{"id":3487,"date":"2014-08-08T16:23:09","date_gmt":"2014-08-08T21:23:09","guid":{"rendered":"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?p=3487"},"modified":"2014-08-08T16:24:26","modified_gmt":"2014-08-08T21:24:26","slug":"are-you-asking-the-right-questions","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/are-you-asking-the-right-questions\/","title":{"rendered":"Are you Asking the Right Questions?"},"content":{"rendered":"<p>Did you know&#8230;<\/p>\n<ul>\n<li>\n<div>that professional selling is more than just &#39;telling?&#39;<\/div>\n<\/li>\n<li>\n<div>that in the right circumstances, your prospect wants to be &#39;sold?&#39;<\/div>\n<\/li>\n<li>\n<div>that good selling is not something you do TO someone, it is something you do WITH and FOR someone?<\/div>\n<\/li>\n<li>\n<div>that controlling someone in sales is just an illusion?<\/div>\n<\/li>\n<\/ul>\n<p>Even in a society that lacks freedom, people yearn for ways to express themselves! So imagine that in a free society, of course people don&#39;t want to feel manipulated into doing something,<i> even if that &#39;something&#39; might actually be to their benefit.<\/i><\/p>\n<p>So as soon as some &#39;sales person&#39; starts<i> talking, talking, talking<\/i> before they&#39;ve<\/p>\n<ul>\n<li>\n<div>asked and listened,<\/div>\n<\/li>\n<li>\n<div>asked and listened and<\/div>\n<\/li>\n<li>\n<div>asked and listened some more&#8230;<\/div>\n<\/li>\n<\/ul>\n<p>what routinely happens is that good prospective clients tune them out. Odds of doing business with them nose-dive. This often leaves the weaker prospect that stays and gets &#39;sold,&#39; and of course then the challenge is to see how to &#39;get their deal done.&#39;<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" alt=\"listen-credit-ky-olsen-posted-cutting-edge=blog-mhpronews-com-\" height=\"253\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/listen-credit-ky-olsen-posted-cutting-edge=blog-mhpronews-com-.jpg\" width=\"300\" \/><\/p>\n<p align=\"CENTER\"><i>Image Credit: Ky Olsen<\/i><\/p>\n<p>There are organizations in manufactured housing that teach good selling, which is much more than telling.<\/p>\n<p>Good selling is like going to a doctor&#39;s office. The doctor &ndash; or the MD&#39;s staff &ndash; has to ask probing questions and then follows those questions up with still more questions, all BEFORE tests are done or a recommendation for treatment is made.<\/p>\n<p>We teach forward thinking professionals to ask the right questions at the right times. Then we suggest the proper marketing that makes the phones ring.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" alt=\"l-a-tony-kovach-2014-louisville-manufactured-housing-show-modern-marketing-mhpronews-com-manufacturedhomelivingnews-com (1)\" height=\"283\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/l-a-tony-kovach-2014-louisville-manufactured-housing-show-modern-marketing-mhpronews-com-manufacturedhomelivingnews-com (1).png\" width=\"425\" \/><\/p>\n<p align=\"CENTER\"><i>L. A. &ldquo;Tony&rdquo; Kovach presenting to a packed room of MH Professionals.<\/i><\/p>\n<p>Change rarely happens over night. But if you are doing the right job &ndash; the truly professional way &#8211; of marketing and sales in manufactured housing, you will see a steady growth in the number of qualified buyers who will call, come, see, believe and buy from you. Don&#39;t worry, you&#39;ll still get the credit challenged customers too.<\/p>\n<p>When you learn to engage a cash or good credit customer successfully, you&#39;ll realize that selling manufactured homes is a noble profession.<\/p>\n<p>Professionals practice and study, practice and study. Professionals ask questions before making recommendations, correct?<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" alt=\"i-do-think-that-a-person-can-adapt-and-change-successfully-into-a-can-do-mindset-provided-he-she-is-willing-to-make-the-commitment-to-learning-jim-clayton(c)2014-life\" height=\"356\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/i-do-think-that-a-person-can-adapt-and-change-successfully-into-a-can-do-mindset-provided-he-she-is-willing-to-make-the-commitment-to-learning-jim-clayton(c)2014-life.png\" width=\"475\" \/><\/p>\n<p align=\"CENTER\"><i>What would you pay to listen to the industry&#39;s self-made billionaire for 45 minutes?<br \/>\n\t<\/i><i>Then would you actively listen &ndash; take notes and learn &ndash; by<br \/>\n\t<\/i><i><a href=\"http:\/\/www.mhpronews.com\/home\/featured-articles\/june-2014\/138-general-manufactured-housing-industry-topics\/7677-a-cup-of-coffee-withjim-clayton-part-ii\" target=\"_blank\">clicking here and watching this two part video<\/a>?<\/i><\/p>\n<p>Shall we close with some OBVIOUS questions?<\/p>\n<p>So where do you go to do your daily reading in MH? And where are you getting your professional training to become a star in manufactured housing? ##<\/p>\n<p><img loading=\"lazy\" alt=\"latonykovach-com-brushed-cutting-edge-marketing-sales-blog-mhpronews-com-\" height=\"127\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/latonykovach-com-brushed-cutting-edge-marketing-sales-blog-mhpronews-com-.JPG\" width=\"126\" \/>By <a href=\"http:\/\/LATonyKovach.com\/\" target=\"_blank\">L. A. &ldquo;Tony&rdquo; Kovach<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you know&#8230; that professional selling is more than just &#39;telling?&#39; that in the right circumstances, your prospect wants to be &#39;sold?&#39; that good selling is not something you do TO someone, it is something you do WITH and FOR someone? that controlling someone in sales is just an illusion? Even in a society that &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/are-you-asking-the-right-questions\/\"> <span class=\"screen-reader-text\">Are you Asking the Right Questions?<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":4,"featured_media":5040,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[913,994,154,1271,52,682,51,1134,135,718,30,33,739,683,441,723,1014,1436,568,54],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Are you Asking the Right Questions? - The Cutting Edge of Manufactured Home Marketing &amp; Sales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/are-you-asking-the-right-questions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are you Asking the Right Questions? - The Cutting Edge of Manufactured Home Marketing &amp; Sales\" \/>\n<meta property=\"og:description\" content=\"Did you know&#8230; that professional selling is more than just &#039;telling?&#039; that in the right circumstances, your prospect wants to be &#039;sold?&#039; that good selling is not something you do TO someone, it is something you do WITH and FOR someone? that controlling someone in sales is just an illusion? 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