{"id":6150,"date":"2013-06-14T10:53:48","date_gmt":"2013-06-14T15:53:48","guid":{"rendered":"http:\/\/manufacturedhomepronews.com\/masthead\/?p=6150"},"modified":"2013-06-14T11:24:48","modified_gmt":"2013-06-14T16:24:48","slug":"manufactured-housing-professionals-is-image-everything","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/masthead\/manufactured-housing-professionals-is-image-everything\/","title":{"rendered":"Manufactured Housing Professionals, Is Image Everything?"},"content":{"rendered":"<div font-family:=\"\" style=\"\u201dfont-size:\">\n<p>Odds are good that you&#39;ve heard some Hollywood type or other celebrity say, <i><b>&ldquo;Image isn&#39;t everything, it&#39;s the only thing.&rdquo;<\/b><\/i><\/p><div id=\"manuf-2738378710\" class=\"manuf-content manuf-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3870480136270376\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3870480136270376\" \ndata-ad-slot=\"\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p>There is no doubt that a good image helps you, and a poor one harms you. So most professionals in our industry don&#39;t need to be convinced that improving our industry&#39;s image is a good idea. We already know it. The typical questions or comments are, <i>why hasn&#39;t something already been done?<\/i> What can we do to improve the image of my business, location or the manufactured housing image at large with the home buying public?<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomelivingnews.com\/\" target=\"_blank\"><img fetchpriority=\"high\" decoding=\"async\" alt=\"manufactured-home-living-news_com-laptop-.png\" height=\"338\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/manufactured-home-living-news_com-laptop-.png\" width=\"450\" \/><\/a><\/p>\n<p>With image building in mind, we recently launched version 2.0 of <u><a href=\"http:\/\/manufacturedhomelivingnews.com\/\" target=\"_blank\"><i><b>ManufacturedHomeLivingNews.com<\/b><\/i><\/a><\/u><i><b>. <\/b><\/i>The feedback from industry professionals continues to come in. Let&#39;s share some <b>recent comments, all of these that follow below are used with permission of the sender<\/b>.<\/p>\n<p align=\"CENTER\"><b>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212; <\/b><\/p>\n<p>Tony,<\/p>\n<p>I took just a minute to visit the <i><b>MHLivingNews<\/b><\/i> website and my first impression is:&nbsp;&ldquo;<i><b>WELL DONE!&rdquo;<\/b><\/i><\/p>\n<p>A wealth of valuable information for MH owners (and potential homebuyers, as well) all in one place!<\/p>\n<p>Bravo!<\/p>\n<p>JD<\/p>\n<p><i><b>J.D. Harper<br \/>\n\t\t<\/b><\/i><i><b>Executive Director&nbsp;<\/b><\/i><i><b>Arkansas Manufactured Housing Association<\/b><\/i><\/p>\n<p><img decoding=\"async\" alt=\"arkansas-manufactured-housing-association-logo-mhpronews-com.png\" height=\"79\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/arkansas-manufactured-housing-association-logo-mhpronews-com.png\" width=\"185\" \/><\/p>\n<p><i><b>1123 South University &#8211; Suite #720<br \/>\n\t\t<\/b><\/i><i><b>Little Rock, AR 72204<br \/>\n\t\t<\/b><\/i><i><b>Phone:&nbsp;<\/b><\/i><u><i><b><a href=\"tel:(501)%20663-8444\" target=\"_blank\">(501) 663-8444<br \/>\n\t\t<\/a><\/b><\/i><\/u><i><b>Fax:&nbsp;<\/b><\/i><u><i><b><a href=\"tel:(501)%20663-8447\" target=\"_blank\">(501) 663-8447<br \/>\n\t\t<\/a><\/b><\/i><\/u><i><b>e-mail:&nbsp;&nbsp;&nbsp;<\/b><\/i><u><i><b><a href=\"mailto:jdharper@amha.net\" target=\"_blank\">jdharper@amha.net<br \/>\n\t\t<\/a><\/b><\/i><\/u><i><b>web:&nbsp;&nbsp;<\/b><\/i><u><a href=\"http:\/\/www.amha.net\/\" target=\"_blank\"><i><b>www.amha.net<\/b><\/i><\/a><\/u><\/p>\n<p align=\"CENTER\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p><span style=\"color:#00f;\">Tony,<\/span><\/p>\n<p><span style=\"color:#00f;\">&ldquo;VERY nice!!!&nbsp; I like it.&nbsp; Great photos and videos. Industry image is immensely important and this new website makes a great leap forward.&nbsp; Keep up the great work.