{"id":9033,"date":"2014-10-01T16:33:34","date_gmt":"2014-10-01T21:33:34","guid":{"rendered":"http:\/\/manufacturedhomepronews.com\/masthead\/?p=9033"},"modified":"2014-10-01T16:39:42","modified_gmt":"2014-10-01T21:39:42","slug":"outstanding-october-trending-turbulence-and-re-energizing-manufactured-housing","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/masthead\/outstanding-october-trending-turbulence-and-re-energizing-manufactured-housing\/","title":{"rendered":"Outstanding October, Trending Turbulence and Re-energizing Manufactured Housing!"},"content":{"rendered":"<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Years ago, a speaker said that without positive and negative polarity, you have no (&#8230;electric&#8230;) power. The truth is what it is. Some is good, some not good, or even &#8216;negative.&#8217; When a commercial airline encounters turbulence, there are a few choices \u2013 <\/span><\/span><\/span><\/p><div id=\"manuf-3278671511\" class=\"manuf-content manuf-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3870480136270376\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3870480136270376\" \ndata-ad-slot=\"\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<ul>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">change course, <\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">go higher or <\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">descend until it eases up. <\/span><\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Here on the <\/span><\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><i><b>Masthead<\/b><\/i><\/span><\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">, based upon feedback from key pros, we think the turbulence we face is due in part to the need to go higher and make some course corrections. <\/span><\/span><\/span><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">Starting with<\/span><span style=\"color: #222222;\"><b> \u201cTrending Turbulence,\u201d<\/b><\/span><span style=\"color: #222222;\"> we&#8217;ll move on to other manufactured housing (MH) professional news commentary.<\/span><\/span><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/airplane-turbulance-wikicommons-posted-masthead-mhpronews-com-.gif\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter  wp-image-9037\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/airplane-turbulance-wikicommons-posted-masthead-mhpronews-com--575x323.gif\" alt=\"airplane-turbulance-wikicommons-posted-masthead-mhpronews-com-\" width=\"334\" height=\"187\" srcset=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/airplane-turbulance-wikicommons-posted-masthead-mhpronews-com--575x323.gif 575w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/airplane-turbulance-wikicommons-posted-masthead-mhpronews-com--150x84.gif 150w\" sizes=\"(max-width: 334px) 100vw, 334px\" \/><\/a><\/p>\n<ol start=\"1\">\n<li><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Breaking is the <\/span><span style=\"color: #0000ff;\"><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/201409_cfpb_report_manufactured-housing-posted-masthead-blog-manufactured-housing-mhpronews-com-.pdf\" target=\"_blank\"><span style=\"color: #0000ff;\"><span style=\"color: #222222;\"><b>CFPB&#8217;s published<\/b><\/span><span style=\"color: #222222;\"> comments on MH lending and interest rates \u2013 <\/span><span style=\"color: #222222;\">linked here<\/span><\/span><\/a><\/span><span style=\"color: #222222;\"> &#8211; which we&#8217;ve asked experts to sound off on.\u00a0 Interesting to note that among the CFPB&#8217;s sources (see footnote 15) was an article from MHProNews&#8230;.hmmm. We&#8217;ve been saying for some time, the feds are all over our sites. So are investors, more media, not-for-profits and &#8211; based up our ever growing numbers &#8211; so are more of MHPros and MH Enthusiasts (aficionados) like you.<\/span><\/span><\/li>\n<\/ol>\n<ol start=\"2\">\n<li><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">The<\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><b> <a href=\"https:\/\/www.manufacturedhomepronews.com\/?p=34596\" target=\"_blank\">Cavco &#8211; Skyline dance<\/a><\/b><\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"> is all over the business\/market news. Some of this was <a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/tonykovach\/?p=9023\" target=\"_blank\">quite predictable, and expect more such events with suitors for MH firms within the industry seeking to consolidate<\/a>, even as players from outside the industry eye and calculate their best paths to move in.