{"id":1054,"date":"2010-12-05T15:15:12","date_gmt":"2010-12-05T21:15:12","guid":{"rendered":"http:\/\/www.mhmarketingsalesmanagement.com\/blogs\/tonykovach\/?p=1054"},"modified":"2010-12-05T15:15:12","modified_gmt":"2010-12-05T21:15:12","slug":"a-smorgasbord-of-topics-for-manufactured-housing-solutions-and-growth","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/masthead\/a-smorgasbord-of-topics-for-manufactured-housing-solutions-and-growth\/","title":{"rendered":"A Smorgasbord of Topics for Manufactured Housing Solutions and Growth"},"content":{"rendered":"<p>We have a lot of topics to cover, but please let me start with something positive and fun:<\/p><div id=\"manuf-2648730486\" class=\"manuf-content manuf-entity-placement\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-3870480136270376\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-3870480136270376\" \ndata-ad-slot=\"\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div>\n<p>1.<br \/>\n<b><i>&#8220;OMG your site is unbelievably informative! Just listened to your pod cast while sitting in the doctors office! Loved it! I&#8217;ll be sure to spread the news to our members to get on board if they are not already! Appreciate all you do!&#8221;<\/i><\/b> <a href=\"http:\/\/www.mhao.org\/\" target=\"_blank\"><b>Deanna Fields, Executive Director, MHAO<\/b><\/a>\u00a0<\/p>\n<p>It is always, always a pleasure to hear from industry leaders, business owners and executives, middle managers and the rank and file. Comments like this make our work load seem lighter, and I always share these with our team here at MHMSM.com that makes this work on the Industry&#8217;s behalf possible! By the way, we get other comments, but we use ones like the above only with permission. Thank you, Deanna, for spreading the word, and to all like you who are working for the advancement of our great industry!<\/p>\n<p>If you want to see what other leaders and readers say, please click on this link:<\/p>\n<p><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/what-our-readers-say\"><b>http:\/\/www.mhmarketingsalesmanagement.com\/what-our-readers-say<\/b><\/a><\/p>\n<p>I take a few moments to mention this because Deanna and others have it right! If you and your team are reading and listening daily to what we offer, you and your team will have an edge in business that those who don&#8217;t plug in won&#8217;t have. Sports teams train and they &#8216;watch tape,&#8217; video and replays of what they and their competitors do. That makes them BETTER in the big game. You and your team WILL DO BETTER because if you learn more, you will earn more.<\/p>\n<p>2.<br \/>\nIt seems that the November elections are among the reasons why Chief Executives around the country are more confident than before.<\/p>\n<div style=\"width: 480px; margin: 15px auto;\">\n<img fetchpriority=\"high\" decoding=\"async\" src=\"\/blogs\/tonykovach\/img\/101206\/ceo-confidence-graph.png\" alt=\"CEO COnfidence Graph\" width=\"480\" height=\"168\" \/>\n<\/div>\n<p><i>CEO Confidence Index, chart courtesy of CEO Magazine<\/i><\/p>\n<p>When executives see a reason to invest in the future, maybe it is wise for us to think the same, too.<\/p>\n<p>3<br \/>\nFriday brought us a tip on a recent development that will do more than raise an eyebrow or two in the Industry. Our Industry in Focus Reporter Eric Miller is on the trail of that story and others that will get the water cooler, phone and email conversations humming. Check in to our <a href=\"\/blogs\/daily-business-news\"><b>Daily Business News blog<\/b><\/a> and please watch for more in-depth reports to follow.<\/p>\n<p>4.