Internet Marketing

It Pays!

There are arguably only a limited number of reasons to advertise. At or near the top ought to be that it pays! Sound marketing yields healthy ROI. Poor or no marketing costs you money. There are many reasons why people – notably during challenging economic times – think they should stop or cut back on …

It Pays! Read More »

Pinterest

If a picture is worth a thousand words, then Pinterest must already be worth billions. I recently signed up, and want to encourage you to sign up and/or pass the following on to all on your email lists. http://pinterest.com/latonyk/manufactured-home-lifestyle/ We can add to this, of course, this is a start. The idea is simple. It …

Pinterest Read More »

The Power of Moms

Mom shopping with A child photocredit wikimedia commons

I read an interesting article the other day about the power of moms. It's not 'new' news to anyone how powerful moms are. They are and have been the rock of the family. They keep the kids (and husbands) healthy, on time, on task, well fed, well dressed, and so much more. But the article …

The Power of Moms Read More »

The View

I was speaking to an ad buyer at an advertising agency the other day. I thought I was doing a heck of a job selling him, when I proudly told him that our Click-Through rates were much higher than what Google recently reported as their averages. His response… “Jeff, I really don’t care about click-through …

The View Read More »

The MH-AP and You

Getting Ready To Vote

Help us help you help our Industry with the MH Advancement Project (MH-AP). Your company could drive more business and profits while protecting and promoting the manufactured industry. Before we dive in, let's briefly set the stage. Paraphrasing what more than one well known manufactured housing personality has said to me:   'In Washington DC, …

The MH-AP and You Read More »