<\/span><\/span><\/li>\n<\/ol>\n<ol start=\"3\">\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">The<\/span><\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><b> &#8220;<\/b><\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/industry-news\/industry-in-focus\/8411-think-google-facts-charts-trends-every-manufactured-home-builder-mh-retailer-mh-community-association-investor-or-housing-pro-must-consider-in-marketing-and-sales\" target=\"_blank\">Think Google&#8221; report on housing trends &#8211; including MH!<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"> \u2013 in conjunction with others like &#8211; <\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/industryvoices\/?p=2140\" target=\"_blank\">the Senior Tsunami! <\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">&#8211; is but the most recent one that ought to reminds us\u00a0 why manufactured housing pros can and should be bolder and opportunity oriented. Hitting turbulence? <\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/september-2014\/138-general-manufactured-housing-industry-topics\/8244-the-high-cost-of-low-volume-mh-sales-for-retailers-communities-factories-and-others\" target=\"_blank\">Escape up<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><i><b>! <\/b><\/i><\/span><\/span><\/span><\/li>\n<\/ol>\n<ol start=\"4\">\n<li><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">The multi-millions-to-billions buying spree we expect to accelerate should clearly say, <\/span><span style=\"color: #222222;\"><i><b>&#8216;Manufactured Housing is Quality Affordable Living \u2013 and thus the Land of Opportunity for Forward Looking Investors and Professionals.&#8217; <\/b><\/i><\/span><\/span><\/span><\/li>\n<\/ol>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">The reason pros like you should think &#8216;bigger and more&#8217; is because the players in and outside of our industry are planning big moves. They are putting or seeking to place their money in MH. So shouldn&#8217;t you be thinking and planning for growth too?<\/span><\/span><\/span><\/p>\n<p>More on all of these in the days ahead; my thanks to those who&#8217;ve given us tips, thoughts and talking points for the items shared.<\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Pressing on now to the &#8216;welcome&#8217; message&#8217; for our 5<sup>th<\/sup> anniversary celebration edition!<\/span><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/mhpronews-5th-anniversary-.gif\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-9038\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/mhpronews-5th-anniversary-.gif\" alt=\"mhpronews-5th-anniversary-\" width=\"277\" height=\"182\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/1-mhpronews-logo-manufactured-housing-professional-news.gif\"><img decoding=\"async\" class=\"aligncenter  wp-image-9039\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/1-mhpronews-logo-manufactured-housing-professional-news.gif\" alt=\"1-mhpronews-logo-manufactured-housing-professional-news\" width=\"309\" height=\"111\" \/><\/a><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/mhmarketingsalesmanagement-logo-mhpronews-com-drop-shadow-.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-9040\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/mhmarketingsalesmanagement-logo-mhpronews-com-drop-shadow-.gif\" alt=\"1-mhpronews-logo-manufactured-housing-professional-news\" width=\"353\" height=\"108\" \/><\/a><\/p>\n<p style=\"text-align: left;\"><b>The Fifth Anniversary of MHProNews.com!<\/b><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">The MH world is trending up for over 4 years! We&#8217;ve been part of the efforts, reporting, plans and action in support of moving UP from our launch 5 years ago. Keep in mind part of what \u201cmakes us different\u201d is that your<\/span><\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><i><b> Masthead<\/b><\/i><\/span><\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"> scribe has been in the trenches with you in MH, starting in 1981: selling, managing &#8211; owning a retail center before selling it at a profit \u2013 managing MHCs, working with lenders on remarketing repos, etc. <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">More recently <\/span><\/span><\/span><a href=\"http:\/\/LATonyKovach.com\/\" target=\"_blank\">consulting\/web\/marketing and sales training besides publishing<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">. <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">We are as much MH veterans as thousands of you are! Maybe that&#8217;s why thousands like you vote with your browsers, smartphones, laptops, tablets and desktop browsers daily by joining us here? <\/span><\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><i>Thank you!