{"id":2105,"date":"2011-08-17T20:21:44","date_gmt":"2011-08-18T01:21:44","guid":{"rendered":"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/tonykovach\/?p=2105"},"modified":"2011-08-17T20:21:44","modified_gmt":"2011-08-18T01:21:44","slug":"you-cant-make-an-omelet-without-breaking-eggs","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/masthead\/you-cant-make-an-omelet-without-breaking-eggs\/","title":{"rendered":"You can&#8217;t make an Omelet without breaking eggs"},"content":{"rendered":"<p>One of the books on my library shelf bears the intriguing title, <strong><em>&#8220;If it ain&#8217;t broke, Break it!&#8221;<\/em><\/strong>.<\/p><div id=\"manuf-1760523700\" class=\"manuf-content manuf-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3870480136270376\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3870480136270376\" \ndata-ad-slot=\"\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p>We could talk about sacred cows, or similar  metaphors. \u00a0What we know is that advancing the manufactured  housing\/factory built home industry from it&#8217;s current doldrums will take  changes. \u00a0At the current rate if some 46,000 shipments (and declining)  we are about 88% below the last peak of 372,843 achieved in 1998.<\/p>\n<p>The &#8216;enemy&#8217; isn&#8217;t the retailer, community, factory, association or publisher down the road.\u00a0 As an industry leader and company president told me the other day, <strong><em>The enemy is declining numbers!<\/em><\/strong><\/p>\n<p><a rel=\"attachment wp-att-2106\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/tonykovach\/you-cant-make-an-omelet-without-breaking-eggs\/cracking_an_egg_wikimedia_commons_posted_on_manufactured_home_marketing_sales_management_mhmsm-com_mhpronews-com_\/\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignleft size-full wp-image-2106\" title=\"cracking_an_egg_Wikimedia_Commons_posted_on_Manufactured_Home_Marketing_Sales_Management_MHMSM.com_MHProNews.com_\" src=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/tonykovach\/wp-content\/uploads\/2011\/08\/cracking_an_egg_Wikimedia_Commons_posted_on_Manufactured_Home_Marketing_Sales_Management_MHMSM.com_MHProNews.com_.png\" alt=\"cracking_an_egg_Wikimedia_Commons_posted_on_Manufactured_Home_Marketing_Sales_Management_MHMSM.com_MHProNews.com_.png\" width=\"279\" height=\"231\" \/><\/a><\/p>\n<p>What can be done?<\/p>\n<p>Plenty.<\/p>\n<p>But before we launch into the litany of what can be done, or invite you to <a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/bobstovall\/bold-new-ideas-for-manufactured-housing\/\" target=\"_blank\">join in the movement<\/a> to raise the sales at your business or location, let&#8217;s ask a simple question.<\/p>\n<p>Are you willing to make a change for the better?<\/p>\n<p>Because doing the same old tired, worn out things will keep us on the same path.<\/p>\n<p>You can&#8217;t make an omelet without breaking eggs.\u00a0 Let&#8217;s break those old rules that no longer work. Let&#8217;s keep the best of what does work.<\/p>\n<p>Most important, let&#8217;s be willing to make the positive changes needed to advance our Industry. # #<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One of the books on my library shelf bears the intriguing title, &#8220;If it ain&#8217;t broke, Break it!&#8221;. We could talk about sacred cows, or similar metaphors. \u00a0What we know is that advancing the manufactured housing\/factory built home industry from it&#8217;s current doldrums will take changes. \u00a0At the current rate if some 46,000 shipments (and &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/you-cant-make-an-omelet-without-breaking-eggs\/\"> <span class=\"screen-reader-text\">You can&#8217;t make an Omelet without breaking eggs<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[5073],"tags":[1255,5,43,37,1002,1254],"class_list":["post-2105","post","type-post","status-publish","format-standard","hentry","category-news-analysis","tag-if-it-aint-broke-break-it","tag-l-a-tony-kovach","tag-manufactured-home-marketing-sales-management","tag-mhmsm-com","tag-mhpronews-com","tag-you-cant-make-an-omelet-without-breaking-eggs"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>You can&#039;t make an Omelet without breaking eggs - Masthead L. A. &#039;Tony&#039; Kovach<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/you-cant-make-an-omelet-without-breaking-eggs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"You can&#039;t make an Omelet without breaking eggs - Masthead L. A. &#039;Tony&#039; Kovach\" \/>\n<meta property=\"og:description\" content=\"One of the books on my library shelf bears the intriguing title, &#8220;If it ain&#8217;t broke, Break it!&#8221;. 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