Month: January 2012

Super Marketing

The Super Bowl is almost here! Seems these days, people are anticipating the commercials as much as the game. Some of the most memorable commercials of all time have appeared during the Super Bowl. I know I can remember a dozen or more, and I bet you can too. Here's something I found pretty astonishing. …

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Now That’s REMARKABLE!

I heard someone the other day say,”In business today, you can no longer be average, you have to be remarkable.” It’s true, but maybe not in how you may initially think. What does “remarkable” mean? I looked it up. Among the words in the definition were great, extraordinary, striking, unusual, uncommon, exceptional, phenomenal, super, unique, …

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Trade Show Marketing and You, Louisville and Beyond

You’re going to the trade show? Great! You’ve made a wise business decision. Whether exhibiting or attending, trade shows provide great opportunities for professionals, managers and business owners. Attendees can see the latest products and services, meet face-to-face with vendors and learn new strategies for running their business better. Exhibitors get to showcase their products …

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