<\/i><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Lots of great articles below. Don&#8217;t forget to keep up with our news <\/span><\/span><\/span><a href=\"https:\/\/www.manufacturedhomepronews.com\/\" target=\"_blank\">Daily Business News<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">, <\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/industry-news\/industry-in-focus\/\" target=\"_blank\">Industry in Focus Reports<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">, <\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/latest-news-from-mharr\/\" target=\"_blank\">MHARR<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">, <\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/mhi-news\/\" target=\"_blank\">MHI news modules too<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">! In fact, if you haven&#8217;t toured the site in a while, please go to the home page and click those menus! Remember, another MHProNews face lift \u2013 version 3.0 &#8211; is coming!<\/span><\/span><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/15-minutes-daily-mhpronews2-1.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9041\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/15-minutes-daily-mhpronews2-1.gif\" alt=\"15-minutes-daily-mhpronews(2) (1)\" width=\"120\" height=\"111\" \/><\/a><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Kindly see for yourself why thousands of articles are accessed here every month. Most of our experts have shared timeless tips, which is why researchers are doing deep dives daily in our ever-growing online archive.<\/span><\/span><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/knowledge-shared-is-knowledge-multiplied-manufactured-housing-pro-news-masthead-blog-latonykovach-mhpronews-com-a.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-9042\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/knowledge-shared-is-knowledge-multiplied-manufactured-housing-pro-news-masthead-blog-latonykovach-mhpronews-com-a-575x128.gif\" alt=\"knowledge-shared-is-knowledge-multiplied-manufactured-housing-pro-news-masthead-blog-latonykovach-mhpronews-com-a\" width=\"359\" height=\"80\" srcset=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/knowledge-shared-is-knowledge-multiplied-manufactured-housing-pro-news-masthead-blog-latonykovach-mhpronews-com-a-575x128.gif 575w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2014\/10\/knowledge-shared-is-knowledge-multiplied-manufactured-housing-pro-news-masthead-blog-latonykovach-mhpronews-com-a-150x33.gif 150w\" sizes=\"(max-width: 359px) 100vw, 359px\" \/><\/a><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><b>Thank you!<\/b><\/span><\/span><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">Many thanks for the call, messages and encouraging comments for our 5th anniversary, which we hereby share and point to the those writers and team members who make this possible! Before sharing the October line up, lets dally for a moment about our initial vision and how it has evolved. <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">From the start, part of our desire was to create a place where the widest possible numbers of experts, MH Pros and thoughtful writers would have an opportunity to sound off. You and I don&#8217;t have to agree on everything to have you published here. Different perspectives are healthy for understanding and growth.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">As to my own commentary, let me be the first to say what some gently said privately. Paraphrasing: <\/span><span style=\"color: #b84700;\"><i><b>Some of your early commentary is okay, some better, but other parts are frankly an embarrassment.