{"id":4088,"date":"2015-07-21T10:14:31","date_gmt":"2015-07-21T15:14:31","guid":{"rendered":"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?p=4088"},"modified":"2015-07-21T13:57:52","modified_gmt":"2015-07-21T18:57:52","slug":"the-road-less-traveled-and-manufactured-housing-advancement","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/the-road-less-traveled-and-manufactured-housing-advancement\/","title":{"rendered":"The Road Less Traveled and Manufactured Housing Advancement"},"content":{"rendered":"

Two roads diverged in a yellow wood,<\/span><\/strong><\/p>\n

And sorry I could not travel both<\/span><\/strong><\/p>\n

And be one traveler, long I stood<\/span><\/strong><\/p>\n

And looked down one as far as I could\u2026<\/span><\/strong><\/p>\n

(The opening from the Road Less Taken<\/a><\/em><\/strong>, by famed poet Robert Frost)<\/p>\n

Long has manufactured housing taken the road less traveled.<\/em>\u00a0 You need not take my word for it, you can read what an industry veteran like Bob Vahsholtz has to say about MH\u2019s storied past<\/a>.<\/p>\n

While many of us love poetry and wordplay, we ought to think higher of the goal of serving ever more Americans in the ways that MH can do best!\u00a0 We need, among other things, to introduce more of the mainstream media to our \u2018good news stories.\u2019\u00a0 Manufactured housing has many, here is one that award-winning journalist Jan Hollingsworth published for 83DegreesMedia.<\/p>\n

\"FloridaManufacturedHome-withCarport-credit-83degreesmeda-posted-CuttingEdge_ManufacturedHousing-MHProNews-com-\"<\/a>
Photo Credit: 83 DegreesMedia and Julie Branaman.<\/figcaption><\/figure>\n

Factory built homes appeal to millennials, boomers across America<\/a><\/h2>\n

JAN HOLLINGSWORTH \/ 83 DEGREES MEDIA\u00a0<\/span>TUESDAY, JULY 21, 2015<\/span><\/span><\/p>\n

Millennials looking to buy their first homes and Boomers looking to downsize find factory-built or manufactured housing to be a good alternative that offers affordable, sturdy and green living.<\/p>\n

http:\/\/www.83degreesmedia.com\/features\/manufacturedhousing072115.aspx<\/a><\/p>\n

83 Degrees Media,<\/strong> I\u2019m told, has the reputation for covering stories that are \u2018so cool they’re hot.\u2019 <\/em><\/strong><\/p>\n

We had the pleasure of introducing Jan to the MH pros in the story linked above. \u00a0I think Evan Atkinson and Steve Adler all come off well don’t you? \u00a0The reference to Bill Matchneer, is also positive. \u00a0The home owner they featured, is clearly a great choice for breaking those old MH sterotypes.<\/p>\n

We were a resource, but it wasn\u2019t until this morning that I actually saw a single word that went into their fine story<\/strong>,<\/em> linked above.<\/p>\n

Before saying more, please, let me encourage you to read the 83 Degrees Media’s story, and then share it via your social media, email and word of mouth!\u00a0 It is important that we be engaged with the mainstream media on all stories, but especially we must learn to share the GOOD STORIES.<\/p>\n

\"manufacturedhome_deck-florida-home-photocredit-julie-branaman-83degreesmedia-posted-cuttingedge-mhpronews-com-\"<\/a>
Photo credit: 83DegreesMedia and Julie Branaman.<\/figcaption><\/figure>\n

That\u2019s the Road Traveled by other industries. Lift Up Your Good News!<\/strong> \u00a0 It has been the road less traveled<\/em> <\/span><\/strong>by manufactured housing.\u00a0 We need to change that, perhaps, starting today?! \u00a0Please click this link and read it<\/a>, and why not post a nice comment at the end of Jan\u2019s story?!<\/p>\n

Jan “discovered” us in part through MHLivingNews.com<\/a>.\u00a0 I was happy to make some introductions so she could do the story above.<\/p>\n

Then, The Unexpected happened…<\/strong><\/p>\n

You don’t know what will happen when mainstream media covers you.<\/p>\n

What we didn\u2019t originally discuss was Jan’s suggestion, after she interviewed those others in the story linked above, that she felt there should be a side-bar story about the people behind MHProNews<\/a> and MHLivingNews<\/a>.<\/p>\n

My reply? I told Jan that my wife Soheyla (pronounced as it looks – So Hey La<\/em>)<\/strong> will never go for it, and it wouldn\u2019t be right for me to do a story like that without her, because her role in both of those and other online efforts has been essential.\u00a0<\/em><\/p>\n

So Jan spoke to my truly better half, and convinced Soheyla that it was a good idea.<\/p>\n

So like the \u2018main\u2019 story above, I had not one clue as to one word that would go into Jan’s companion article before I saw this:<\/em><\/p>\n

\"SoheylaTamasTonyKovach(L-R)MHLivingNews-MHProNews-credit83degreesmedia-\"<\/a>
Soheyla Kovach, Left. Tamas (pronounced Tah Mash) center, and L. A. “Tony” Kovach, right. Photo credit 83 DegreesMedia and Julie Branaman.<\/figcaption><\/figure>\n

Tired of renting? Get the scoop on manufactured homes<\/a><\/h2>\n

JAN HOLLINGSWORTH \/ 83 DEGREES MEDIA\u00a0<\/span>TUESDAY, JULY 21, 2015<\/span><\/span><\/p>\n

Team Kovach, husband L.A. “Tony” and wife Soheyla, of Lakeland share news about the increasingly popular manufactured housing industry through online publications and word of mouth.<\/p>\n

http:\/\/www.83degreesmedia.com\/features\/mhnews072115.aspx<\/a><\/p>\n

\u201cThe Voice\u201d<\/strong><\/p>\n

Indeed, we do try to be at least as positive a spokesperson for the Manufactured Housing Industry as anyone. We do that by:<\/p>\n

\"ManufacturedHomeVideoMontageMHProfessionalsMainNewsMakersLATonyKovach-comVideos\"<\/a>
Some of the dozens of pros we’ve interviewed for MHLivingNews and MHProNews.com.<\/figcaption><\/figure>\n