&rdquo;<\/span><\/p>\n<p><em><b>Amy Bliss, CAE<br \/>\n\t\t<\/b><b>WI Housing Alliance<br \/>\n\t\t<\/b><b>Tomorrow&#39;s&nbsp;Home Foundation<\/b><\/em><\/p>\n<p><img decoding=\"async\" alt=\"amy-bliss-cae-mhpronews-com.jpg\" height=\"80\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/amy-bliss-cae-mhpronews-com.jpg\" width=\"80\" \/><\/p>\n<p><em><b>258 Corporate Drive, Suite 200C<br \/>\n\t\t<\/b><b>Madison, WI&nbsp; 53714<br \/>\n\t\t<\/b><u><b>(608) 255-3131<\/b><\/u><b>&nbsp;Phone<br \/>\n\t\t<\/b><u><b>(608) 255-5595<\/b><\/u><b>&nbsp;Fax<br \/>\n\t\t<\/b><u><a href=\"mailto:amy@housingalliance.us\" target=\"_blank\"><b>amy@housingalliance.us<\/b><\/a><\/u><\/em><\/p>\n<p align=\"CENTER\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>Very nice Tony&#8230;Keep consumer focused.<\/p>\n<p>Jess<\/p>\n<p><em><strong>Jess Maxcy<br \/>\n\t\tPresident &#8211; CMHI<br \/>\n\t\tPresident &#8211; CMHI Foundation<\/strong><\/em><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"Jess-maxcy-president_-cmhi-foundation.png\" height=\"155\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/Jess-maxcy-president_-cmhi-foundation.png\" width=\"120\" \/><\/p>\n<p><em><strong>California Manufactured Housing Institute&nbsp;<br \/>\n\t\t10630 Town Center Drive, Suite 120&nbsp;<br \/>\n\t\tRancho Cucamonga, CA 91730<\/strong><\/em><\/p>\n<p align=\"CENTER\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p align=\"CENTER\"><img loading=\"lazy\" decoding=\"async\" alt=\"dennis-hill-show-ways-unlimited-show-coordinator-mhpronews-com\" height=\"265\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/dennis-hill-show-ways-unlimited-show-coordinator-mhpronews-com.png\" width=\"450\" \/><\/p>\n<p>Tony,<\/p>\n<p>Amanda pointed out your new public image building website to me,&nbsp;<u><a href=\"http:\/\/ManufacturedHomeLivingNews.com\/\" target=\"_blank\"><i><b>ManufacturedHomeLivingNews.com<\/b><\/i><\/a><\/u>. &nbsp;It looks good, and ought to be a fine resource for industry people to use to enhance the manufactured housing image with the general public, legislators or the media.&nbsp;<\/p>\n<p>I can see how communities and retailers could use this with existing and new customers, and others in the Industry could benefit by sharing your new site link too. &nbsp;I hope manufacturers use your Featured Home option to show case new or popular models on line.<\/p>\n<p>Thanks for your ongoing efforts to boost manufactured housing, I hope and would encourage industry pros to link to and share your site with their colleagues, team and customers.<\/p>\n<p><em><strong>Dennis Hill<br \/>\n\t\tShow Ways Unlimited, Show Coordinator for<br \/>\n\t\tThe Louisville Manufactured Housing Show &amp;<br \/>\n\t\tThe Tunica Manufactured Housing Show<\/strong><\/em><\/p>\n<p align=\"CENTER\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;<\/p>\n<p>We welcome and encourage YOUR comments and feedback. <strong><a href=\"http:\/\/manufacturedhomelivingnews.com\/\" target=\"_blank\"><u>Click here or on the image below to see the new image building, pro-Industry consumer focused site<\/u><\/a><\/strong>. We will continue to add content on a regular basis. Suggestions on topics for columns are also appreciated.<span style=\"background-color:#fff;\">&nbsp;<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/manufacturedhomelivingnews.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" alt=\"mhlivingnews-ipad-ver2.0b-.png\" height=\"240\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/mhlivingnews-ipad-ver2_0b-.png\" width=\"320\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>If you have<strong> a model home<\/strong> you&#39;d like <strong>featured <\/strong>on the site,&nbsp;<em><span style=\"color: rgb(255, 0, 0);\"><strong><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/content\/article\/121-national\/5698-have-your-featured-home\" target=\"_blank\">please click here<\/a><\/strong><\/span>.<\/em><\/p>\n<p>Tips, more feedback and how to use the site to get more prospects and close more sales are <u><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/the-new-manufactured-home-living-image-campaign\/\" target=\"_blank\">linked here<\/a><\/u>.