<\/b><\/i><\/span><span style=\"color: #222222;\"> I confess, there some things I wrote that I wish we didn&#8217;t publish! My thanks for your mercy to me on those&#8230;<\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Thanks to wiser Industry souls who pulled me aside and counseled me, we continue to grow and evolve. <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">We now get routine tips from the trenches to the C-Suites and owners from large players \u2013 mid size, \u201cmom and pop\u201d independents to the leasing manager, suppliers or sales people! <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Thank you all: <\/span><\/span><\/span><\/p>\n<ol start=\"1\">\n<ol start=\"1\">\n<ul>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">who followed from our launch in mid-October 2009, <\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">those who have shared their talents here by writing, <\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">or doing an interview, <\/span><\/span><\/span><\/li>\n<li><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">plus of course to our team members, then and now, naturally! <\/span><\/span><\/span><\/li>\n<\/ul>\n<\/ol>\n<\/ol>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">My thanks as well as those thousands who&#8217;ve found us more recently. The input of all are valued and appreciated. If you like what we say (for example, here on the <\/span><span style=\"color: #222222;\"><i><b>Masthead)<\/b><\/i><\/span><span style=\"color: #222222;\"> more than those early days, look in the mirror! Pat your own back! Input from you, your colleagues, peers and our team here makes that possible.<br \/>\n<\/span><\/span><\/span><\/p>\n<p align=\"CENTER\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><a href=\"mailto:iReportMHNewsTips@mhmsm.com\" target=\"_blank\"><span style=\"color: #0000ff;\"><span style=\"font-size: medium;\">iReportMHNewsTips@mhmsm.com<\/span><\/span><\/a><\/span><\/span><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><span style=\"color: #222222;\">If you don&#8217;t like what we say or publish, <\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/industryvoices\/\" target=\"_blank\">look in the mirror then too, because industry commentary \u2013 on or off the record input &#8211; from you and your associates is welcomed<\/a><span style=\"color: #222222;\">! <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><b>And Now A Word&#8230;<\/b><\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Naturally, we thank our <\/span><\/span><\/span><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/advertise\" target=\"_blank\">sponsors<\/a><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"> and more are welcome! For those of you looking to advertise to the largest professional MH audience, a brief plug for the fact that among those who&#8217;ve praised our work are those who&#8217;ve enjoyed good results in promoting on our sites. <\/span><\/span><\/span><\/p>\n<p><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">We&#8217;ll talk about our plans soon to help you and others grow the industry even more as we move toward 2015. <\/span><\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><br \/>\n<\/span><\/span><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">With no further adieu, here is the line up for the <\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"><b>Featured Articles<\/b><\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\"> f<\/span><\/span><span style=\"color: #222222;\"><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">or an Outstanding October, 2014! <\/span><\/span><\/span><\/p>\n<div style=\"font-size: 10pt; font-family: tahoma, arial, helvetica, sans-serif;\">\n<p align=\"CENTER\"><strong>Featured Articles and Reports for Vol. 6, No. 1, 2014<\/strong><\/p>\n<p align=\"CENTER\"><span style=\"color: #008000;\">Alphabetically by Category<\/span><\/p>\n<p style=\"text-align: left;\" align=\"CENTER\"><strong><br \/>\n<\/strong><\/p>\n<p align=\"CENTER\"><strong>COMMUNITY MANAGEMENT &amp; FAIR HOUSING (LEGAL)<\/strong><\/p>\n<p style=\"text-align: left;\" align=\"CENTER\"><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">Why the \u201cICE BUCKET CHALLENGE\u201d Wasn\u2019t \u2018Trademarked\u2019<\/strong><\/p>\n<p><span style=\"font-size: 10pt;\">by David Baker, JD<\/span><\/p>\n<p align=\"LEFT\"><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/David-Baker-JD-mhpronews-com50x50.jpg\" alt=\"david-baker-hart-king-manufactured-housing-law-mhpronews-com-50x50\" width=\"50\" height=\"50\" \/><\/span><\/p>\n<p>Have you taken the ALS \u201cIce Bucket Challenge\u201d? If not, you may be one of the few Americans left who wasn\u2019t caught up in the remarkably successful fundraising campaign made\u00a0popular by YouTube videos of prominent celebrities, politicians, philanthropists, everyday folks, and even hand puppets, having a bucket of ice water dumped on their head.