image building

The Power of MHV Recaps

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We’ve finished a whirlwind of activity related to videos, marketing and image building in the last month and a half since the Tunica MH Show. Actually, going back to the Louisville Show, we’ve been beyond busy with tools and resources that drive more MH business for our clients. To get a good feel of the …

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Sparks Wrap up the Discussion of the Future of the Land Lease Business Model, National Communities Council 2013 Fall Leadership Forum

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Each of the panels and presenters at the 2013 National Communities Council (NCC) inaugural 2013 Fall Leadership Forum offered multiple take-aways which properly applied could have been worth more than the price of admission. Randy Rowe (l), Gary McDaniel, Joe Stegmayer, Stephen Braun (r) For this column, we will focus on a very focused segment …

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Manufactured Housing Institute – Suppliers Division – Product Placement Project

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At the Manufactured Housing Institute (MHI) annual meeting, the Suppliers Division voted in favor of doing a creative MH industry image building project that would use Product Placement in videos. Video is hot online. The number two search engine right behind Google is YouTube! You can find YouTube videos on seemingly countless subjects. The MHI …

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Seeing is believing!

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As of this writing, visitors have over 10,000 views of our dramatic video of a manufactured home hit by a tornado and high winds. You can find it at this link: http://ManufacturedHomeLivingNews.com/dramatic-video-of-a-manufactured-home-hit-by-a-tornado-and-high-winds/ Self-described industry newcomer Kendal Guzman just posted the following comment on the video: “This is so cool. I had no idea they were …

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300,000 Shipments in 2013!

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When the report came in that shipments in RVs topped 144,000 by May of 2013, it made me sit up just a bit more. I reached out for more insights to Tim DeWitt, Executive Director of Michigan Manufactured Housing as well as the RV & Campground Association and Self Storage Association of Michigan. He pointed …

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