<br \/>\nThe <a href=\"\/2011-louisville-manufactured-housing-show\"><b>Louisville Manufactured Housing Show<\/b><\/a> is &ndash; according to our research &ndash; THE single hottest topic in the Industry, period. Not only is this reflected in our Google Analytics report, but another key indicator is that the early sign-ups for attendance is strong. <a href=\"http:\/\/www.iamha.org\/\" target=\"_blank\"><b>Joe Kelly<\/b><\/a>, the Executive Director of Iowa&#8217;s fine state association has given us a thoughtful message on the subject for the <a href=\"\/blogs\/industryvoices\/going-to-the-2011-louisville-manufactured-housing-show\/\"><b>Industry Voices Guest Blog<\/b><\/a>. Please read it. Then book yourself and your key team members to go if you haven&#8217;t already. Why?<\/p>\n<p>4a.<br \/>\nThere are already <b><i>more people signed up for attending than went to MHI&#8217;s annual meeting and the International Networking Roundtable in Phoenix combined!\u00a0<\/i><\/b> <a href=\"https:\/\/resweb.passkey.com\/Resweb.do?mode=welcome_ei_new&amp;eventID=3097087\" target=\"_blank\">Dozens are signing up daily;<\/a> at this rate, the show will do VERY well.\u00a0<\/p>\n<p>4b.<br \/>\nThere is great info along with many seminars and services available at the show to help you grow your business, PLUS you can see dozens of new homes that would be great for your MH Community or Retail Center. Well-known Industry author, speaker and communities and development expert <a href=\"\/fha-207m-private-financing-loan-guarantee-seminar\">Eddie Hicks will be among those sharing insights in and near the Kentucky Exposition Center (KEC)<\/a>. Where else can you go and rub shoulders and shake hands with some of the biggest names in the Industry? &#8220;Go, Louisville!&#8221;<\/p>\n<p>4c.<br \/>\nAre you an exhibitor or planning to exhibit? <a href=\"\/video-sponsorship\">Then please click on this link.<\/a><\/p>\n<p>4d.<br \/>\nMore on Louisville later, including the fact that more industry leaders have emailed me to say that they will share their reasons why YOU SHOULD BE THERE. <b><i>&#8220;Those who KNOW will Go Louisville!&#8221;<\/i><\/b> If some of the brightest lights in the Industry say you should go, then take a page from Nike&#8217;s ad, and <b><i>just do it<\/i><\/b>.<\/p>\n<p>4e.<br \/>\nOur MHMSM.com team members will be in Louisville, including your wordy blogger, me. I hope to meet you in person. If you have one of our <a href=\"http:\/\/manufacturedhousingrevolution.com\/\" target=\"_blank\"><b><i>Manufactured Housing REVOLUTION<\/i><\/b><\/a> books, bring it by for an autograph. If you don&#8217;t have a book, come by, pick one up and it will be autographed! Many of those who helped pen the <a href=\"http:\/\/manufacturedhousingrevolution.com\/\" target=\"_blank\"><b><i>Manufactured Housing REVOLUTION<\/i><\/b><\/a> will be there &ndash; you should get their autographs, too! \u00a0<\/p>\n<p>5.<br \/>\nWe have word that a well-known Industry personality will be sharing their <a href=\"\/cup-of-coffee-interviews\" target=\"_blank\"><b><i>A Cup of Coffee with<\/i><\/b><\/a> Interview with us, likely in time for the new issue that comes out next week. We all want to know more about this person, and YOU can &#8216;read all about it!&#8217; right here, exclusively. <a href=\"\/cup-of-coffee-interviews\" target=\"_blank\"><b>Click here<\/b><\/a> to see other personalities who have done <i>A Cup of Coffee with<\/i>&#8230; exclusive interviews.<\/p>\n<p>6.<br \/>\nManufactured and modular housing Industry growth won&#8217;t happen by magic. There are reasons why Cavco and Clayton still find it wise to buy up chunks of this industry. <b><i>They see a bright future, or they wouldn&#8217;t be doing it<\/i><\/b>. There are reasons why people are still investing in MH Communities, why people are making deals to acquire more. There are reasons why some are making a profit &ndash; yes, in this economy &ndash; why, as one leader told me a few days ago, they are making more money than they ever have. They are working SMARTER, and see &#8216;challenges&#8217; as opportunities in disguise. We at MHMSM.com are realistic; we know there are problems, but we see the opportunities, too. \u00a0<\/p>\n<p>7.