{"id":2361,"date":"2013-01-19T22:32:54","date_gmt":"2013-01-20T03:32:54","guid":{"rendered":"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?p=2361"},"modified":"2013-01-19T22:33:17","modified_gmt":"2013-01-20T03:33:17","slug":"price-cutting-not","status":"publish","type":"post","link":"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/price-cutting-not\/","title":{"rendered":"Price Cutting?  Not!"},"content":{"rendered":"<div font-family:=\"\" style=\"\u201dfont-size:\">\n<p>Since my early days in Manufactured Home (MH) sales, first at retail centers and later with in MH Communities, the issue of price cutting has been a perennially hot topic for MH professionals. Many are willing to close a deal by cutting the price. My personal take is; <i>not! <\/i><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" alt=\"\" height=\"214\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/price-cut.png\" width=\"168\" \/><\/p>\n<p>Let&#39;s see why offering a price and holding to it makes good sense.<\/p>\n<ul>\n<li>\n<div>The problem with price cutting is that once you cut the first time, it is hard for the other person who is &#39;haggling&#39; with you to know when they have &#39;hit rock bottom.&#39;<\/div>\n<\/li>\n<li>\n<div>If you cut prices for the person in front of you, how about the next customer, and then what about their cousins?<\/div>\n<\/li>\n<li>\n<div>How do they know that they &ldquo;deal&rdquo; you are giving them is the same deal you give to others?<\/div>\n<\/li>\n<\/ul>\n<p>The point is that once you start down the slippery slope of price cutting, the other party has many questions, some they may ask, some they may never express but are still very much on their minds.<\/p>\n<p>So my basic policy is simple. We offer a fair price, we make a profit at what we do (we are not the federal government with their deficits). We give good service and stand behind what we promise!<\/p>\n<p>One of the many ways you can express that is as follows:<\/p>\n<p>&ldquo;Mr. Jones, I&#39;ve often asked for discounts in my life too, so I respect the fact that you want to get the best possible deal. There are other companies out there that will haggle with you. We give you a fair, honest value, it is the same kind of great value that the person before or after you gets, unless some of our costs happen to fluctuate up or down. We do what we say we will do, not more, but not less!<\/p>\n<p>So when we do business you don&#39;t have to wonder if someone else is getting special treatment and you are paying for their special treatment. We are fair to everyone, does that make sense? Great, then let&#39;s do some business.&rdquo;<\/p>\n<p>Learn to justify, stand by and hold your price. Your company&#39;s bottom line and your customers will be glad that you did. ##<\/p>\n<p>Want powerful powerful proven marketing and sales insights and financing plans that will help you sell more homes? Click on this <u><a href=\"http:\/\/louisvillemanufacturedhousingshow.com\/mh-pros-edge-discover-profitable-opportunities-mh-today\/\"><i><b>Get the Edge in 2013<\/b><\/i><\/a><\/u> link or the banner below! We will be in Louisville booth #115.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/louisvillemanufacturedhousingshow.com\/mh-pros-edge-discover-profitable-opportunities-mh-today\/\" target=\"_blank\"><img loading=\"lazy\" alt=\"\" height=\"181\" src=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/wp-content\/uploads\/get-edge-intro-ops-day-ani-(2).gif\" width=\"450\" \/><br \/>\n\t\t<\/a><\/p>\n<p align=\"CENTER\"><span style=\"font-family:tahoma,geneva,sans-serif;\"><em>PS: Check our many Exclusive and <a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/january-2013\"><strong><span style=\"color: rgb(255, 0, 0);\">Red Hot<\/span><\/strong><\/a><strong><a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/home\/featured-articles\/december-2012\" target=\"_blank\"> Featured Articles for January&nbsp;<\/a><\/strong><\/em><em>and see the<\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em>other new stories&nbsp;at <a href=\"http:\/\/www.manufacturedhomelivingnews.com\/\" target=\"_blank\">MHLivingNews.com<\/a> too.