Month: September 2015

Video and The Challenge of Filling the Older Manufactured Home Community

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There are many ways that a person can present the facts. We happen to advocate telling the truth, in the best possible light. What does that mean with video? How do you approach filling spaces in vacant MHCs, when there are an estimated 400,000 vacant manufactured home community sites from coast-to-coast?  If you retail homes …

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Words Matter – Mobile, Trailer vs. Manufactured Home Marketing, Sales and Management

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Every savvy marketer knows that your choice of words matter. Any thinking, successful sales pro should knows that too. It stands to reason that management should also be aware of that reality.  Sadly, we see widespread evidence that much if not most of MH fails to grasp a truth uttered by no less a figure …

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Can Your, Location, Event, State or Region Create its own Budget-Minded Video Educational-Image-Marketing Campaign?

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The short answer to the headline question is yes, you can. For the past year, we’ve been testing the creation of videos that can be used to educate, inform and inspire home seekers to see first hand the value of today manufactured homes. For about – or under – $10,000 total, you can have not …

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