<br \/>\nCircling back to Deanna&#8217;s comment, if you are not already signed up to access our FREE podcasts of feature articles and daily <a href=\"\/news-at-noon\"><b><i>Factory Built Housing News at Noon<\/i><\/b><\/a> and Manufactured Housing Marketing Reports, <a href=\"\/component\/alpharegistration\/?task=register\"><b>please click here<\/b><\/a>. It is worth sharing that one of our top 1% of all our pages accessed is the <a href=\"\/component\/alpharegistration\/?task=register\"><b>registration page<\/b><\/a>! If you aren&#8217;t <b>registered<\/b>, if you don&#8217;t get our twice weekly email updates, you are missing out on key information, much of which you will find ONLY here at MHMSM.com.<\/p>\n<p>When we talk about learning, I want you to know, that we invest in our own learning, we practice what we preach. For example, our fine IT and Production Manager, Bob Stovall, is attending a weekend seminar to keep up-to-date with the latest in his online world skills. To his credit, Bob is routinely researching, routinely going to meetings and seminars. This is why you or your marketing manager needs to be reading his &#8220;<a href=\"\/blogs\/bobstovall\"><b>Cutting Edge<\/b><\/a>&#8221; blog, or using his part of our MHMSM.com online services if you don\u2019t want to mess with the work yourself. Be sure to attend the presentation we will do in Louisville, <b>&#8220;<a href=\"dominate-your-local-market\">How to Dominate Your Local Market!<\/a>&#8220;<\/b><\/p>\n<p>Last week, in our daily news, you read &ndash; or could have! &ndash; news stories on our Industry you didn\u2019t find anywhere else but right here at www.MHMarketingSalesManagement.com (aka MHMSM.com). So, please check in tomorrow and every week day to the <a href=\"\/blogs\/daily-business-news\"><b>daily news blog<\/b><\/a> or do what Deanna Fields and so many others are doing every day, downloading podcasts of industry news and great feature articles. I want to take a moment to say thank you for coming, and thank you to all the Featured Writers who make us the most-read trade journal and news resource in the Industry today.<\/p>\n<p>Thank you for reading, and thanks for passing the word on to your friends and associates to listen to our podcasts and\/or read the News and Views You Can Use right here at MHMSM.com.<\/p>\n<p style=\"text-align: center;\">##<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We have a lot of topics to cover, but please let me start with something positive and fun: 1. &#8220;OMG your site is unbelievably informative! Just listened to your pod cast while sitting in the doctors office! Loved it! I&#8217;ll be sure to spread the news to our members to get on board if they &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/masthead\/a-smorgasbord-of-topics-for-manufactured-housing-solutions-and-growth\/\"> <span class=\"screen-reader-text\">A Smorgasbord of Topics for Manufactured Housing Solutions and Growth<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"categories":[5073],"tags":[10,501,640,534,476,639,641,102,303,306,642,545,5,478,540,29,3,479,159,477,320,304],"class_list":["post-1054","post","type-post","status-publish","format-standard","hentry","category-news-analysis","tag-bob-stovall","tag-cavco","tag-ceo-magazine","tag-clayton","tag-community","tag-deanna-fields","tag-dominate-your-local-market","tag-eddie-hicks","tag-eric-miller","tag-factory-built-home","tag-fha-207m","tag-joe-kelly","tag-l-a-tony-kovach","tag-land-lease-community","tag-louisville-manufactured-housing-show","tag-manufactured-home","tag-manufactured-housing","tag-manufactured-housing-community","tag-masthead","tag-mhc","tag-mobile-home","tag-modular-home"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Smorgasbord of Topics for Manufactured Housing Solutions and Growth - Masthead L. 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