{"id":11571,"date":"2016-04-27T20:24:35","date_gmt":"2016-04-28T01:24:35","guid":{"rendered":"http:\/\/manufacturedhomepronews.com\/masthead\/?p=11571"},"modified":"2016-04-27T20:24:35","modified_gmt":"2016-04-28T01:24:35","slug":"mailchimp-and-manufactured-housing","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/masthead\/mailchimp-and-manufactured-housing\/","title":{"rendered":"MailChimp and Manufactured Housing"},"content":{"rendered":"<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Constant Contact, Aweber, AWS are among the many email services out there. The one we currently use to deliver MHProNews&#8217; twice weekly emailed newsletter is MailChimp. Part of what we like about it are the reports. A snapshot of one such report is below, eye opening for the thirst for reliable third party manufactured housing professional news.<\/span><\/span><\/p><div id=\"manuf-3640047985\" class=\"manuf-content manuf-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3870480136270376\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3870480136270376\" \ndata-ad-slot=\"\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Every email gets a campaign name, and that name is typically the first words in the headline. One such recent headline is the one shown below, used to name that email&#8217;s results.<\/span><\/span><\/p>\n<figure id=\"attachment_11572\" aria-describedby=\"caption-attachment-11572\" style=\"width: 363px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/newsletter\/2016\/04\/11\/clayton-buys-river-birch-tiny-houses-illegal-umh-board-change-mods-indias-solution-saving-our-republic-strengthsynchronized-diversity-mh-pics1000-words-more-4112016\/\"><img decoding=\"async\" class=\"size-full wp-image-11572\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/ClaytonBuysRiverBirchcredit-MailChimp-postedMastheadBlogMHProNews.png\" alt=\"ClaytonBuysRiverBirch=credit-MailChimp-postedMastheadBlogMHProNews\" width=\"363\" height=\"53\" srcset=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/ClaytonBuysRiverBirchcredit-MailChimp-postedMastheadBlogMHProNews.png 363w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/ClaytonBuysRiverBirchcredit-MailChimp-postedMastheadBlogMHProNews-150x22.png 150w\" sizes=\"(max-width: 363px) 100vw, 363px\" \/><\/a><figcaption id=\"caption-attachment-11572\" class=\"wp-caption-text\"><em>This and most following Image Credits &#8211; \u00a0screen capture of a Mail Chimp report.\u00a0<\/em><\/figcaption><\/figure>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">For the campaign shown, the open rate was 32.1%; we&#8217;ve had some emails with over 50% open rates. The list average is nearly 50% more than the industry average and the click rate is approaching 300% the industry average.<\/span><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-11575 size-medium\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/OpenRatecredit-MailChimp-postedMastheadBlogMHProNews-575x77.png\" alt=\"OpenRate=credit-MailChimp-postedMastheadBlogMHProNews\" width=\"575\" height=\"77\" srcset=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/OpenRatecredit-MailChimp-postedMastheadBlogMHProNews-575x77.png 575w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/OpenRatecredit-MailChimp-postedMastheadBlogMHProNews-150x20.png 150w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/OpenRatecredit-MailChimp-postedMastheadBlogMHProNews-768x102.png 768w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/OpenRatecredit-MailChimp-postedMastheadBlogMHProNews-1024x136.png 1024w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/OpenRatecredit-MailChimp-postedMastheadBlogMHProNews.png 1149w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">We&#8217;ve mentioned that some send their emails onto others in their organization, industry friends, etc. The two examples shown below are are NOT from Clayton or a sister firm. We note that because the ones shown below are routinely in our reports \u2013 numerous pros forward these messages to their entire teams.<\/span><\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-11577\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/SubscribersMostOpenscredit-MailChimp-postedMastheadBlogMHProNews.png\" alt=\"SubscribersMostOpens=credit-MailChimp-postedMastheadBlogMHProNews\" width=\"252\" height=\"142\" srcset=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/SubscribersMostOpenscredit-MailChimp-postedMastheadBlogMHProNews.png 252w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2016\/04\/SubscribersMostOpenscredit-MailChimp-postedMastheadBlogMHProNews-150x85.png 150w\" sizes=\"(max-width: 252px) 100vw, 252px\" \/><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">MHPros are HUNGRY for news about their industry. Tomorrow, there will be something new that hits the mainstream news, and we&#8217;ll give you a report via our email ed news updates this weekend. Not yet on our email list? Sign up free in seconds, at <a href=\"http:\/\/MHProNews.com\/subscribe\">MHProNews.com\/subscribe<\/a>.<\/span><\/span><\/p>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">Thanks for making us number one in <em>MH Industry News, tips and Views Pros Can Use<\/em>.\u00a0<\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">\u00a9\u00a0<\/span><\/span><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">We can&#8217;t wait to share the news that will be in the news&#8230;tomorrow, about today&#8217;s positively surprising manufactured housing. ##<\/span><\/span><\/p>\n<figure id=\"attachment_10533\" aria-describedby=\"caption-attachment-10533\" style=\"width: 249px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.linkedin.com\/in\/latonykovach\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10533\" src=\"http:\/\/manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2015\/10\/LATonyKovachPresentingIndustryMembers-MHProNews.png\" alt=\"LATonyKovachPresentingIndustryMembers-MHProNews\" width=\"249\" height=\"142\" srcset=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2015\/10\/LATonyKovachPresentingIndustryMembers-MHProNews.png 249w, https:\/\/www.manufacturedhomepronews.com\/masthead\/wp-content\/uploads\/2015\/10\/LATonyKovachPresentingIndustryMembers-MHProNews-150x86.png 150w\" sizes=\"(max-width: 249px) 100vw, 249px\" \/><\/a><figcaption id=\"caption-attachment-10533\" class=\"wp-caption-text\">While widely known for being the #1 B2B and B2C publisher, Tony is also the most endorsed marketing sales management pro in MH consulting, with years of successful experiences in retail and communities.<\/figcaption><\/figure>\n<p><span style=\"font-family: Tahoma, sans-serif;\"><span style=\"font-size: small;\">By <a href=\"http:\/\/LATonyKovach.com\/\" target=\"_blank\">L. A. \u201cTony\u201d Kovach<\/a>.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Constant Contact, Aweber, AWS are among the many email services out there. The one we currently use to deliver MHProNews&#8217; twice weekly emailed newsletter is MailChimp. Part of what we like about it are the reports. A snapshot of one such report is below, eye opening for the thirst for reliable third party manufactured housing &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/mailchimp-and-manufactured-housing\/\"> <span class=\"screen-reader-text\">MailChimp and Manufactured Housing<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[5073],"tags":[4422,4423,51,1002],"class_list":["post-11571","post","type-post","status-publish","format-standard","hentry","category-news-analysis","tag-emailed-newsletter","tag-mailchimp","tag-manufactured-housing-news","tag-mhpronews-com"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MailChimp and Manufactured Housing - Masthead L. 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