{"id":2868,"date":"2013-06-14T11:28:11","date_gmt":"2013-06-14T16:28:11","guid":{"rendered":"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?p=2868"},"modified":"2013-06-14T11:48:14","modified_gmt":"2013-06-14T16:48:14","slug":"getting-more-good-pr-for-manufactured-housing-from-the-media","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/getting-more-good-pr-for-manufactured-housing-from-the-media\/","title":{"rendered":"Getting More Good PR for Manufactured Housing from the Media"},"content":{"rendered":"<div data-mce-style=\"\" style=\"\u201dfont-size:\">\n<p>The recent interview by UMH&#39;s Sam Landy with <em><strong>REIT <\/strong><\/em>online, shown below, showcases an important way to advance the public conversation about the tremendous value manufactured housing offers.<\/p>\n<p align=\"CENTER\"><iframe loading=\"lazy\" allowfullscreen=\"\" frameborder=\"0\" height=\"315\" src=\"http:\/\/www.youtube.com\/embed\/NAxCxtdfgpU\" width=\"560\"><\/iframe><\/p>\n<p>When you watch the video, it is worth noting that <span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"><a data-mce-href=\"http:\/\/www.MHProNews.com\/home\/featured-articles\/cup-of-coffee-interviews\/5474-a-cup-of-coffee-with-sam-landy\" href=\"http:\/\/www.MHProNews.com\/home\/featured-articles\/cup-of-coffee-interviews\/5474-a-cup-of-coffee-with-sam-landy\" target=\"_blank\"><strong>Sam Landy<\/strong><\/a><\/span> used the names of a number of other MH Industry companies during his interview. That practice has value on many levels. &ldquo;Hogging the glory&rdquo; isn&#39;t a secret for looking good with the media, rather,<em> sharing the glory will benefit you and the industry more.<\/em><\/p>\n<p>Sam Landy&#39;s casual yet gracious manner made him look better, because he was showcasing others in a favorable light too. That arguably made the manufactured housing industry look better. Everyone benefited.<\/p>\n<p>We use a similar process here, as we noted in a another recent <a data-mce-href=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?p=2799\" href=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?p=2799\" target=\"_blank\"><span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"><em><strong>Cutting Edge<\/strong><\/em><\/span><span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"> blog column linked here<\/span><\/a>.<\/p>\n<p><strong>Successfully Engaging the Media<\/strong><\/p>\n<p>Two years ago, we did a panel presentation at MHI&#39;s Congress and Expo at the convention center in Caesar&#39;s Palace in Las Vegas, Nevada. The topic was entitled, <em><strong>Engaging the Media,<\/strong><\/em> <em><strong>Making Positive PR and Good Media Relations a Reality. <\/strong><\/em><\/p>\n<p>Sam Landy&#39;s interview with <em><strong>REIT <\/strong><\/em>is a good example of how good PR can be obtained and how it benefits your organization or the industry at large.<\/p>\n<p>We don&#39;t just talk theory about getting good PR, we do that for our clients and companies and have for many years. Samples of good PR that we&#39;ve obtained for our clients are found on this page, <span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"><a data-mce-href=\"http:\/\/mhc-md.com\/pr-media\/\" href=\"http:\/\/mhc-md.com\/pr-media\/\" target=\"_blank\">linked here<\/a><\/span>.<\/p>\n<p>Want to learn more about how to get good PR for your location, company or association?<\/p>\n<p data-mce-style=\"text-align: center;\" style=\"text-align: center;\"><img loading=\"lazy\" alt=\"engaging-the-media-mhpronews-manufactured-home-professional-news-\" data-mce-src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/engaging-the-media-mhpronews-manufactured-home-professional-news-.png\" height=\"334\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/engaging-the-media-mhpronews-manufactured-home-professional-news-.png\" width=\"450\" \/><\/p>\n<p>You can get a copy of the PDF of that power point free by emailing me at <span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"><a data-mce-href=\"mailto:latonyk@gmail.com\" href=\"mailto:latonyk@gmail.com\">latonyk@gmail.com<\/a><\/span> or <span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\">tony@mhmsm.com<\/span>. Or ask your association to have us put this <strong>presentation on live or via webinar<\/strong> for your group, as we have in other state, regional and national industry meetings.<\/p>\n<p><em><strong>Engaging the Media<\/strong><\/em>, it takes some time and effort, but it pays!<\/p>\n<p>When you reach out to the media, make sure you include a link to <span data-mce-style=\"text-decoration: underline;\" style=\"text-decoration: underline;\"><a data-mce-href=\"http:\/\/manufacturedhomelivingnews.com\/\" href=\"http:\/\/manufacturedhomelivingnews.com\/\" target=\"_blank\"><em><strong>ManufacturedHomeLivingNews.com<\/strong><\/em><\/a><\/span> in your message. That site makes our industry look good and thus will make you look better too. That will give the media an interesting &#39;third party&#39; taste, and will increase their interest in what you have to say. ##<\/p>\n<p align=\"CENTER\"><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em>PS: Check our many Exclusive and <a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\"><strong><span data-mce-style=\"color: #ff0000;\" style=\"color: #ff0000;\">Red Hot<\/span><\/strong><\/a><strong><a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/may-2013\/\" target=\"_blank\"> Featured Articles for <\/a>June&nbsp;<\/strong><\/em><em>and see the<\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em>other new stories&nbsp;at <a data-mce-href=\"http:\/\/www.manufacturedhomelivingnews.com\/\" href=\"http:\/\/www.manufacturedhomelivingnews.com\/\" target=\"_blank\">MHLivingNews.com<\/a> too.