Reform (MHARR) say HUD Took 10YRs to OK Multi-Family Manufactured Homes After They Raised Issue
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Tony Kovach

Practical Politics: Pickup the Phone!

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Practical Politics: Pickup the Phone!

Last week, Don Westphal sent us an Industry Voices Guest Blog post on the topic of HR 5019. The bill past the House and is now headed on to the Senate for action.

I personally picked up the phone and my watch. It took me a total of 3 minutes to call the Capitol Switchboard’s number at (202) 224-3121, get the phone number to my representative here in IL, then call his office’s number and ask for my congressman to vote for HR 5019. They took my name and address. Painless! No apathy! No fear!

The Golden Egg

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The Golden Egg

Marketing is all about:

* Standing out from the crowd,
* Setting yourself apart from the rest,
* Attracting positive attention and
* Bringing a stream of good prospects to your sales professional(s).

Turning Lemons into Lemonade

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Turning Lemons into Lemonade
by Tony Kovach

On of my favorite Zig Ziglar quotes is this:

“When life hands you lemons, make Lemonade.”

If every time a business encountered a problem or situation, it approached that challenge with a solution orientation, how much further ahead would that business be? If we personally took those sour lemon situations and made them into lemonade, how much further ahead would you be or I be?

Positive No Cost Public Relations

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Positive No Cost Public Relations…

…People in our business often complain about media bias against the HUD Code manufactured housing industry in particular. While there is no doubt a common negative perception, there is a sure way to change that and that is through one on one direct efforts. You don’t need to win everyone over, just enough people to keep you busy and profitable. Newspaper editors are often willing to share a different perspective. If you approach them professionally and often enough (don’t bug them to death, don’t be a total stranger either – some place in between) so they think of you when a need comes up for them. Magazines are interested in topical stories that fit their publication’s theme.

Exclusive Interview with Doug Gorman 3.10.2010

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An Exclusive Interview with Doug Gorman

…I do not have any specific knowledge of a conspiracy to destroy our industry. At the same time I find many of the actions taken in Washington are in fact resulting in driving up costs for our industry’s clients while reducing the financing options available. If it is a conspiracy, those responsible are being remarkably successful as we look at a 90% drop in industry shipments. I don’t read a lot of news coverage of any other industry taking a hit of that magnitude….

We all need Help some Time

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We all need Help some Time

It goes without saying that the best and brightest of us all need help at some time. The truth is, if you are an owner or manager, you likely need help every day. That is why you have staff! But there are times when we need help and we just don’t reach out for it. What brings this top of mind for me is an all too personal incident where I was the one guilty of not reaching out for the help that was readily available. Come along for the brief ride, and see if this lesson might be useful to others too…

Out of the ashes, Phoenix Rising

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Out of the ashes, Phoenix Rising

“A phoenix is a mythical bird with a colorful…tail…near the end of (its life) it builds itself a nest of twigs that then ignites; both nest and bird burn fiercely and are reduced to ashes, from which a new, young phoenix…arises, reborn anew to live again.”

Quote from Wikipedia online encyclopedia. http://en.wikipedia.org/wiki/Phoenix_%28mythology%29

Let me say what you know. We aren’t the only ones out there with turn-around ideas! In the last few weeks, a number of positive efforts are underway, new initiatives have been revealed, soon will be publicized or will be launched. This is important for an industry that has been hungry for good news. While this doesn’t mean that we are out of the woods, it does mean that many keen minds and dedicated parties are at work to effect the great turn-round for Manufactured Housing…

Exclusive Interview with Industry Guru, Eddie Hicks

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Exclusive Interview with Industry Guru, Eddie Hicks

www.MHMSM.com did an exclusive interview yesterday with Industry Guru, Eddie Hicks, noted consultant and multi-decade veteran of retailing, development, project financing, and more.

The discussion was far ranging, here are some of the highlights.

Q by Tony Kovach:
You recently came out recently with an article in The Journal that called for an Ad Hoc Committee to tackle the issue of image building for the industry.

A by Eddie Hicks:

Our industry’s (public) image hasn’t kept up with substantial improvements in our products. This has impacted our…

Intro to Cross Marketing 101

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Intro to Cross Marketing 101

Cross Marketing is a form of synergy. It is working together to achieve the ‘win-win’ or as our writer Mike DuPure likes to call it, “The Double Win.” It employs elements of Tim Connor’s fine article on a related topic as well, what I learned as the ‘Rule of Reciprocity’ by psychologist Robert B Cialdini, PhD whose book Influence was called “A landmark publication in furthering the persuasion process.” per Jacob Jacoby, PhD, the Director of the Institute of Retail Management at New York University. Influence is a great read by the way, I recommend it. Cross Marketing is what savvy promoters do. You point the finger of praise at person A, they share the pat on the back with you.

500,000 Reasons

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500.000 Reasons:

I can think of at least 500,000 reasons why we need to act rapidly to affect the great Manufactured Housing Industry Turn-Around. Let’s start with you and your associates.

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