<\/p>\n<p>When you email your Congressman or U.S. Senators asking for support for HR 1779, include a link to <u><a href=\"http:\/\/ManufacturedHomeLivingNews.com\/\" target=\"_blank\"><i><b>ManufacturedHomeLivingNews.com<\/b><\/i><\/a><\/u>, so they can see what our industry offers to the public!<\/p>\n<p>Please share the link and send us YOUR quotable quotes, comments, tips and more.<\/p>\n<p><b>By even lightly working Together, we can advance the image of our industry. <\/b> That in turn will yield more sales, because the rising tide of a good image will raise all ships.<\/p>\n<p>Image isn&#39;t the only thing. We need:<\/p>\n<ul>\n<li>\n<div>homes,<\/div>\n<\/li>\n<li>\n<div>financing,<\/div>\n<\/li>\n<li>\n<div>dedicated owners,<\/div>\n<\/li>\n<li>\n<div>leaders,<\/div>\n<\/li>\n<li>\n<div>professionals<\/div>\n<\/li>\n<\/ul>\n<p>and so much more. But as the pros above suggested, image is an important thing, and this is a big step in advancing our industry&#39;s cause! ##<\/p>\n<p align=\"CENTER\"><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em>PS: Check our many Exclusive and <a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\"><strong><span data-mce-style=\"color: #ff0000;\" style=\"color: #ff0000;\">Red Hot<\/span><\/strong><\/a><strong><a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\" target=\"_blank\"> Featured Articles for <\/a>June&nbsp;<\/strong><\/em><em>and see the<\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em>other new stories&nbsp;at <a data-mce-href=\"http:\/\/www.manufacturedhomelivingnews.com\/\" href=\"http:\/\/www.manufacturedhomelivingnews.com\/\" target=\"_blank\">MHLivingNews.com<\/a> too.<\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/?attachment_id=4190\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/?attachment_id=4190\" rel=\"attachment wp-att-4190\"><img loading=\"lazy\" decoding=\"async\" alt=\"l-a--tony-kovach\" class=\"aligncenter size-full wp-image-4190\" data-mce-src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2012\/08\/l-a-tony-kovach.jpg\" data-mce-style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" height=\"120\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2012\/08\/l-a-tony-kovach.jpg\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" title=\"l-a--tony-kovach\" width=\"120\" \/><\/a>L. A. &quot;Tony&quot; Kovach<\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><a data-mce-href=\"http:\/\/www.mhlivingnews.com\/\" href=\"http:\/\/www.mhlivingnews.com\/\" target=\"_blank\">MHLivingNews.com<\/a>=<em><strong>Re-Discovering and Spotlighting the MHLifeStyle<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"http:\/\/www.mhpronews.com\/\" href=\"http:\/\/www.mhpronews.com\/\" target=\"_blank\">MHProNews.com<\/a> =&nbsp;<a data-mce-href=\"http:\/\/www.mhmsm.com\/\" href=\"http:\/\/www.mhmsm.com\/\" target=\"_blank\">MHMSM.com<\/a>&nbsp;= <em><strong>Industry News, Tips and Views Pros can Use<\/strong><\/em><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong>Services:<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/advertise\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/advertise\" target=\"_blank\">B2B<\/a>and<a data-mce-href=\"http:\/\/www.manufacturedhomelivingnews.com\/advertise\" href=\"http:\/\/www.manufacturedhomelivingnews.com\/advertise\" target=\"_blank\">B2C<\/a>Ads, Proven MH&nbsp;<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/96\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/96\" target=\"_blank\">Marketing &amp; Sales<\/a>&nbsp;Systems,&nbsp;<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/92\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/92\" target=\"_blank\">Websites<\/a>&nbsp;other&nbsp;<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/business-development\/solutions-overview\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/business-development\/solutions-overview\" target=\"_blank\">Industry Solutions<\/a>.