<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/136-community-management-a-fair-housing-legal\/8397-why-the-ice-bucket-challenge-wasnt-trademarked\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">\u201cHello, this call is a \u2026\u201d<\/strong><\/p>\n<p>by Nadeen Green, JD<\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/nadeen-green-photo-mhpronews(2).jpeg\" alt=\"nadeen-green-50\" width=\"50\" height=\"50\" \/><\/span><\/p>\n<div style=\"text-align: left;\"><span style=\"font-size: 10pt;\">What? A sales pitch? A political robo-call? Somebody calling to ask you to donate money (again!)? A TDD call?<\/span><\/div>\n<p>Say what? A TDD call? What is that?<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/136-community-management-a-fair-housing-legal\/8406-hello-this-call-is-a-\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong style=\"text-align: center; font-size: 10pt;\">GENERAL MANUFACTURED HOUSING INDUSTRY TOPICS<\/strong><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">Manufactured Housing Industry &#8211; Phoenix Rising!<\/strong><\/p>\n<p><span style=\"font-size: 10pt;\">by Dennis Hill<\/span><\/p>\n<p><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/dennis-hill-showways-unlimited-louisville-show-manufactured-housing-mhpronews-manufacturedhomes-com-manufactured-housing-news-50x50-.gif\" alt=\"dennis-hill-showways-unlimited-manufactured-housing-mhpronews-com-50x50-\" width=\"50\" height=\"50\" \/><\/span><\/p>\n<p>You don&#8217;t have to look far for signs that manufactured housing (MH) is continuing the recovery since hitting bottom in 2009. I recall Ron Thomas, Sr. saying that we had to adjust our thinking about the new MH Industry baseline. When you do that, you see plenty of reasons to plan NOW for the best possible start for 2015!<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8413-manufactured-housing-industry-phoenix-rising\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong><span style=\"font-size: 10pt;\">Quotes from Manufactured Housing Industry Leaders and A Cup of Coffee with&#8230;\u00a0<\/span><\/strong><\/p>\n<p><span style=\"font-size: 10pt;\">by L. A. \u201cTony\u201d Kovach<\/span><\/p>\n<p lang=\"en-US\" align=\"LEFT\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/tony- kovach(1).jpg\" alt=\"tony-kovach-2-50\" width=\"50\" height=\"50\" \/><\/p>\n<p>Some of the most popular articles we have every month are from our periodic interview with manufactured housing industry leaders.\u00a0<a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8421-quotes-from-manufactured-housing-industry-leaders-and-a-cup-of-coffee-with\" target=\"_blank\"><i><b>\u201cA Cup of Coffee with&#8230;\u201d\u00a0<\/b><\/i><\/a>appeals to some of the biggest names in our industry, but also connects professionals from any sized operation with keen insights that can spell SUCCESS.<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8421-quotes-from-manufactured-housing-industry-leaders-and-a-cup-of-coffee-with\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">Manufactured Housing Professionals News \u2013 MHProNews &#8211; 5th Anniversary Celebration, Kudos and Quotable Quotes!\u00a0<\/strong><\/p>\n<p><span style=\"font-size: 10pt;\">by Manufactured Housing Industry Leaders<\/span><\/p>\n<p align=\"LEFT\"><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/5th-anniversary-fireworks-wikicommons-posted-mhpronews-com-quotable-quotes-industry-leaders-50x50-.jpg\" alt=\"5th-anniversary-fireworks-wikicommons-posted-mhpronews-com-quotable-quotes-industry-leaders-50x50-.jpg\" width=\"50\" height=\"50\" \/>Thousands of manufactured and modular home professionals recall the days of the\u00a0<\/span><i style=\"font-size: 10pt;\"><b>MH Merchandiser<\/b><\/i><span style=\"font-size: 10pt;\">\u00a0and other now defunct trade magazines; but thousands more have never known any serious industry trade journal other than\u00a0<\/span><i style=\"font-size: 10pt;\"><b>MHProNews<\/b><\/i><span style=\"font-size: 10pt;\">.