<\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><a href=\"http:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/?attachment_id=4190\" rel=\"attachment wp-att-4190\"><img loading=\"lazy\" alt=\"l-a--tony-kovach\" class=\"aligncenter size-full wp-image-4190\" height=\"120\" src=\"http:\/\/mhmarketingsalesmanagement.com\/blogs\/tonykovach\/wp-content\/uploads\/2012\/08\/l-a-tony-kovach.jpg\" style=\"float: left; margin-top: 8px; margin-right: 10px; margin-left: 10px;\" title=\"l-a--tony-kovach\" width=\"120\" \/><\/a>L. A. &quot;Tony&quot; Kovach<\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><a href=\"http:\/\/www.mhlivingnews.com\/\" target=\"_blank\">MHLivingNews.com<\/a>=<em><strong>Re-Discovering and Spotlighting the MHLifeStyle<\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong><a href=\"http:\/\/www.mhpronews.com\/\" target=\"_blank\">MHProNews.com<\/a> =&nbsp;<a href=\"http:\/\/www.mhmsm.com\/\" target=\"_blank\">MHMSM.com<\/a>&nbsp;= <em><strong>Industry News, Tips and Views Pros can Use<\/strong><\/em><\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong>Services:<a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/advertise\" target=\"_blank\">B2B<\/a>and<a href=\"http:\/\/www.manufacturedhomelivingnews.com\/advertise\" target=\"_blank\">B2C<\/a>Ads, Proven MH&nbsp;<a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/96\" target=\"_blank\">Marketing &amp; Sales<\/a>&nbsp;Systems,&nbsp;<a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/component\/banners\/click\/92\" target=\"_blank\">Websites<\/a>&nbsp;other&nbsp;<a href=\"http:\/\/www.mhmarketingsalesmanagement.com\/business-development\/solutions-overview\" target=\"_blank\">Industry Solutions<\/a>.<\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong>Office &#8211;<a href=\"tel:815-270-0500\" target=\"_blank\">815-270-0500<\/a><\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong><a href=\"mailto:latonyk@gmail.com\" target=\"_blank\">latonyk@gmail.com<\/a>&nbsp;or&nbsp;<a href=\"mailto:tony@mhmsm.com\" target=\"_blank\">tony@mhmsm.com<\/a><\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><a href=\"http:\/\/www.MHC-MD.com\"><strong><em>www.MHC-MD.com<\/em><\/strong><\/a><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong><a href=\"http:\/\/www.linkedin.com\/in\/latonykovach\" target=\"_blank\">http:\/\/www.linkedin.com\/in\/latonykovach<\/a>= connect with me on Linkedin.<\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong><a href=\"http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/\" target=\"_blank\">http:\/\/pinterest.com\/latonyk\/manufactured-home-lifestyle\/<\/a><\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong>+++<\/strong><\/em><\/span><\/p>\n<p><span style=\"font-family:tahoma,geneva,sans-serif;\"><em><strong><em><strong>Whether you think you can or whether you think you can&#39;t, you&#39;re right<\/strong><\/em>. &#8211; Henry Ford<\/strong><\/em><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Since my early days in Manufactured Home (MH) sales, first at retail centers and later with in MH Communities, the issue of price cutting has been a perennially hot topic for MH professionals. Many are willing to close a deal by cutting the price. My personal take is; not! Let&#39;s see why offering a price &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"ast-button\" href=\"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/price-cutting-not\/\"> <span class=\"screen-reader-text\">Price Cutting?  Not!<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":4,"featured_media":5133,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[1320,1322,1267,1319,135,640,585,1318,1321,1317],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Price Cutting? Not! - The Cutting Edge of Manufactured Home Marketing &amp; Sales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.manufacturedhomepronews.com\/cuttingedgemarketingsales\/price-cutting-not\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Price Cutting? Not! - The Cutting Edge of Manufactured Home Marketing &amp; Sales\" \/>\n<meta property=\"og:description\" content=\"Since my early days in Manufactured Home (MH) sales, first at retail centers and later with in MH Communities, the issue of price cutting has been a perennially hot topic for MH professionals. Many are willing to close a deal by cutting the price. My personal take is; not! Let&#039;s see why offering a price &hellip; Price Cutting? Not! 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