<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong>Office &#8211;<a data-mce-href=\"tel:815-270-0500\" href=\"tel:815-270-0500\" target=\"_blank\">815-270-0500<\/a><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"mailto:latonyk@gmail.com\" href=\"mailto:latonyk@gmail.com\" target=\"_blank\">latonyk@gmail.com<\/a>&nbsp;or&nbsp;<a data-mce-href=\"mailto:tony@mhmsm.com\" href=\"mailto:tony@mhmsm.com\" target=\"_blank\">tony@mhmsm.com<\/a><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><a data-mce-href=\"http:\/\/www.MHC-MD.com\" href=\"http:\/\/www.MHC-MD.com\"><strong><em>www.MHC-MD.com<\/em><\/strong><\/a><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"http:\/\/www.linkedin.com\/in\/latonykovach\" href=\"http:\/\/www.linkedin.com\/in\/latonykovach\" target=\"_blank\">http:\/\/www.linkedin.com\/in\/latonykovach<\/a>= connect with me on Linkedin.<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/\" href=\"http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/\" target=\"_blank\">http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/<\/a><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong>+++<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><em><strong>Whether you think you can or whether you think you can&#39;t, you&#39;re right<\/strong><\/em>. &#8211; Henry Ford<\/strong><\/em><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Odds are good that you&#39;ve heard some Hollywood type or other celebrity say, &ldquo;Image isn&#39;t everything, it&#39;s the only thing.&rdquo; There is no doubt that a good image helps you, and a poor one harms you. So most professionals in our industry don&#39;t need to be convinced that improving our industry&#39;s image is a good &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/manufactured-housing-professionals-is-image-everything\/\"> <span class=\"screen-reader-text\">Manufactured Housing Professionals, Is Image Everything?<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[5073],"tags":[786,1081,3043,1760,3038,3040,3000,3045,2656,1555,3041,3039,996,904,669,3046,2046,682,1534,540,3044,3,2201,838,613,480,1994,1106,477,8,1611,3042,1663,601],"class_list":["post-6150","post","type-post","status-publish","format-standard","hentry","category-news-analysis","tag-amy-bliss","tag-els","tag-first-impression","tag-hill","tag-hollywood-type","tag-home-foundation","tag-homebuyer","tag-homebuyers","tag-housing-alliance","tag-housing-institute","tag-image-building","tag-industry-image","tag-industry-professionals","tag-industry-pros","tag-j-d-harper","tag-jd","tag-kovach","tag-louisville","tag-louisville-manufactured-housing","tag-louisville-manufactured-housing-show","tag-madison-wi","tag-manufactured-housing","tag-manufactured-housing-association","tag-manufactured-housing-professionals","tag-manufactured-housing-show","tag-marketing","tag-mh","tag-mh-owners","tag-mhc","tag-mhi","tag-mhm","tag-rock-ar","tag-show-coordinator","tag-wha"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Manufactured Housing Professionals, Is Image Everything? - Masthead L. A. &#039;Tony&#039; Kovach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/manufactured-housing-professionals-is-image-everything\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Manufactured Housing Professionals, Is Image Everything? - Masthead L. A. &#039;Tony&#039; Kovach\" \/>\n<meta property=\"og:description\" content=\"Odds are good that you&#039;ve heard some Hollywood type or other celebrity say, &ldquo;Image isn&#039;t everything, it&#039;s the only thing.&rdquo; There is no doubt that a good image helps you, and a poor one harms you. So most professionals in our industry don&#039;t need to be convinced that improving our industry&#039;s image is a good &hellip; Manufactured Housing Professionals, Is Image Everything? Read More \u00bb\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/manufactured-housing-professionals-is-image-everything\/\" \/>\n<meta property=\"og:site_name\" content=\"Masthead L. 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