<\/span><\/p>\n<p align=\"LEFT\">\u00a0<a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8418-manufactured-housing-professionals-news-mhpronews-5th-anniversary-celebration-kudos-and-quotable-quotes\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p align=\"LEFT\"><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">Marty Lavin&#8217;s Comparison \u2013 The Merchandiser Magazine vs. MHProNews<\/strong><\/p>\n<p>by Marty Lavin, JD<\/p>\n<p align=\"LEFT\"><i style=\"font-size: 10pt;\"><b><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/marty-lavin-50.jpg\" alt=\"marty-lavin-50\" width=\"50\" height=\"55\" \/>Editor&#8217;s Note:<\/b><\/i><span style=\"font-size: 10pt;\">\u00a0For those who know Marty Lavin, you know the man has a long, storied and successful career in manufactured housing retail, finance and communities. Marty&#8217;s commentary has for years often shaken things up, including the way he does things.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8422-marty-lavins-comparison-the-merchandiser-magazine-vs-mhpronews\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p align=\"LEFT\">\u00a0\u2022\u00a0<strong style=\"font-size: 10pt;\">The Manufactured Housing Institute (MHI) Holds their 78th Annual Meeting\u00a0<\/strong><\/p>\n<p>by MHI Staff<\/p>\n<p align=\"LEFT\"><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/mhi-logo-manufactured-housing-institute-posted-mhpronews-com-(1).gif\" alt=\"mhi-logo-manufactured-housing-institute-posted-mhpronews-com-\" width=\"50\" height=\"50\" \/>MHI held its 78th Annual Meeting in Scottsdale, Arizona with 143 members and guests in attendance.\u00a0 The event was on September 14-16th, at the Westin Kierland Resort\u00a0&amp; Spa, and MHI thanks their sponsors for their support that made the event possible.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8414-the-manufactured-housing-institute-mhi-holds-their-78th-annual-meeting\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p align=\"LEFT\">\u00a0\u2022\u00a0<strong style=\"font-size: 10pt;\">A Doctoral Dissertation on Manufactured Housing and why it matters to the Industry\u00a0<\/strong><\/p>\n<p>by Lisa Tyler<\/p>\n<p align=\"LEFT\"><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/lisa-tyler-walden-university-posted-manufactured-home-professional-news-mhpronews-com-50x50-.png\" alt=\"lisa-tyler-walden-university-posted-manufactured-home-professional-news-mhpronews-com-50x50-\" width=\"50\" height=\"49\" \/>The doctorate journey is a cycle of processes that is often misunderstood. The designation of \u201cdoctoral candidate\u201d signifies the completion of post-graduate coursework and focus on completing the dissertation process.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8401-a-doctoral-dissertation-on-manufactured-housing-and-why-it-matters-to-the-industry\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u2022\u00a0<strong style=\"font-size: 10pt;\">News of the New<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/bob-vahsholtz-author-dueling-curves-battle-for-housing-posted-industry-voices-guest-blog-mhpronews-com-manufatured-housing-professional-news-50x50-.png\" alt=\"bob-vahsholtz-author-dueling-curves-battle-for-housing-posted-industry-voices-guest-blog-mhpronews-com-manufatured-housing-professional-news-50x50-\" width=\"50\" height=\"50\" \/>by Bob Vahsholtz<\/p>\n<p align=\"LEFT\"><span style=\"font-size: 10pt;\">New fangled news media can befuddle old timers like me, but fresh, crisp and honest? Wow, what\u2019s not to like! I\u2019m spending more time on Tony\u2019s sites than my retirement schedule calls for \u2026 the stuff is hard to resist.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/138-general-manufactured-housing-industry-topics\/8403-news-of-the-new-\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong>MANAGEMENT<\/strong><\/p>\n<p style=\"text-align: left;\">\u00a0\u2022\u00a0<strong style=\"font-size: 10pt;\">Remember &#8211; It all started with a Mouse!<\/strong><\/p>\n<p>by L. A. \u201cTony\u201d Kovach<\/p>\n<p lang=\"en-US\" align=\"LEFT\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/tony-kovach(3).jpg\" alt=\"tony-kovach-2-50\" width=\"50\" height=\"50\" \/><span style=\"font-size: 10pt;\">\u201c<\/span><b style=\"font-size: 10pt;\">I only hope that we\u00a0<\/b><em style=\"font-size: 10pt;\"><b>never<\/b><\/em><b style=\"font-size: 10pt;\">\u00a0lose sight of one thing \u2014 that it was\u00a0<\/b><em style=\"font-size: 10pt;\"><b>all started<\/b><\/em><b style=\"font-size: 10pt;\">\u00a0by a\u00a0<\/b><em style=\"font-size: 10pt;\"><b>mouse<\/b><\/em><b style=\"font-size: 10pt;\">.\u201d\u00a0&#8211;<\/b><span style=\"font-size: 10pt;\">\u00a0Walt Disney. Disney&#8217;s legendary creativity and vision lead him to do things successfully that few before or since could have dreamed possible.