<\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><a data-mce-href=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?attachment_id=4190\" href=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?attachment_id=4190\" rel=\"attachment wp-att-4190\"><img loading=\"lazy\" alt=\"l-a--tony-kovach\" class=\"aligncenter size-full wp-image-4190\" data-mce-src=\"http:\/\/mhmarketingsalesmanagement.com\/blogs\/tonykovach\/wp-content\/uploads\/2012\/08\/l-a-tony-kovach.jpg\" data-mce-style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" height=\"120\" src=\"http:\/\/mhmarketingsalesmanagement.com\/blogs\/tonykovach\/wp-content\/uploads\/2012\/08\/l-a-tony-kovach.jpg\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" title=\"l-a--tony-kovach\" width=\"120\" \/><\/a>L. A. &quot;Tony&quot; Kovach<\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><a data-mce-href=\"http:\/\/www.mhlivingnews.com\/\" href=\"http:\/\/www.mhlivingnews.com\/\" target=\"_blank\">MHLivingNews.com<\/a>=<em><strong>Re-Discovering and Spotlighting the MHLifeStyle<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"http:\/\/www.mhpronews.com\/\" href=\"http:\/\/www.mhpronews.com\/\" target=\"_blank\">MHProNews.com<\/a> =&nbsp;<a data-mce-href=\"http:\/\/www.mhmsm.com\/\" href=\"http:\/\/www.mhmsm.com\/\" target=\"_blank\">MHMSM.com<\/a>&nbsp;= <em><strong>Industry News, Tips and Views Pros can Use<\/strong><\/em><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong>Services:<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/advertise\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/advertise\" target=\"_blank\">B2B<\/a>and<a data-mce-href=\"http:\/\/www.manufacturedhomelivingnews.com\/advertise\" href=\"http:\/\/www.manufacturedhomelivingnews.com\/advertise\" target=\"_blank\">B2C<\/a>Ads, Proven MH&nbsp;<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/96\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/96\" target=\"_blank\">Marketing &amp; Sales<\/a>&nbsp;Systems,&nbsp;<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/92\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/92\" target=\"_blank\">Websites<\/a>&nbsp;other&nbsp;<a data-mce-href=\"http:\/\/www.mhmarketingsalesmanagement.com\/business-development\/solutions-overview\" href=\"http:\/\/www.mhmarketingsalesmanagement.com\/business-development\/solutions-overview\" target=\"_blank\">Industry Solutions<\/a>.<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong>Office &#8211;<a data-mce-href=\"tel:815-270-0500\" href=\"tel:815-270-0500\" target=\"_blank\">815-270-0500<\/a><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"mailto:latonyk@gmail.com\" href=\"mailto:latonyk@gmail.com\" target=\"_blank\">latonyk@gmail.com<\/a>&nbsp;or&nbsp;<a data-mce-href=\"mailto:tony@mhmsm.com\" href=\"mailto:tony@mhmsm.com\" target=\"_blank\">tony@mhmsm.com<\/a><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><a data-mce-href=\"http:\/\/www.MHC-MD.com\" href=\"http:\/\/www.MHC-MD.com\"><strong><em>www.MHC-MD.com<\/em><\/strong><\/a><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"http:\/\/www.linkedin.com\/in\/latonykovach\" href=\"http:\/\/www.linkedin.com\/in\/latonykovach\" target=\"_blank\">http:\/\/www.linkedin.com\/in\/latonykovach<\/a>= connect with me on Linkedin.<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><a data-mce-href=\"http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/\" href=\"http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/\" target=\"_blank\">http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/<\/a><\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong>+++<\/strong><\/em><\/span><\/p>\n<p><span data-mce-style=\"font-family: tahoma,geneva,sans-serif;\" style=\"font-family: tahoma,geneva,sans-serif;\"><em><strong><em><strong>Whether you think you can or whether you think you can&#39;t, you&#39;re right<\/strong><\/em>. &#8211; Henry Ford<\/strong><\/em><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The recent interview by UMH&#39;s Sam Landy with REIT online, shown below, showcases an important way to advance the public conversation about the tremendous value manufactured housing offers. When you watch the video, it is worth noting that Sam Landy used the names of a number of other MH Industry companies during his interview. That &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/getting-more-good-pr-for-manufactured-housing-from-the-media\/\"> <span class=\"screen-reader-text\">Getting More Good PR for Manufactured Housing from the Media<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":4,"featured_media":5081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[1429,512,102,494,1424,1425,1427,30,33,920,211,880,640,1426,979,1428],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Getting More Good PR for Manufactured Housing from the Media - The Cutting Edge of Manufactured Home Marketing &amp; Sales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/getting-more-good-pr-for-manufactured-housing-from-the-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Getting More Good PR for Manufactured Housing from the Media - The Cutting Edge of Manufactured Home Marketing &amp; Sales\" \/>\n<meta property=\"og:description\" content=\"The recent interview by UMH&#039;s Sam Landy with REIT online, shown below, showcases an important way to advance the public conversation about the tremendous value manufactured housing offers. 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