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/139-management\/8420-remember-it-all-started-with-a-mouse\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><strong>MARKETING<\/strong><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">What does it take to Change Minds?<\/strong><\/p>\n<p lang=\"en-US\" align=\"LEFT\"><span style=\"font-size: 10pt;\">by L. A. \u201cTony\u201d Kovach<\/span><\/p>\n<p lang=\"en-US\" align=\"LEFT\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/tony- kovach(2).jpg\" alt=\"tony-kovach-2-50\" width=\"50\" height=\"50\" \/><\/p>\n<p>The headline\u00a0is a question every manufactured housing (MH) professional worth her or his salt should ask regularly! How does one change a mind? Why is this important?<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/117-marketing\/8419-what-does-it-take-to-change-minds\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">Get Business Exposure With Facebook Ads for Cheap<\/strong><\/p>\n<p><span style=\"font-size: 10pt;\">by\u00a0<\/span><span style=\"font-size: 10pt;\">Joe Karns<\/span><\/p>\n<p lang=\"en-US\" align=\"LEFT\"><span style=\"font-size: 10pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/joe-karns-web-tech-social-media-mobile-web-design-email-marketing-manufactured-housing-mhpronews-latonykovach-com-50x50-.gif\" alt=\"joe-karns-web-tech-social-media-mobile-web-design-email-marketing-manufactured-housing-mhpronews-latonykovach-com-50x50-\" width=\"50\" height=\"50\" \/>facebook adsIf you are like most business owners, you&#8217;re constantly on the lookout for effective, low-cost ways to get maximum exposure for your business. Whether you are look for more leads, brand recognition, or possibly just more social media followers\/fans, this strategy to get business exposure with Facebook should work for you.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/117-marketing\/8407-get-business-exposure-with-facebook-ads-for-cheap\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt;\">An analysis of Norm Schultz &#8211; We need the horsepower of the RV industry\u00a0<\/strong><\/p>\n<p lang=\"en-US\" align=\"LEFT\"><span style=\"font-size: 10pt;\">by L. A. \u201cTony\u201d Kovach<\/span><\/p>\n<p lang=\"en-US\" align=\"LEFT\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/tony-kovach(4).jpg\" alt=\"tony-kovach-2-50\" width=\"50\" height=\"50\" \/><span style=\"font-size: 10pt;\">One of our industry friends sent in the article that follows below, with this single line message above their signature\/contact info:\u00a0<\/span><b style=\"font-size: 10pt;\">\u201c<\/b><b style=\"font-size: 10pt;\">Everyone thinks an image campaign like the GoRVing is a great idea.<\/b><b style=\"font-size: 10pt;\">\u201d<\/b><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/117-marketing\/8405-an-analysis-of-norm-schultz-we-need-the-horsepower-of-the-rv-industry\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u2022\u00a0<strong style=\"font-size: 10pt;\">Green Home Marketing is a Challenge<\/strong><\/p>\n<p>by Steven Lefler<\/p>\n<p align=\"LEFT\"><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/steve-lefler-vp-modular-lifestyles-newport-pacific-manufactured-homes-mhpronews-com-50x50=.png\" alt=\"steve-lefler-vp-modular-lifestyles-newport-pacific-manufactured-homes-mhpronews-com-50x50=\" width=\"50\" height=\"50\" \/>I do not know about you, but I find marketing green homes to be a challenge. The public reads or watches TV shows about these unique homes and would like to see one.<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/117-marketing\/8400-green-home-marketing-is-a-challenge-\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<div>\n<p style=\"text-align: center;\"><strong>PERSONAL REFLECTIONS, MOTIVATION and INSPIRATION<\/strong><\/p>\n<p><strong><br \/>\n<\/strong><\/p>\n<p style=\"text-align: justify;\" align=\"CENTER\"><span style=\"text-align: left; font-size: 10pt;\">\u2022\u00a0<\/span><strong style=\"font-size: 10pt; text-align: left;\">The best day of your life<\/strong><\/p>\n<p style=\"text-align: left;\" align=\"CENTER\">by Tim Connor, CSP<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/tim-connor-mhmsm-com(2).jpg\" alt=\"tim-connor-50\" width=\"50\" height=\"50\" \/><span style=\"font-size: 10pt;\">Too often we get stuck in the negatives in life and fail to remember those special days, events or weeks and even years that bring a smile to our face and a warm glow to our heart.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/141-personal-reflections-motivation-and-inspiration\/8402-the-best-day-of-your-life\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\" align=\"CENTER\">\u2022\u00a0<strong style=\"font-size: 10pt;\">ZigOn Cheating<\/strong><\/p>\n<p style=\"text-align: left;\" align=\"CENTER\">by Zig Ziglar<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/zig-ziglar(1).jpeg\" alt=\"zig-ziglar-50\" width=\"50\" height=\"50\" \/><span style=\"font-size: 10pt;\">With schools welcoming children back from the summer break, the following message is particularly timely.<\/span><i style=\"font-size: 10pt;\">\u00a0<\/i><span style=\"font-size: 10pt;\">The good news is that whatever we have learned we can also unlearn . . . . That&#8217;s important because, unfortunately, many people have learned some things that desperately need unlearning.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/141-personal-reflections-motivation-and-inspiration\/8404-zigon-cheating\" target=\"_blank\">Read more&#8230;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">\u00a0<strong style=\"text-align: center; font-size: 10pt;\">SALES<\/strong><\/p>\n<p style=\"text-align: center;\"><strong style=\"text-align: center; font-size: 10pt;\"><br \/>\n<\/strong><\/p>\n<p>\u2022\u00a0<strong style=\"font-size: 10pt;\">An Alternate Approach to The High Cost Of Low Volume Sales, or Why Doing Manufactured Housing Correctly Pays\u00a0<\/strong><\/p>\n<p>by Ron D&#8217;Ambra<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/wp-content\/uploads\/ron-d-ambra-professional-warranty-service-corp-posted-manufactured-housing-mhpronews-50x50 (1).png\" alt=\"ron-d-ambra-professional-warranty-service-corp-posted-manufactured-housing-mhpronews-50x50_1\" width=\"50\" height=\"50\" \/><span style=\"font-size: 10pt;\">After reading\u00a0<\/span><a style=\"font-size: 10pt;\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/september-2014\/138-general-manufactured-housing-industry-topics\/8244-the-high-cost-of-low-volume-mh-sales-for-retailers-communities-factories-and-others\" target=\"_blank\">Tony&#8217;s article on this subject<\/a><span style=\"font-size: 10pt;\">, I was prompted to recall my retail experience, which would forever change my attitude towards a &#8220;retailer,&#8221; and his or her responsibility to maintain the integrity of our industry.<\/span><\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/october-2014\/142-sales\/8398-an-alternate-approach-to-the-high-cost-of-low-volume-sales-or-why-doing-manufactured-housing-correctly-pays\">Read more&#8230;<\/a><\/p>\n<p style=\"text-align: center;\">\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Years ago, a speaker said that without positive and negative polarity, you have no (&#8230;electric&#8230;) power. The truth is what it is. Some is good, some not good, or even &#8216;negative.&#8217; When a commercial airline encounters turbulence, there are a few choices \u2013 change course, go higher or descend until it eases up. Here on &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/outstanding-october-trending-turbulence-and-re-energizing-manufactured-housing\/\"> <span class=\"screen-reader-text\">Outstanding October, Trending Turbulence and Re-energizing Manufactured Housing!<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[5073],"tags":[501,2166,626,541,1225,1289,3531,445,3578,1568,2046,2422,2251,3164,1467,3,838,480,973,1994,1113,7,174,8,1611,1002,877,304,1096,2470,1117,3660,527,3195,2085,132,2870,9,191],"class_list":["post-9033","post","type-post","status-publish","format-standard","hentry","category-news-analysis","tag-cavco","tag-cfpb","tag-daily-business-news","tag-dennis-hill","tag-fair-housing","tag-finance","tag-fireworks","tag-industry-in-focus","tag-joe-karns","tag-keen-insights","tag-kovach","tag-kudos","tag-lavin","tag-lifestyle","tag-manufactured","tag-manufactured-housing","tag-manufactured-housing-professionals","tag-marketing","tag-marty-lavin","tag-mh","tag-mh-industry","tag-mharr","tag-mhcs","tag-mhi","tag-mhm","tag-mhpronews-com","tag-modular","tag-modular-home","tag-phoenix-rising","tag-quotable-quotes","tag-roc","tag-ron-dambra","tag-rv","tag-rv-industry","tag-skyline","tag-steven-lefler","tag-team-members","tag-tim-connor","tag-zig-ziglar"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outstanding October, Trending Turbulence and Re-energizing Manufactured Housing! - Masthead L. 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